WE AT SWISS CLINIC PARTNERS ARE FREQUENTLY ASKED BY CLINICS TO DEVELOP NEW BUSINESS OPPORTUNITIES TO ATTRACT MORE PATIENTS. ONE EXAMPLE IS MEDICAL TOURISM WHICH WE BELIEVE HAS AN EXCELLENT POTENTIAL FOR A NUMBER OF EUROPEAN CLINICS

1. BUSINESS OPPORTUNITIES FOR MEDICAL TOURISM

2. 2Swiss Clinic Partners - Confidential
• Introduction
• Definition
• Destinations for European Patients
• Countries & regions attracted to European clinics
• Key Messages & Conclusions
Agenda

3. 3Swiss Clinic Partners - Confidential
Swiss Clinic Partners
Extensive background and experience in the aesthetic medicine and surgery markets in
Europe. Large personal network to key players and key opinion leaders
Thierry Karrer, Partner
• M.A. Business Administration HSG
• 10 years in aesthetic medicine
• Co-Founder and former CEO of walk-in
clinics in aesthetic medicine in CH & DE
Michael Linhoff, Partner
• MBA International Management
• 15 years Business Development in aesthetic
medicine market
• Management consulting pharmaceutical
industry
Access to external key assets and experts in the field of aesthetic medicine
• Industry Partners
• Treatment Providers
• Key Opinion Leaders
• Medical Societies
• Healthcare Legal
• Mergers & Acquisitions

4. 4Swiss Clinic Partners - Confidential
• FEW COUNTRIES ARE FOCUSED ON MEDICAL TOURISTS
• MARKET LEADER IS SWITZERLAND WITH MORE THAN €1
BILLION ANNUAL REVENUES
• SURGICAL PROCEDURES REPRESENTS 90% OF TOTAL
VOLUME
• US-NATIONALS ARE CONSIDERED “HIGH RISK” IN TERMS
OF INSURRANCE CLAIM POTENTIALS
KEY FACTS

5. 5Swiss Clinic Partners - Confidential
• Revitalization
• Penile enlargements
• Facelift
• Rhinoplasty
• Breast augmentation
CHINA RUSSIA ARAB EMIRATES INDIA
• Revitalization
• Penile enlargements
• Facelift
• Breast augmentation
• Large clinic with main
focus on aesthetic
surgery
• Due to size also
aesthetic medicine is
being offered
• Well established single
doctor with own
practice
• Dermatologist, plastic
surgeon, Aesthetic
Doctor
• …
REGIONAL SPECIFICS FOR MEDICAL TOURISM: PATIENT
FLOW
• Revitalization
• Facelift
• Breast augmentation
• Botulinum Toxin & HA
• Revitalization
• Liposuction
• Facelift
• Breast augmentation
• Liposuction
• Facelift
• Rhinoplasty
USA, FRANCE AND CH
FRANCE, GERMANY,
UK AND CH
CH, GERMANY, USA
AND UK
USA, UK, FRANCE

6. 6Swiss Clinic Partners - Confidential
• To attract foreign medical tourists you have to ensure a
number of parameters are set
① Clear treatment offering
② Adequate medical & logistic infrastructures
③ Sales & marketing process concept specifically geared
towards this segment
④ Clinic Brand and quality positioning
⑤ Local representatives and/or excellent network in each
country
KEY MESSAGES

7. EXAMPLE OF COMMUNICATION GEARED TOWARDS FOREIGN PATIENTS

8. EXAMPLE OF COMMUNICATION GEARED TOWARDS FOREIGN PATIENTS

9. 9Swiss Clinic Partners - Confidential
• Medical tourism sales are predicted to climb from SFr850
million in 2010 to SFr1.021 billion in 2015.
• A study by the Gottlieb Duttweiler Institute estimated that
30,000 people visit Switzerland every year for health
reasons, spending more than SFr1 billion on treatments.
• The Association of Swiss Hospitals, which represents 370
public and private institutions, estimates that 1-2 per cent of
all patients come from abroad.
• Switzerland’s largest private healthcare provider, Hirslanden
Private Hospital Group, is seeking annual growth of 10 per
cent in foreign patients within the next five years. It
collaborates with hospitals in Saudi Arabia and the United
Arab Emirates to attract customers.
Source: Euromonitor International “Health and Wellness
Tourism in Switzerland”
SWISS MEDICAL TOURISM

10. 10Swiss Clinic Partners - Confidential
Thank you for your attention!
Michael Linhoff
linhoff@scpconsulting.ch
+33 750 99 60 72