Modern Marketing – Mohan Sawhney, Kellogg University

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2. Agenda
17.00 – 17.15 Welcome and Introduction
17.15 – 17.45 Modern Marketing – Mohan Sawhney, Kellogg University
17.45 – 18.15 Modern Marketing Case Studies – Mel Edwards, CEO Wunderman EMEA
18.15 – 19.15 Panel - Q&A audience
19.15 Reception/Networking

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