Marketing your business online

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The document consists of a single URL repeated multiple times with minor variations: https://www.facebook.com/onlinestrategiesthatwork. It promotes an online Facebook page but provides no other context or information.

Business

• https://www.facebook.com/onlinestrategiesthat

The document discusses strategies for effective social media marketing. It provides tips for different types of social media posts, including that photo posts maximize engagement while text posts maximize reach. It also recommends focusing on generating likes, shares, comments and clicks. Frequent posting of fresh content is emphasized to maintain user interest before posts lose traction within 3 hours. Notifications and open graph actions are presented as ways to encourage re-engagement from fans.

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This document discusses trends in web services in 2011, focusing on the real-time social web becoming more mobile. It notes that social media like Facebook are becoming more important than traditional search engines. Statistics are provided on Facebook user profiles, pages, groups, and news feeds. Tips are given for businesses on creating an effective Facebook page and advertising on the platform.

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The document discusses best practices for mobile and tablet website design based on a presentation by Josue Portillo. It notes that there are over 327 million active wireless connections in the US and that mobile usage is impacting web design. Specifically, it addresses prioritizing content, using a vertical layout instead of horizontal, implementing tabs and menus, and ensuring contextual and global navigation. Collins Catering could showcase menus, take orders, and settle bills on a mobile site to better serve customers.

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