Measuring Event Success
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Measuring Event Success
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Measuring Event Success
- 3. For each major Chamber event, staff ask attendees standard questions to measure the success of the event and the perception of the Chamber …
- 4. On a scale of 10-1, 10 being very likely and 1 being very unlikely, how likely are you to ... recommend the event? recommend the Chamber?
- 6. Promoters / Passives / Detractors
- 7. FOR EXAMPLE … Promoters (43%+28%) - Detractors (1%+3%+3%+1%+1%+3%) = 59
- 8. NET PROMOTERS FOR EVENTS OVER TIME
- 9. NET PROMOTERS FOR CHAMBER OVER TIME
- 10. Questions We Should Be Asking