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Money Advice Service


Lee Phillips

Thursday 30th May 2012
Hard times ahead – meeting the challenge of poverty in 21st century Wales
What we do




 Face to face
 Phone
 Online
 In partnership
Motivating action




                    MINDSPACE
Life Events
                                Divorce or
                                separation



        Bereavement                                     Marriage




      Redundancy                                            Moving in
                                                            together




                                             Having a
                   Retirement
                                              baby
Six money mindsets
                                                  Stressed; disorganised;
   Unworried; fairly organised;
                                                   decisions difficult (13%)
              no risks (19%)

                                                               Unworried;
                                                               disorganised
                                                               live for today
                                                                    (10%)
       Not confident;
not prepared to take
risks; unsure who to
   trust for help (17%)                                             Coping;
                                                              fairly organised;
                                                           live for today (15%)




                          Confident; enjoys being organised;
                             prepared to take risks (26%)
MINDSPACE
      Messenger     Who is telling me this?

      Incentives    Do I lose anything?

      Norms         What are people like me doing?

      Defaults      We like to go with the flow

      Salience      Is it relevant to me?

      Priming       Does it feel instinctively right?

      Affect        How does it make me feel?

      Commitments   Am I being true to my word?

      Ego           Does this make me feel better about myself?
Debt advice: Overarching principles

We are developing a new model from the point of view of
 people in need, not the process of delivery; one which

  • has Reach and Accessibility
  • is Simple to understand
  • encourages Self-help whenever
    practical and
  • Addresses gaps in delivery
    (without displacing or substituting
    for existing funding arrangements)
Tools and Calculators
Credcer Credit Union
      www.credcer.co.uk admin@credcer.co.uk
                  01239 621408
   Cris Tomos : Vice Chair 07974 099738




lee.phillips@moneyadviceservice.org.uk

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Money advice

  • 1. Money Advice Service Lee Phillips Thursday 30th May 2012 Hard times ahead – meeting the challenge of poverty in 21st century Wales
  • 2. What we do  Face to face  Phone  Online  In partnership
  • 3. Motivating action MINDSPACE
  • 4. Life Events Divorce or separation Bereavement Marriage Redundancy Moving in together Having a Retirement baby
  • 5. Six money mindsets Stressed; disorganised; Unworried; fairly organised; decisions difficult (13%) no risks (19%) Unworried; disorganised live for today (10%) Not confident; not prepared to take risks; unsure who to trust for help (17%) Coping; fairly organised; live for today (15%) Confident; enjoys being organised; prepared to take risks (26%)
  • 6. MINDSPACE Messenger Who is telling me this? Incentives Do I lose anything? Norms What are people like me doing? Defaults We like to go with the flow Salience Is it relevant to me? Priming Does it feel instinctively right? Affect How does it make me feel? Commitments Am I being true to my word? Ego Does this make me feel better about myself?
  • 7. Debt advice: Overarching principles We are developing a new model from the point of view of people in need, not the process of delivery; one which • has Reach and Accessibility • is Simple to understand • encourages Self-help whenever practical and • Addresses gaps in delivery (without displacing or substituting for existing funding arrangements)
  • 9. Credcer Credit Union www.credcer.co.uk admin@credcer.co.uk 01239 621408 Cris Tomos : Vice Chair 07974 099738 lee.phillips@moneyadviceservice.org.uk