Martin de Neuville, Procurement Director at PVCP (Pierre et Vacances - Center Parcs) presents the different needs in in-room entertainment for guests in long-stay appartments and hotels, at the Philips 2011 Partner Seminar at the Renaissance Amsterdam Hotel on Sept 22, 2011.
Martin de Neuville presents differences between long-stay and hotels for in-room entertainment
1. PHILIPS PARTNER SEMINAR
AMSTERDAM
SEPTEMBER 22
Philips Partner Seminar
Amsterdam September 22
Page 1
2. • Presentation of Pierre & Vacances Center Parcs
• Tends and differences between hotels and long stay
products
• Partnership between Philips and PVCP
Paris, le 27 mai 2010
Page 2
3. Pierre & Vacances/Center Parcs is the european leader of
nearby tourism
51 000 apartements, 236 000 beds
In 6 countries : France, Holland, Germany, Belgium, Spain, Italy
7.4 millions customers of which 48 % french.
Turnover 2010 : € 1.4 milliard (20% real estate & 80% tourism)
9 400 FTE
Paris, le 27 mai 2010
Page 3
4. Pierre & Vacances/Center Parcs Group: Residences
Residences
• 3 brands :
Pierre & Vacances 100 sites
Maeva 177 sites
Adagio 85 sites
•55 % of the portfolio
Paris, le 27 mai 2010
Page 4
5. Groupe Pierre & Vacances/Center Parcs Group: Resorts
Resorts
• 3 brands :
Pierre & Vacances 15 sites
Center Parcs 19 sites
Sunparks 3 sites
• 41% of the portfolio
Paris, le 27 mai 2010
Page 5
6. Pierre & Vacances/Center Parcs
Is also very active in the real estate market
• We build every year between 1000 and 3000 apartments /
villas (3 to 5% of our capacities)
• We build the majority of our 350 sites
• We renovate every year between 3.000 and 4.000 apartements
/ villas
• We manage app. 2 000 000 sqm2.
Paris, le 27 mai 2010
Page 6
7. Group development until 2015
Objective 2015:
Selective growth in our core markets 30% growth of out tourism portofolio
Nb apartments and cottages to date
Nb apartments and cottages in 2015
Spain
Paris, le 27 mai 2010
Page 7
8. Our Ambition
Offer the full range of the unique
family holiday experience Paris, le 27 mai 2010
Page 8
9. Product experiences
Nature and
In and out leisures fun
in the most beautiful to get closer
places
Best holiday
self-catering hospitality
ALL
WEATHER
RESIDENCES VILLAGE CLUB CONCEPT
Paris, le 27 mai 2010
Page 9
10. Résidences
Freedom without constraints :
children care, last minute food..
Great locations
for regional discoveries
Harmonious buildings,
internet, pools or spa equipped
Services, safety, and quality
driven through dedicated teams
Paris, le 27 mai 2010
Page 10
11. Spot PV 036
Click here for movie
Paris, le 27 mai 2010
Page 11
12. In and out leisures in the most beautiful places
Paris, le 27 mai 2010
Page 12
14. Experience : Nature and fun to get closer
5 pillars
Service – Activities – Water
Cottage – Market Dome
Nearby
Nature
Re-connect ‘we’
Paris, le 27 mai 2010
Page 14
15. 3 forets V courte 2:35
Click here for movie
Paris, le 27 mai 2010
Page 15
16. • Presentation of Pierre & Vacances Center Parcs
• Tends and differences between hotels and long stay
products
• Partnership between Philips and PVCP
Paris, le 27 mai 2010
Page 16
17. Fundamentals are the same between hotels and PVCP products but
the objectives towards the customers are somewhat different
Fundamentals Additional objective of PVCP
towards customers
• New updated equipment in the
rooms
• Connectivity between in room • Experience the other leisure activities
equipement and customer proposed on premises out side the
experience devices room
• Pleasant and complete in room
experience
Source: Groupe PVCP
Paris, le 27 mai 2010
Page 17
18. Perception of PVCP customers of technology
• PVCP customers are sensitive to technology but it is not a primary reason to
book
• Our guests are in the immense majority families and they do not look for
VOD or PayTV
• Nevertheless it is necessary to offer more than the basics, because customers
expect to find in our apartments / villas more features than the one they have
at home.
Source: Groupe PVCP
Paris, le 27 mai 2010
Page 18
19. Guest preferences for in room entertainment are mainly linked to
their experiences
BASIC FEATURES
TVs with basic national and Capability to share photos and videos
international channels
+ Access to social networks
Music
Capability to order ancillary products on line
OPTIONNAL VIP FEATURES
3D
VOD
Source: Groupe PVCP
Paris, le 27 mai 2010
Page 19
20. • Presentation of Pierre & Vacances Center Parcs
• Tends and differences between hotels and long stay
products
• Partnership between Philips and PVCP
Paris, le 27 mai 2010
Page 20
21. The partnership between P&V and Philips lies on four main pillars
Competitivity
Paris, le 27 mai 2010
Page 21
22. The partnership between P&V and Philips lies on four main pillars
Competitivity Innovation
Paris, le 27 mai 2010
Page 22
23. The partnership between P&V and Philips lies on four main pillars
Competitivity Innovation
Business
Paris, le 27 mai 2010
Page 23
24. The partnership between P&V and Philips lies on four main pillars
Competitivity Innovation
Business Brands
Paris, le 27 mai 2010
Page 24