Moto is a premium energy drink created with natural ingredients like vitamins, caffeine, and taurine. It is packaged in aluminum cans and sold in cases for distribution. The document discusses Moto's marketing strategy of using media, advertising, digital platforms, and point-of-sale displays. It is produced in Dubai, UAE, which benefits from strategic trade routes between Asia, Europe, and Africa.

1. positive energy

2. Scientists create and nurture a long-lived asset in the form
of a brand. Artists create and personify the brand in the
form of a long-lived asset.
Moto ensures the fusion of both faculties to create the
perfect synergy between the
internal and external; the physical and
emotional, the tangible and intangible.

3. The
Brand
Full bodied and elegant, Moto is a
premium energy drink at its
smoothest and most distinctive.
It is crafted from the finest ingredients
to create a drink that is rich,
and full of character.
The ultimate in authenticity
Smooth, natural, unforgettable.

4. Our Customer
Journey
taste
support
The Consumer

5. Moto increases the body’s performance.
Moto is the absolute multifunctional drink.
Moto replenishes the body with essential substances and vitamins and increase exertion.
Moto improves the mental stamina at work.
Moto delays fatigue and fights the "slump".
Moto keeps you awake at night, helping you to be active.
Moto in the next morning provide the ultimate start for a new day...
Be Moto

6. The Recipe
for Success
17.83 mg niacin
5.73 mg vitamin B6
4.78 mg pantothenic acid
vitamin B12
Serving size 1 can (250 ml):
The effect of an energy drink depends on its key ingredients, how
well the product is formulated, and the precise combination of
those ingredients. Moto Energy Drink contains ingredients that
enable the body to function at a high level even in situations that
cause mental and physical strain. The ingredients in Moto are
carefully selected and combined.
0.25 mg taurine
0.15 mg glucuronolactone
47 mg caffeine
26.25 mg sucrose
35.40 mg inositol
Nutrition Facts Vitamins

7. Moto delivers a sophisticated and unique
flavour to the drink it partners with.
Enjoyed on its own or over ice, Moto reveals
a complex and elegant nature.
Mixed with juice, soda, spirits and
other ingredients, Moto gives cocktails
a stylish and lasting finish
Art of
Motology
The drink that brings
an intriguing personality
to the MIX

8. IN&OUT BARS
AND CLUBS
Inclusive, Spontaneous, Contemporary
Simple cocktails and refreshing
long drinks that can bring
sophistication and intimacy to any
occasion.
A relaxed night with Moto can become
something special and leave a
lasting impression.

9. HIGH ENERGY
Electric, Involving, Intense
Cocktails that deliver an intense
experience, perfect to share.
Mixed in new ways that exotic
character of Moto liquid
is the perfect partner for a night out
with friends.

10. MOCKTAIL BAR
Sophisticated, Stylish, Chic
Drinks with style and the added
sophistication of Moto.
Exotic and intriguing, the character
of Moto is reflected in each of these
Mocktails.

11. Baja Julep
1 part Rum
3 parts Moto Energy Drink
1 Sprig of Mint
2 dashes Angustora Bitters
Stir with ice serve in Rocks glass
Ferdinand, After the Bull
1 part Rum
1 part Moto Energy Drink
1 part Pineapple Juice
1 part Orange Juice
2 dashes Angostura Bitters
Lime Juice to taste
Stir with ice
Serve in Martini or Margarita glass
El Dorado
1 part Rum
3 parts Moto Energy Drink
1 Lime Wedge (and/or Maraschino Cherry)
2 dashes Angostura Bitters
Stir or shake with ice serve in Rocks glass
Decade Smack
1 shot vodka
2 shots gold Bacardi
1 shot amaretto
1 can of Moto Energy Drink
1 slice of Lemon
4 cubes of ice
Mix the liquor in a shaker and pour over ice in a tall glass.
Top up with Moto Energy Drink and add the lemon slice.
Feijoa Dancer
Ingredients
2 parts Vodka 1 part Apple Sourz
2 parts Southern Comfort
4 parts lemonade
4 parts Moto Energy Drink
Add alcoholic ingredients and ice to cocktail shaker and shake well.
Pour half ice mixture into a highball glass.
Add lemonade and Moto Energy Drink.
Add remainder of ice and alcohol.
Hyperbomb Recipe
1/2 ounce Vodka
1/2 ounce Gin
1/2 ounce Rum
1/2 ounce Tequila
1/2 ounce Triple Sec
3 ounce Moto Energy Drink
Splash Cranberry
Splash coke
Passionfruit Moto
30 ml Passionfruit Puree
10 ml Agave Syrup
7 pcs Fresh Basil Leaves
20 ml Lemon Squash
100 ml Moto Energy Drink
Ice Cubes
Mojito Moto
30 ml wild Mint Syrup
4 pcs Lime Wedge
10 pcs Mint Leaves
Top-up Moto Energy Drink
Crushed Ice
&
Cucumber Moto
10 ml Cucumber Syrup
10 ml Passionfruit Puree
5 pcs Fresh Cucumber
7 pcs Mint Lwaves
7 pcs Raisins
100 ml Moto Energy Drink
Crushed Ice
IN&OUT BARS
AND CLUBS
Inclusive, Spontaneous, Contemporary
HIGH ENERGY
Electric, Involving, Intense
MOCKTAIL BAR
Sophisticated, Stylish, Chic

12. MEDIA
PR
ADVERTISING
MotoMIXA clear marketing strategy is an indispensable
platform for our company and our product MIX.
In addition to our selected media platform we believe
that the most important communication is at the
point of purchase, i.e supermarkets, deli’s, and bars.
With this in mind we make sure to support our
partners with a wide selection of bespoke
merchandising and POS tools.
DIGITAL
POS

13. Info
Brand Name : Moto premium Energy Drink
Packaging : Aluminum slim cans
Can : 250ml
Tray: 24 x 250ml shrink wrap
Disposable Pallet: 140 trays
Pallet weight: ± 808kg
Pallet dimension: Euro pallet
20’ FCL: 22 Euro pallets
3,080 trays x 24 cans
73,920 cans x 250ml
Prices: FOB, Ex‐Works Jebal Ali
Packaging
Label

14. The UAE enjoys a strategic location
on the new Southern Silk Road
between Asia, Europe and Africa, a
situation that provides optimum
trading conditions and means that
UAE is poised to take advantage of
economic activity among the
world’s fastest growing and
developing economies as part of
the ‘South-South’ trade trajectory.
Thousands of Chinese businesses
use Dubai as a hub for Africa.
Indian traders use the emirate to
access the world. Latin American
‘multi-latinas’ see Dubai as a
launch pad into South Asia. And, of
course, Western multi-nationals
use Dubai as a hub for the Middle
East. Dubai is both a unique
trans-continental trade hub and a
nexus for innovation in the fields of
technology, culture and the wider
knowledge economy.
Made in
Dubai

16. Tel +971 4 3488348 | Fax +971 4 3488390
www.motoenergydrink.com
P.O.Box 450402
Dubai, United Arab Emirates