1. The document outlines steps for creating or refining a business vision, beginning with defining where the business is ultimately supposed to go by determining who it will serve, how it will serve them, why its vision is worth pursuing, and what success will look like from key stakeholders' perspectives.
2. It then discusses establishing the business's current location, setting milestones to reach the vision, plotting the course to get from the current to desired location, empowering people within defined roles to execute the plan, and innovating processes to accomplish the work.
3. The overall process appears to be a framework for strategic planning that starts with defining an end vision and works backwards to establish goals, roles, and processes to
From Siloed Products to Connected Ecosystem: Building a Sustainable and Scala...
Master Plan Big Picture
1. Create / Refine Vision
1
Where are we supposed to go?
Measure Success Map Location
8 2
Are we on course? Where are we right now?
Initiate Plan Plot Course
What do we do today? How do we get from here to there?
7 3
Empower People Set Milestones
6 4
Who should do what and why? What are our near term goals?
Innovate Process
How do we accomplish the work?
5
2. Where are we supposed to go?
• When the business is fully mature...
• Who will the business serve best?
• How will we serve them best?
• Why is this worth our time?
Create / Refine Vision
1
• From the key relationshipsʼ perspective what will this measurably look like?
Where are we supposed to go? • Owner / Principals
• Management
• Team
• Customers
• Vendors
• Suppliers
• Contractors
• Community
• Do we need to Reinvent Our Business?
• Do we have a Strategic Vision?
