Cartesian explores the future of customer data monetization for mobile operators, from advertising, to sophisticated customer engagement and adjacent revenue growth.
1. The document discusses how telecom companies can transition from a traditional one-sided business model to a two-sided platform model to drive future growth.
2. It provides examples of how companies like Google, Mastercard, and Betfair have successfully implemented two-sided models to connect two interdependent groups.
3. The document outlines potential new two-sided business models for telecom companies, including retail platforms, supply chain platforms, and B2B value-added service platforms that could generate over $375 billion in revenues.
User-centred design in the NFC-Voucher project - Karin Slegers & Verónica Don...imec.archive
This document summarizes user-centered design research conducted for a project developing an electronic voucher system using near-field communication (NFC) technology. The research used several methods including cultural probes, interviews, co-design sessions, card sorting, and prototyping. It identified user requirements and improved the conceptual design of the NFC voucher system. Recommendations focused on providing feedback, ensuring user control, and preventing errors. The document also analyzed the various actors involved in an NFC ecosystem and potential business models, focusing on scenarios where a trusted service manager could enable a neutral platform.
Telco 2.0 Report Summary: Telcos' Role in Advertising Value Chainbazza1664
The document discusses the role of telecommunication companies (telcos) in the digital advertising value chain. It notes that while advertising-funded services are seen as a future revenue source, they are unlikely to be very attractive for telcos and risk cannibalizing subscription revenues. The big opportunity for telcos is to develop a large-scale advertising enablement platform leveraging their large customer base and customer data. However, telcos currently remain fragmented in pursuing this opportunity. To successfully develop a platform, telcos need to work together on open standards and provide an end-to-end solution through partnerships across the advertising value chain.
The document summarizes a mobile wholesale seminar that covers the fundamentals and business of the MVNO industry. The three-session seminar includes an overview of the MVNO market, business plan development, and 54 case studies. It also includes workshops on strategy and business case development. The seminar is designed to help clients maximize their knowledge of the mobile wholesale industry and answer questions.
Improve Digital a créé une cartographie du marché (Market Map) du secteur européen de publicité display en ligne afin de clarifier le rôle des différents acteurs du secteur et les relations entre eux. Nous souhaitons remercier nos clients, nos partenaires et nos consultants pour leur collaboration constante sur ce projet, mis en œuvre à la demande générale.
La création de la cartographie de l’écosystème est inspirée du succès de la version américaine (created by LUMA Partnets LLC) (créée par LUMA Partners LLC) et du fait que l’équivalent européen n’a pas encore été développé.
Terence Kawaja, de LUMA Partners, connus comme les experts qui ont créé l’US Display Advertising Market, a expliqué : « Les cartographies d’écosystème constituent une formidable manière d’organiser une discussion sur la manière dont le secteur est structuré et dans quelle direction il va. Improve Digital a fait un formidable travail en cartographiant le paysage européen. »
Digital Finance & Alternative Finance (1) (1).pptxAnharSharif
Md. Anhar Sharif Mollah will cover topics related to digital finance and alternative finance including a brief history of financial innovation, digitization of financial services, crowd funding, peer-to-peer lending, the rise of Chinese tech firms, and initial coin offerings. Key topics that will be discussed include digital finance, alternative finance, crowd funding, peer-to-peer lending, financial inclusion, fintech, regulatory technology or regtech, blockchain, and artificial intelligence in finance. Challenges that fintech companies face include data security, compliance with regulations, lack of mobile and tech expertise, user retention, and personalized services.
The document discusses customer segmentation and intelligence in the telecommunications industry. It provides insights from a conference on how telcos can better understand customer needs, behaviors, and value through segmentation analysis. The key insights are that telcos need more customer lifestyle and needs data to reduce costs and improve experiences. They also need to adapt to changing consumer trends like personalization and generational differences. An integrated segmentation approach is recommended to develop targeted value propositions and marketing strategies for different customer segments.
Cartesian explores the future of customer data monetization for mobile operators, from advertising, to sophisticated customer engagement and adjacent revenue growth.
1. The document discusses how telecom companies can transition from a traditional one-sided business model to a two-sided platform model to drive future growth.
2. It provides examples of how companies like Google, Mastercard, and Betfair have successfully implemented two-sided models to connect two interdependent groups.
3. The document outlines potential new two-sided business models for telecom companies, including retail platforms, supply chain platforms, and B2B value-added service platforms that could generate over $375 billion in revenues.
User-centred design in the NFC-Voucher project - Karin Slegers & Verónica Don...imec.archive
This document summarizes user-centered design research conducted for a project developing an electronic voucher system using near-field communication (NFC) technology. The research used several methods including cultural probes, interviews, co-design sessions, card sorting, and prototyping. It identified user requirements and improved the conceptual design of the NFC voucher system. Recommendations focused on providing feedback, ensuring user control, and preventing errors. The document also analyzed the various actors involved in an NFC ecosystem and potential business models, focusing on scenarios where a trusted service manager could enable a neutral platform.
Telco 2.0 Report Summary: Telcos' Role in Advertising Value Chainbazza1664
The document discusses the role of telecommunication companies (telcos) in the digital advertising value chain. It notes that while advertising-funded services are seen as a future revenue source, they are unlikely to be very attractive for telcos and risk cannibalizing subscription revenues. The big opportunity for telcos is to develop a large-scale advertising enablement platform leveraging their large customer base and customer data. However, telcos currently remain fragmented in pursuing this opportunity. To successfully develop a platform, telcos need to work together on open standards and provide an end-to-end solution through partnerships across the advertising value chain.
The document summarizes a mobile wholesale seminar that covers the fundamentals and business of the MVNO industry. The three-session seminar includes an overview of the MVNO market, business plan development, and 54 case studies. It also includes workshops on strategy and business case development. The seminar is designed to help clients maximize their knowledge of the mobile wholesale industry and answer questions.
Improve Digital a créé une cartographie du marché (Market Map) du secteur européen de publicité display en ligne afin de clarifier le rôle des différents acteurs du secteur et les relations entre eux. Nous souhaitons remercier nos clients, nos partenaires et nos consultants pour leur collaboration constante sur ce projet, mis en œuvre à la demande générale.
La création de la cartographie de l’écosystème est inspirée du succès de la version américaine (created by LUMA Partnets LLC) (créée par LUMA Partners LLC) et du fait que l’équivalent européen n’a pas encore été développé.
Terence Kawaja, de LUMA Partners, connus comme les experts qui ont créé l’US Display Advertising Market, a expliqué : « Les cartographies d’écosystème constituent une formidable manière d’organiser une discussion sur la manière dont le secteur est structuré et dans quelle direction il va. Improve Digital a fait un formidable travail en cartographiant le paysage européen. »
Digital Finance & Alternative Finance (1) (1).pptxAnharSharif
Md. Anhar Sharif Mollah will cover topics related to digital finance and alternative finance including a brief history of financial innovation, digitization of financial services, crowd funding, peer-to-peer lending, the rise of Chinese tech firms, and initial coin offerings. Key topics that will be discussed include digital finance, alternative finance, crowd funding, peer-to-peer lending, financial inclusion, fintech, regulatory technology or regtech, blockchain, and artificial intelligence in finance. Challenges that fintech companies face include data security, compliance with regulations, lack of mobile and tech expertise, user retention, and personalized services.
The document discusses customer segmentation and intelligence in the telecommunications industry. It provides insights from a conference on how telcos can better understand customer needs, behaviors, and value through segmentation analysis. The key insights are that telcos need more customer lifestyle and needs data to reduce costs and improve experiences. They also need to adapt to changing consumer trends like personalization and generational differences. An integrated segmentation approach is recommended to develop targeted value propositions and marketing strategies for different customer segments.
1. El documento describe cómo transformar una foto en un dibujo utilizando Photoshop. Se duplica la capa de fondo y se desatura para obtener una imagen en escala de grises. 2. Se aplica el filtro "Bordes Resplandecientes" para realzar las líneas. 3. Se ajustan los niveles para lograr mayor contraste y se invierte la capa para obtener un efecto de negativo.
Este documento habla sobre el significado de la Navidad. Se recuerda el nacimiento de Jesucristo y se pide que nazca en nuestros corazones. También enfatiza la importancia de reunirse con la familia en estas fechas y desear paz, alegría y prosperidad para todos. Finalmente, desea felices fiestas a los lectores.
Estudio clinicas dentales dentistas en manresa seo sem redes socialesCapitan Fox
Estudio sobre la visibilidad online de las clínicas dentales de Manresa. Oportunidades y tendencias para los dentistas en Manresa en Internet. Análisis en profundidad de los factores onsite y offsite de los principales competidores del mercado de clínicas dentales en Manresa.
FG Xpress Powerstrips are Doctor Formulated and listed by the FDA as a Class 1 Medical Device. FGXpress is designed to bless millions of people with billions of dollars, residually! Our intent is to move money and commodity around the world at record pace. Money is a major part of our health and well being. It is there to serve humanity, not vice versa. The more the merrier, it makes good people better! Xpress yourself today! Easy, simple seamless, global. Discover What Others Are Saying About The Proprietary FG Xpress Powerstrips!
FGX PowerStrips & SolarStrips Share the Love! This is what you see when you first open the FGXpress Powerstrips gift card.
When you open up the words are clear.
...Our Human race, in need of a lift
Found within, for you a gift.
Use it, share it, take a stand.
Here and now, It's in your hands!
Love and abundance for us all,
Welcome Home, your opportunity calls.
The package is wrapped with care with the word love everywhere.
The powerstrip ship to the world for you to share. Chronic Pain,Knee Pain,Elbow Pain,Muscle Pain,Abdominal Pain,Nerve Pain,Joint Pain,Foot Pain,Neck and Shoulder Pain,Pain Medicidnes,Sciatica, acne, fg xpress powerstrips improve skin, fg xpress powerstrips improve skin's look. FG Xpress PowerStrips, heal skin with powerstrips, how can powerstrips improve skin, improve look and feel of skin, improve skin, improve skin with powerstrips, powerstrips improving skin, skin blemishes, skin healing, spider veins, varicose veins, FG Xpress Team International IN FG XPRESS, FG XPRESS Power Strips, Germanium, Korean Red Ginseng, Look and Feel of Skin, Marine Phytoplankton. http://www.fgxpresspowerstrips.in
A Global Solution for Millions for People...
Powerstrips are a Patented Fusion of Modern Breakthrough Technology and Ancient Herbs providing an All-Natural Solution for Pain Relief.
http://www.fgxpresspowerstrips.in
Top 5 Reasons to Join FG Xpress:
FG Xpress Powerstrips are Doctor Formulated and listed by the FDA as a Class 1 Medical Device.
http://www.fgxpresspowerstrips.in
A Marketers Dream Come True, Powerstrips can be shipped to any address in the world for $4.95.
Since our Pre-Launch in Jan 2013 we now have over 12,000 Distributors Globally in 150+ Countries.
A Very Simple and Duplicatable Global Compensation Plan designed for Massive Income Growth Potential.
The Best of Both World's with all the advantages of a Brand New Pre-Launch Opportunity but backed by a Publicly Traded (FVRG) 10 Year Old Company.
http://www.fgxpresspowerstrips.in
The document provides an overview and instructions for setting up and using the X-Rite 404 Color Reflection Densitometer. It describes the key features of the densitometer including its computerized color response, one-step calibration, automatic on/off, and nonvolatile memory. It also provides details on unpacking the parts, unlocking the shoe, charging and installing batteries, adjusting the display angle, and setting up the I/O port.
Rolf Versteegh is a videographer and photographer based in Rotterdam, Netherlands. He has over 30 years of experience producing video and photographic work for cultural organizations, businesses, and educational institutions. His areas of expertise include documentary filmmaking, video production for marketing and PR, live streaming, photography, and teaching multimedia skills to students. He has a degree in photographic science and is proficient in software such as Photoshop, Final Cut Pro, and Cinema 4D.
ERGO WORK presentation by Louise Moody at the Design 4 Health conference (15_...CEOE-CEPYME ZAMORA
"Design for improved Workplace Inclusion. An exploratory study of stakeholder needs".
ERGO WORK presentation at the Design 4 Health conference held in Sheffield (15_07_15), by Louise Moody (Coventry University)
Plenoptic Camera Technology Dissertation - Zee KhattakZee Khattak
This document is the dissertation of Zee Khattak investigating the spatial-angular resolution capabilities of plenoptic cameras. The dissertation aims to explore the resolution limitations of light field cameras and their significance for companies developing this technology. Khattak performs a series of sharpness resolution tests on a Lytro Illum light field camera and compares it to a Canon DSLR. The results show significant irregularities in the Lytro's depth resolution capture at different focal lengths, indicating a lens calibration error. It is found that the light field camera predictably has lower resolution than the DSLR. The dissertation concludes that resolution limitations are a major limitation for current and potential users, and companies should be aware of this issue
Este documento define el concepto de documento y clasifica los diferentes tipos de documentos. En resumen:
1) Un documento es cualquier objeto que proporciona información independientemente de su forma física y puede servir como testimonio.
2) Los documentos no solo incluyen escritos sino también planos, fotografías, cintas magnéticas y más.
3) Los documentos se pueden clasificar por su soporte como papel, imágenes, cintas u otros soportes, o por su contenido.
Herausforderungen von Customer Centricity im E-Commerce AlltagUnic
Präsentation „Herausforderungen von Customer Centricity im E-Commerce Alltag“ von Anja Hochmeier, Konzernleitung E-Business, PBS Holding AG, am Unic E-Business Breakfast vom 19. November 2015 in Wien.
Tesis de Lic. en Periodismo de Wolfgang Streich “Características de los Prog...Tesis Paraguay
Este documento presenta un estudio sobre las características de los programas radiales emitidos en la madrugada en Paraguay. El autor realiza una investigación bibliográfica sobre la radio y los programas nocturnos, y complementa con datos de Internet. Además, lleva a cabo un monitoreo de radios AM, entrevistas a conductores y una encuesta a oyentes para analizar las características de los programas, conductores y audiencia. El estudio busca describir con rigor científico este tipo de programación radial que tiene un formato y público particular
Completing Your Application for Organic CertificationGardening
This organic system plan provides details for Andy and Suzi Wannabee's 22-acre diversified organic farm in Arkansas. The farm includes vegetable crops, small fruits, greenhouse production, and wild ginseng harvest. A map shows the farm layout including 15 fields, buffer areas, buildings, and adjoining land uses. Field histories dating back to 2003 are also provided to document the transition of fields to organic production.
The document discusses features that are important for e-commerce website design. It notes that e-commerce websites aim to simplify the online shopping experience and guide visitors towards purchases. Key aspects of e-commerce design include furnishing authenticated product information, minimizing clicks to reach important pages, and balancing content in areas that attract the most visitor attention like the middle left and center of pages. Successful designs also incorporate features like multiple payment options, inventory management, and customer reviews.
Charla N° 15: Desarrollo de Habilidades Gerenciales - Raquel RivasMiguel Gómez, MBA
Este documento describe las habilidades gerenciales y de liderazgo. Define las habilidades gerenciales como un conjunto de capacidades y conocimientos para liderar y coordinar un grupo u organización. Enumera características como el manejo de recursos, gestión del tiempo, análisis, negociación, toma de decisiones y trabajo en equipo. También discute la importancia de la inteligencia emocional para el liderazgo exitoso y cómo las emociones afectan el desempeño laboral.
Este documento establece los derechos de los consumidores en caso de defectos en los productos comprados y las responsabilidades de los vendedores. Según la ley, un producto se considera conforme al contrato si cumple con ciertos requisitos como la descripción del vendedor, las cualidades indicadas y ser apto para el uso previsto. Si hay un defecto, el consumidor puede optar por la reparación, sustitución o resolución del contrato con devolución del precio. El vendedor es responsable durante los primeros dos años excepto en
1. El documento introduce el concepto de integral doble como una extensión de la integral de una variable a funciones de dos variables. La integral doble mide el volumen bajo la gráfica de una función de dos variables definida sobre un rectángulo.
2. Se define la integral doble como el límite de la doble suma de Riemann al hacer que la partición sea más fina.
3. Una función continua definida sobre un rectángulo es integrable. La integral doble de una función positiva puede interpretarse como el volumen del sólido definido por la grá
Bolsos hechos a mano, creados y diseñados por expertos en el manejo de las manualidades en la marroquinería. Esperamos sean de todo su agrado, y si están interesados pueden enviarnos un correo a giiaa.com@gmail.com hablando sobre todas las inquietudes.
Separata 3 desarrollo historico de la doctrina de la revelacion e inspiraciónYvan Balabarca
Partimos de un hecho, el conocimiento de Dios es necesario para alcanzar la salvación. Calvino inició su libro Institución de la Religión Cristiana con el tema del conocimiento de Dios. ¿Podemos conocer a Dios o no?
Job 11:5-6 “Mas ¡oh, quién diera que Dios hablara, Y abriera sus labios contigo, Y te declarara los secretos de la sabiduría, Que son de doble valor que las riquezas! Conocerías entonces que Dios te ha castigado menos de lo que tu iniquidad merece.”
This Course Examines:
• The fundamentals of international maritime law
• Contractual framework of time and voyage charterparties
• Rights, obligations, clauses, Bills of Lading and the Contract of Sale
• Negotiating a charterparty contract
• Marine insurance and cargo liability regimes
• Arbitration, mediation, litigation, claims and performance issues in maritime and shipping contracts
This document provides information on recent trends in marketing, including e-business, e-commerce, mobile marketing, and telemarketing. It discusses e-business and e-commerce, describing the differences between them. It also outlines the characteristics, factors, infrastructure, benefits and limitations of e-commerce. Models of e-business like B2B, B2C, C2B and C2C are defined. The document also discusses event management as a marketing tool and provides definitions and uses of mobile marketing and telemarketing.
The Growth Imperative: How Communications Service Providers Can Get their Moj...Cognizant
To thrive in new market realities, communications service providers must embrace human-centric customer service, enter adjacent verticals and monetize their data.
1. El documento describe cómo transformar una foto en un dibujo utilizando Photoshop. Se duplica la capa de fondo y se desatura para obtener una imagen en escala de grises. 2. Se aplica el filtro "Bordes Resplandecientes" para realzar las líneas. 3. Se ajustan los niveles para lograr mayor contraste y se invierte la capa para obtener un efecto de negativo.
Este documento habla sobre el significado de la Navidad. Se recuerda el nacimiento de Jesucristo y se pide que nazca en nuestros corazones. También enfatiza la importancia de reunirse con la familia en estas fechas y desear paz, alegría y prosperidad para todos. Finalmente, desea felices fiestas a los lectores.
Estudio clinicas dentales dentistas en manresa seo sem redes socialesCapitan Fox
Estudio sobre la visibilidad online de las clínicas dentales de Manresa. Oportunidades y tendencias para los dentistas en Manresa en Internet. Análisis en profundidad de los factores onsite y offsite de los principales competidores del mercado de clínicas dentales en Manresa.
FG Xpress Powerstrips are Doctor Formulated and listed by the FDA as a Class 1 Medical Device. FGXpress is designed to bless millions of people with billions of dollars, residually! Our intent is to move money and commodity around the world at record pace. Money is a major part of our health and well being. It is there to serve humanity, not vice versa. The more the merrier, it makes good people better! Xpress yourself today! Easy, simple seamless, global. Discover What Others Are Saying About The Proprietary FG Xpress Powerstrips!
FGX PowerStrips & SolarStrips Share the Love! This is what you see when you first open the FGXpress Powerstrips gift card.
When you open up the words are clear.
...Our Human race, in need of a lift
Found within, for you a gift.
Use it, share it, take a stand.
Here and now, It's in your hands!
Love and abundance for us all,
Welcome Home, your opportunity calls.
The package is wrapped with care with the word love everywhere.
The powerstrip ship to the world for you to share. Chronic Pain,Knee Pain,Elbow Pain,Muscle Pain,Abdominal Pain,Nerve Pain,Joint Pain,Foot Pain,Neck and Shoulder Pain,Pain Medicidnes,Sciatica, acne, fg xpress powerstrips improve skin, fg xpress powerstrips improve skin's look. FG Xpress PowerStrips, heal skin with powerstrips, how can powerstrips improve skin, improve look and feel of skin, improve skin, improve skin with powerstrips, powerstrips improving skin, skin blemishes, skin healing, spider veins, varicose veins, FG Xpress Team International IN FG XPRESS, FG XPRESS Power Strips, Germanium, Korean Red Ginseng, Look and Feel of Skin, Marine Phytoplankton. http://www.fgxpresspowerstrips.in
A Global Solution for Millions for People...
Powerstrips are a Patented Fusion of Modern Breakthrough Technology and Ancient Herbs providing an All-Natural Solution for Pain Relief.
http://www.fgxpresspowerstrips.in
Top 5 Reasons to Join FG Xpress:
FG Xpress Powerstrips are Doctor Formulated and listed by the FDA as a Class 1 Medical Device.
http://www.fgxpresspowerstrips.in
A Marketers Dream Come True, Powerstrips can be shipped to any address in the world for $4.95.
Since our Pre-Launch in Jan 2013 we now have over 12,000 Distributors Globally in 150+ Countries.
A Very Simple and Duplicatable Global Compensation Plan designed for Massive Income Growth Potential.
The Best of Both World's with all the advantages of a Brand New Pre-Launch Opportunity but backed by a Publicly Traded (FVRG) 10 Year Old Company.
http://www.fgxpresspowerstrips.in
The document provides an overview and instructions for setting up and using the X-Rite 404 Color Reflection Densitometer. It describes the key features of the densitometer including its computerized color response, one-step calibration, automatic on/off, and nonvolatile memory. It also provides details on unpacking the parts, unlocking the shoe, charging and installing batteries, adjusting the display angle, and setting up the I/O port.
Rolf Versteegh is a videographer and photographer based in Rotterdam, Netherlands. He has over 30 years of experience producing video and photographic work for cultural organizations, businesses, and educational institutions. His areas of expertise include documentary filmmaking, video production for marketing and PR, live streaming, photography, and teaching multimedia skills to students. He has a degree in photographic science and is proficient in software such as Photoshop, Final Cut Pro, and Cinema 4D.
ERGO WORK presentation by Louise Moody at the Design 4 Health conference (15_...CEOE-CEPYME ZAMORA
"Design for improved Workplace Inclusion. An exploratory study of stakeholder needs".
ERGO WORK presentation at the Design 4 Health conference held in Sheffield (15_07_15), by Louise Moody (Coventry University)
Plenoptic Camera Technology Dissertation - Zee KhattakZee Khattak
This document is the dissertation of Zee Khattak investigating the spatial-angular resolution capabilities of plenoptic cameras. The dissertation aims to explore the resolution limitations of light field cameras and their significance for companies developing this technology. Khattak performs a series of sharpness resolution tests on a Lytro Illum light field camera and compares it to a Canon DSLR. The results show significant irregularities in the Lytro's depth resolution capture at different focal lengths, indicating a lens calibration error. It is found that the light field camera predictably has lower resolution than the DSLR. The dissertation concludes that resolution limitations are a major limitation for current and potential users, and companies should be aware of this issue
Este documento define el concepto de documento y clasifica los diferentes tipos de documentos. En resumen:
1) Un documento es cualquier objeto que proporciona información independientemente de su forma física y puede servir como testimonio.
2) Los documentos no solo incluyen escritos sino también planos, fotografías, cintas magnéticas y más.
3) Los documentos se pueden clasificar por su soporte como papel, imágenes, cintas u otros soportes, o por su contenido.
Herausforderungen von Customer Centricity im E-Commerce AlltagUnic
Präsentation „Herausforderungen von Customer Centricity im E-Commerce Alltag“ von Anja Hochmeier, Konzernleitung E-Business, PBS Holding AG, am Unic E-Business Breakfast vom 19. November 2015 in Wien.
Tesis de Lic. en Periodismo de Wolfgang Streich “Características de los Prog...Tesis Paraguay
Este documento presenta un estudio sobre las características de los programas radiales emitidos en la madrugada en Paraguay. El autor realiza una investigación bibliográfica sobre la radio y los programas nocturnos, y complementa con datos de Internet. Además, lleva a cabo un monitoreo de radios AM, entrevistas a conductores y una encuesta a oyentes para analizar las características de los programas, conductores y audiencia. El estudio busca describir con rigor científico este tipo de programación radial que tiene un formato y público particular
Completing Your Application for Organic CertificationGardening
This organic system plan provides details for Andy and Suzi Wannabee's 22-acre diversified organic farm in Arkansas. The farm includes vegetable crops, small fruits, greenhouse production, and wild ginseng harvest. A map shows the farm layout including 15 fields, buffer areas, buildings, and adjoining land uses. Field histories dating back to 2003 are also provided to document the transition of fields to organic production.
The document discusses features that are important for e-commerce website design. It notes that e-commerce websites aim to simplify the online shopping experience and guide visitors towards purchases. Key aspects of e-commerce design include furnishing authenticated product information, minimizing clicks to reach important pages, and balancing content in areas that attract the most visitor attention like the middle left and center of pages. Successful designs also incorporate features like multiple payment options, inventory management, and customer reviews.
Charla N° 15: Desarrollo de Habilidades Gerenciales - Raquel RivasMiguel Gómez, MBA
Este documento describe las habilidades gerenciales y de liderazgo. Define las habilidades gerenciales como un conjunto de capacidades y conocimientos para liderar y coordinar un grupo u organización. Enumera características como el manejo de recursos, gestión del tiempo, análisis, negociación, toma de decisiones y trabajo en equipo. También discute la importancia de la inteligencia emocional para el liderazgo exitoso y cómo las emociones afectan el desempeño laboral.
Este documento establece los derechos de los consumidores en caso de defectos en los productos comprados y las responsabilidades de los vendedores. Según la ley, un producto se considera conforme al contrato si cumple con ciertos requisitos como la descripción del vendedor, las cualidades indicadas y ser apto para el uso previsto. Si hay un defecto, el consumidor puede optar por la reparación, sustitución o resolución del contrato con devolución del precio. El vendedor es responsable durante los primeros dos años excepto en
1. El documento introduce el concepto de integral doble como una extensión de la integral de una variable a funciones de dos variables. La integral doble mide el volumen bajo la gráfica de una función de dos variables definida sobre un rectángulo.
2. Se define la integral doble como el límite de la doble suma de Riemann al hacer que la partición sea más fina.
3. Una función continua definida sobre un rectángulo es integrable. La integral doble de una función positiva puede interpretarse como el volumen del sólido definido por la grá
Bolsos hechos a mano, creados y diseñados por expertos en el manejo de las manualidades en la marroquinería. Esperamos sean de todo su agrado, y si están interesados pueden enviarnos un correo a giiaa.com@gmail.com hablando sobre todas las inquietudes.
Separata 3 desarrollo historico de la doctrina de la revelacion e inspiraciónYvan Balabarca
Partimos de un hecho, el conocimiento de Dios es necesario para alcanzar la salvación. Calvino inició su libro Institución de la Religión Cristiana con el tema del conocimiento de Dios. ¿Podemos conocer a Dios o no?
Job 11:5-6 “Mas ¡oh, quién diera que Dios hablara, Y abriera sus labios contigo, Y te declarara los secretos de la sabiduría, Que son de doble valor que las riquezas! Conocerías entonces que Dios te ha castigado menos de lo que tu iniquidad merece.”
This Course Examines:
• The fundamentals of international maritime law
• Contractual framework of time and voyage charterparties
• Rights, obligations, clauses, Bills of Lading and the Contract of Sale
• Negotiating a charterparty contract
• Marine insurance and cargo liability regimes
• Arbitration, mediation, litigation, claims and performance issues in maritime and shipping contracts
This document provides information on recent trends in marketing, including e-business, e-commerce, mobile marketing, and telemarketing. It discusses e-business and e-commerce, describing the differences between them. It also outlines the characteristics, factors, infrastructure, benefits and limitations of e-commerce. Models of e-business like B2B, B2C, C2B and C2C are defined. The document also discusses event management as a marketing tool and provides definitions and uses of mobile marketing and telemarketing.
The Growth Imperative: How Communications Service Providers Can Get their Moj...Cognizant
To thrive in new market realities, communications service providers must embrace human-centric customer service, enter adjacent verticals and monetize their data.
In 1999, ’The Cluetrain Manifesto’ warned that ‘markets are conversations’. Finally, some 15 years later, software, hardware, mobile and social media vendors have come together to provide tools that allow companies to join and manipulate the conversation. This paper provides a quick overview of the available hardware and software solutions; a discussion of the in-memory landscape, including the strengths and weaknesses of the competing products; and a summary of the latest developments in the social media monitoring space. Given the importance of personalisation and one-to-one advertising for increasing traffic, raising customer conversion rates and increasing average order value, these systems can either be a company’s best friend or its worst enemy.
In 1999, ’The Cluetrain Manifesto’ warned that ‘markets are conversations’. Finally, some 15 years later, software, hardware, mobile and social media vendors have come together to provide tools that allow companies to join and manipulate the conversation. This paper provides a quick overview of the available hardware and software solutions; a discussion of the in-memory landscape, including the strengths and weaknesses of the competing products; and a summary of the latest developments in the social media monitoring space. Given the importance of personalisation and one-to-one advertising for increasing traffic, raising customer conversion rates and increasing average order value, these systems can either be a company’s best friend or its worst enemy.
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The document discusses several pieces of proposed legislation that could significantly impact the digital marketing industry:
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The document summarizes the evolving role of data technology in marketing. It finds that while marketers have adopted many technologies over the past decade, most investment has been in tools that harness consumer data. It discusses how early adoption focused on programmatic marketing, but that full cross-channel integration is the future priority. On average, enterprises use over a dozen data tools, with some using over 30. Early adoption was driven by pilot needs and reporting gaps rather than long-term strategy. Looking ahead, marketers aim to better integrate tools through common data conduits to expand use cases and audience engagement. Success will rely not just on technology but strong people and processes to govern tools and enable long-term value from consumer data.
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My concern about media audience measurements tamara silina - feb 17th 2013Tamara Silina
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Digital Marketing
This section is assessed by the "Science China" science reference book passage assemblage and application work project. Computerized showcasing is the act of advancing items and administrations involving computerized correspondence channels to speak with shoppers in an ideal, significant, modified and financially savvy way. 1 Computerized advertising envelops a considerable lot of the methods and practices found in Web showcasing (network promoting). Digital marketing encompasses a wider range of communication methods that do not necessitate the use of the Internet, such as non-internet channels like: Television, radio, SMS, and so forth., or through online channels like: electronic advertising, banner advertising, social media, 2 Digital marketing, digital communication attribute, digital marketing channel, digital communication attribute, a type of marketing means, characteristics of timely, relevant, customized, and cost-saving Table of Contents 1 Brief introduction 2 Development history 1.0:The digital marketing 2.0 :The digital marketing era of 3.0:The 4.0 Era of Digital Marketing:3 Marketing strategy; advertising; public relations; network; Navy; interactive services; 5 success stories; 6 Theoretical Basis of Digital Marketing; 7 Features of Digital Marketing; 8 Market Issues; 8 Marketing Method; 9 Meaning; 10 Broadcast brief edit Digital marketing is a marketing strategy that achieves marketing objectives by utilizing the Internet, computer communication technology, and digital interactive media. Digital marketing will make extensive use of cutting- computer network technology to find new markets and customers in the most efficient and cost-effective way possible. Digital marketing is a high-level marketing activity that uses digital media channels like telephone, SMS, email, electronic fax, network platform, etc., and is based on clear database objects. to implement digitization, precise marketing, and effects on marketing that can be measured. Since 2003, digital marketing has often been seen capable of reaching the vast majority of A form of marketing in most traditional marketing areas, such as direct marketing. In the past, digital marketing was seen as a separate type of marketing in specialized field.In the digital economy, when traditional businesses realize digitalization, they must pay close attention to digital marketing as an important aspect, ¬modify outdated marketing models and strategies, and develop new marketing strategies. Digital marketing will emerge as one of the three key components of digital businesses, along with digital management and manufacturing. By and large talking, in a completely cutthroat market, organizations ¬¬can get ordinary benefits. They need to come up with new ideas if they want to make more money. A novel combination of production factors is innovation. It includes marketing innovation as well as DWM Software Training Center in Dahranwala. CONTACT NO .03270700517
Digital Marketing
This section is assessed by the "Science China" science reference book passage assemblage and application work project. Computerized showcasing is the act of advancing items and administrations involving computerized correspondence channels to speak with shoppers in an ideal, significant, modified and financially savvy way. 1 Computerized advertising envelops a considerable lot of the methods and practices found in Web showcasing (network promoting). Digital marketing encompasses a wider range of communication methods that do not necessitate the use of the Internet, such as non-internet channels like: Television, radio, SMS, and so forth., or through online channels like: electronic advertising, banner advertising, social media, 2 Digital marketing, digital communication attribute, digital marketing channel, digital communication attribute, a type of marketing means, characteristics of timely, relevant, customized, and cost-saving Table of Contents 1 Brief introduction 2 Development history 1.0:The digital marketing 2.0 :The digital marketing era of 3.0:The 4.0 Era of Digital Marketing:3 Marketing strategy; advertising; public relations; network; Navy; interactive services; 5 success stories; 6 Theoretical Basis of Digital Marketing; 7 Features of Digital Marketing; 8 Market Issues; 8 Marketing Method; 9 Meaning; 10 Broadcast brief edit Digital marketing is a marketing strategy that achieves marketing objectives by utilizing the Internet, computer communication technology, and digital interactive media. Digital marketing will make extensive use of cutting- computer network technology to find new markets and customers in the most efficient and cost-effective way possible. Digital marketing is a high-level marketing activity that uses digital media channels like telephone, SMS, email, electronic fax, network platform, etc., and is based on clear database objects. to implement digitization, precise marketing, and effects on marketing that can be measured. Since 2003, digital marketing has often been seen capable of reaching the vast majority of A form of marketing in most traditional marketing areas, such as direct marketing. In the past, digital marketing was seen as a separate type of marketing in specialized field.In the digital economy, when traditional businesses realize digitalization, they must pay close attention to digital marketing as an important aspect, ¬modify outdated marketing models and strategies, and develop new marketing strategies. Digital marketing will emerge as one of the three key components of digital businesses, along with digital management and manufacturing. By and large talking, in a completely cutthroat market, organizations ¬¬can get ordinary benefits. They need to come up with new ideas if they want to make more money. A novel combination of production factors is innovation. It includes marketing innovation as well as technological innovation from an economic standpoint. Among them, computerized
Digital Marketing
This section is assessed by the "Science China" science reference book passage assemblage and application work project. Computerized showcasing is the act of advancing items and administrations involving computerized correspondence channels to speak with shoppers in an ideal, significant, modified and financially savvy way. 1 Computerized advertising envelops a considerable lot of the methods and practices found in Web showcasing (network promoting). Digital marketing encompasses a wider range of communication methods that do not necessitate the use of the Internet, such as non-internet channels like: Television, radio, SMS, and so forth., or through online channels like: electronic advertising, banner advertising, social media, 2 Digital marketing, digital communication attribute, digital marketing channel, digital communication attribute, a type of marketing means, characteristics of timely, relevant, customized, and cost-saving Table of Contents 1 Brief introduction 2 Development history 1.0:The digital marketing 2.0 :The digital marketing era of 3.0:The 4.0 Era of Digital Marketing:3 Marketing strategy; advertising; public relations; network; Navy; interactive services; 5 success stories; 6 Theoretical Basis of Digital Marketing; 7 Features of Digital Marketing; 8 Market Issues; 8 Marketing Method; 9 Meaning; 10 Broadcast brief edit Digital marketing is a marketing strategy that achieves marketing objectives by utilizing the Internet, computer communication technology, and digital interactive media. Digital marketing will make extensive use of cutting- computer network technology to find new markets and customers in the most efficient and cost-effective way possible. Digital marketing is a high-level marketing activity that uses digital media channels like telephone, SMS, email, electronic fax, network platform, etc., and is based on clear database objects. to implement digitization, precise marketing, and effects on marketing that can be measured. Since 2003, digital marketing has often been seen capable of reaching the vast majority of A form of marketing in most traditional marketing areas, such as direct marketing. In the past, digital marketing was seen as a separate type of marketing in specialized field.In the digital economy, when traditional businesses realize digitalization, they must pay close attention to digital marketing as an important aspect, ¬modify outdated marketing models and strategies, and develop new marketing strategies. Digital marketing will emerge as one of the three key components of digital businesses, along with digital management and manufacturing. By and large talking, in a completely cutthroat market, organizations ¬¬can get ordinary benefits. They need to come up with new ideas if they want to make more money. A novel combination of production factors is innovation. It includes marketing innovation as well as technological innovation from an economic standpoint. Among them, computerized
Similar to ME Event Mobile Ads from a MNO's Point of View 081118b (20)
ME Event Mobile Ads from a MNO's Point of View 081118b
1. 2nd. Mobile Multimedia Advertising and Marketing Forum, MarcusEvans, London, UK, v. 02b/2008-11-
18
Understanding How an OperatorTries to
Position Itself in the Advertising Market
Nikolay Chakrakchiev, Business Development, MobilTel EAD, Bulgaria
1
2. The MNO’s Start Position
The ideas perceived as given facts (1/2):
The present telcos are:
• Dealing with “commodity”-type services.
• “Immune” to change and recession not more than dinosaurs have been.
• Afraid of turning into “dumb pipes” for every other IP service provider.
… with shrinking revenues, if not extensively expanding.
2
3. The MNO’s Start Position
The ideas we may perceive as given facts (2/2):
The Pillars, the MNOs can build their future onto, are:
• Identity management of large numbers of customers.
• Dealing with milliards of processes and transactions, esp. billing.
• Present availability of large volumes of customer behavior data.
… so, why not enter, … er, … the advertising market?
3
4. Identifying the Demands Faced by Operators
… enter what?
Market, in which:
• There is big money – revenues 1:5 global advertising vs. global telecoms?
• 1% response rate is considered SUCCESS?
• Measurement and Reporting (media metrics) are “matter of statistical mind
games”?
4
6. Identifying the Demands Faced by Operators
“We’re not in the business of keeping the media
companies alive.
We’re in the business of connecting with consumers.”
Trevor Edwards
Vice President, Global Brand & Category Management
Nike
October 2007
6
7. Identifying the Demands Faced by Operators
So… What's the Problem?
Winning the attention of the customers
is harder and more expensive.
7
8. The Advertising is in Major Shift
The users migrate to new screens for content and information...
Users are also enjoying and exploiting new control tools.
As consumers have more choices, they have to be reached where they want,
when they want and how they want.
... Advertising [is] funding a significant portion of entertainment around the
world (e.g. sponsoring is estimated 50 percent of television in major markets).
… the medium, content and advertising spending must synch up.
“The End Of Advertising as We Know It”
By Saul J. Berman, Bill Battino, Louisa Shipnuck and Andreas Neus
IBM Global Business Services
November 2007
8
11. We talk about…
We talk about “MOBILE”:
And “Mobile” is the HANDSET, the device:
• an personal, intimate item.
• a connected, interactive one.
• a standardized piece of technology.
• increasingly capable, esp. as multimedia.
11
12. We talk about…
We talk about “MOBILE”:
And “Mobile” is the MSISDN, the identifier:
• to address the particular addressee.
• to make the message personal.
• to collect and organize personal data.
12
14. Sponsored services – a way to where? 1/2
Sponsored (ad-funded) services:
• if voice, messaging, data – considered not attractive from MNOs’ point-of-
view, as risk deterioration of core revenues.
• if digital content items – can be attractive, e.g. as way of clearing the
copyrights mess.
• if new, data based services – the optimal business model is the key.
14
15. Sponsored services – a way to where? 2/2
Sponsored core services – a serious venture, requiring a lot of guts:
• investment heavy and complex solutions needed.
• limited reach, compared to the total MNO’s customer base.
• mediocre value of the audience in advertising terms.
• difficult to price correctly.
15
17. OK, what is the MNOs’ trade?
Beside MNOs’ sponsored services, devices, portals,
MNOs have several other assets that advertisers value:
• a large customer base.
• an expectation for huge amount of available customer information
(preferences, real-time usage, demographics, etc.).
• billing and payment relationships and capabilities.
• provide a response channel for customers (including payments).
• in-store and call-centre customer service, incl. support customers’ post-
purchase.
17
18. To Shout or to Serve?
There's a choice, faced by a MNO:
• The Short Run – to behave as a conventional media and start the
ads barrage.
or
• The Quest – to become the personal media, the different and new
type of media.
N.B. The above choices are not mutually exclusive.
18
20. The road starts with the first step…
Some questions MNOs may ask in advance:
• What situation are we in?
• What vision do we have?
• What are the available resources?
• What is the timeline?
• Is there anyone ready to pay for it?
20
21. The Basic Points
Ad distribution is just one of the advertisers’ needs.
To maximize the advertising performance is the ultimate goal.
This means MNO’s have to provide data and tools for:
− planning
− targeting
− reporting
21
22. The Business Models
There is NO Universal
Business Model
• Bottom line: Covering the
network costs – by consumers
and/or by advertisers.
• Downstream – should be
transparent for the consumer,
e.g. flat rate.
• The Action or Upstream – to be
paid by advertisers and/or by
consumers.
• Advertisers pay premium
for the targeting.
22
24. Ad System Blocks 2 – Campaigns
Interfacing with channels for
ad serving/ distribution :
Campaign planning and management, incl.:
− targeting
− frequency capping
− weighting
− time framing
− advertising policies enforcement
− etc.
24
25. Ad System Blocks 3 – Data
Interfacing with multiple platforms,
which process customer
information:
• Technical abilities of the communication
device and channel
• Profiling by:
− by customer preferences (incl. provisioning opt-in/out)
− billing data
− demographics
− etc.
• Response Handling
• Ad Reporting/ Metrics
25
26. Other Requirements
If the advertising system is opened to third parties:
For audience contact points – e.g. 3rd. party portals or services:
– protection mechanisms are necessary for the sensitive
information.
For business users interfaces:
– roles management scheme – roles and available functions split.
26
27. Accents:
• Not a single, comprehensive
solution, but a puzzle of blocks.
• MNOs have to try to keep the
strategic position as
personal data collectors and
processors.
• The Quantum of Communication
– the individual or the MSISDN?
27
28. Start with the solution the
market is ready to pay for.
Extend gradually
the enablers and
the offerings.
Keep the Precious
only for the MNO.
28
30. CRM Serving 3rd. Parties
Operating the Future CRM for MNOs and 3rd. parties alike:
• Effectively interact with the customer in increasing number of everyday
situations.
• Development of “real time” data mining and CRM capabilities.
30
31. Micro-Segments
Adequate approach on micro-segmented level:
interacting ads through channels and content to match the
addressees’ anticipation and action.
31
32. More and even More
• Empowering the Brand fans and foes – user-generated ads.
• Enrichment of the ad forms:
– e.g. implementing interactivity in DVB-H services.
32
33. Get the Best from the Present
MNOs’ universe – partnerships and interoperability:
multiple platforms in multiple operators sharing a common identifier:
the MSISDN,
and addressing the MSISDN with ads, adequate for respective profile and
situation.
33