SlideShare a Scribd company logo
Advertising
and
Sponsorship
Opportunities 2016
Educational Seminars
Co-sponsoring is intended to spread mutual awareness of each other's organizations. Our program
announcements are carried in various manufacturing publications and our newsletter (10,000+ circulation).
The audience at the monthly educational seminars will contain a cross-section of people working, managing
and supporting all facets of manufacturing firms.
Typical seminars have 125 – 200 attendees.
The Human Resource focused educational seminars have 60-100 attendees with HR responsibilities.
The Manufacturers Alliance will provide the following:
• Listing the sponsoring organization in the Manufacturers Alliance: newsletter, flyer, email broadcast and
website.
• Arranging a 1-2 minute time slot at the beginning of the program for a representative from the
sponsoring organization to give an “infomercial.”
• Providing space for literature and promotional material at the program.
The Co-Sponsor will be responsible for:
• Announcements in newsletters, flyers, email broadcast, direct mail and website, LinkedIn, etc.
encouraging contacts from each member/client to “send up to 5 individuals per company to the Program
at no cost”.
• Paying fee $500 per event.
Don’t miss out on this opportunity to get your name and brand in front
of your key customers!
Webinars
6 Webinars Co-sponorships available in 2016
Typical webinars have 80-100 online attendees and 15-25 in attendance at out training
facility
The Manufacturers Alliance will provide the following:
• Listing the sponsoring organization in the Manufacturers Alliance: newsletter, flyer,
email broadcast and website.
• Arranging a 1-2 minute time slot at the beginning of the program for a representative
from the sponsoring organization to give an “infomercial.”
• Providing space for literature and promotional material at the program.
• Powerpoint Infomercial will appear in “archived webinar downloads
The Co-Sponsor will be responsible for:
• Announcements in newsletters, flyers, email broadcast, direct mail and website,
LinkedIn, etc. encouraging contacts from each member/client to “send up to 5
individuals per company to the Program at no cost”.
• Paying Co- Sponsorship fee $300 per event
MA Insider Newsletter
and Weekly E- Blasts
• Reach your target by advertising in our MA Insider Newsletter or Weekly E-
Blast
• The MA Insider – Monthly Newsletter- reaches over 10,000+ subscribers
• Weekly Upcoming Training and Education E-Blast- reaches over 8,000+
subscribers
Readership includes key decision makers in:
Operations, Engineering, Human Resources & Executives
Newsletter-1 x month Event Announcements-4x per month Both
 6 months $900 $2,400 $3,200
 9 months $1,300 $3,600 $4,800
 12 months $1,750 $4,800 $6,450
Ad size
Dimensions:Adsize450x125Pixels-
HighresolutionGIForJPEG
Wage & Benefit Survey Ad
 One opportunity available to advertise in our annual Wage
and Compensation benefit survey
 Full page 8 x 10 ad in wage survey-
 Company name included in Wage survey workshop
invite/flyer. Workshop held in May
 Recognition in MA Insider when promoted
Great Opportunity for a Benefit service provider
Wage survey is distributed in early April via email and hard copies.
Distributed to over 190 companies
Fee: $500
Scholarships
Sponsor the Manufacturers Alliance scholarship program. We award 2 scholarships yearly to Minnesota
manufacturers, distributors or their suppliers who continually seek to improve. This is a great opportunity to promote
your company to thousands of local manufacturers!
The Manufacturers Alliance and Sponsor will share cost of advertising.
Benefits of Sponsorship:
 Partner with Manufacturers Alliance Brand
 Corporate Logo on Scholarship page of website
 Corporate Logo displayed at monthly seminars
 Assist in Selection Process of scholarship finalists
 Company name & link in MA Insider Newsletter
 Flyer display in MA training room
Scholarship Sponsor Commitments:
 Co-sponsor will also promote scholarship program.
Other Benefits:
 MA Insider newsletter reaches over 10,000 contacts
 Website gets over 350 hits per days
 Average 9 events per month in our training room
 Logo displayed at Monthly Seminars average with 125-200 attendees who are local manufacturers
$4,800 - 2 Year commitment
$2,500- 1 Year commitment
Scholarships awarded in
April and October
Manufacturer of the Year Awards
20th Anniversary 2016
Buildyourbrand&reputationamong
MidwestManufacturersandtheBusinessCommunity!
$2000-PLATINUM LEVEL
Display Table & Recognition at awards event
Banner ad on Manufacturers Alliance website
Corporate Logo on event flyer, email, and direct mailing
Inclusion on invitation to Manufacturing Executives
Company name & link in MA Insider Newsletter
Reserved, priority seating for eight attendees
Corporate Logo in event’s printed program
$750-GOLD LEVEL
Reserved, priority seating for eight attendees
Corporate Logo on the event printed program
Recognition at event in presentation
Ceremony Includes:
Breakfast Buffet, Member Recognition, Award Presentations, Keynote Address,
Sponsor Recognition, and Grand Prize Giveaway
Manufacturer of the Year Awards
20th Anniversary 2016
Grand Prize Contributor
Contribute a prize to be awarded at end of ceremony.
For you generous contribution we provide:
Reserved, priority seating for eight attendees
Corporate Logo on the event printed program
Prize displayed in lobby with company logo
Recognition at event in presentation
Thank you to some of our previous contributors:
Industrial vacuums- Tennant Co.
Windscape display- Skyline
Paint sprayer- Graco
Lawn Mower- Toro

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Marketing 2016 final

  • 2. Educational Seminars Co-sponsoring is intended to spread mutual awareness of each other's organizations. Our program announcements are carried in various manufacturing publications and our newsletter (10,000+ circulation). The audience at the monthly educational seminars will contain a cross-section of people working, managing and supporting all facets of manufacturing firms. Typical seminars have 125 – 200 attendees. The Human Resource focused educational seminars have 60-100 attendees with HR responsibilities. The Manufacturers Alliance will provide the following: • Listing the sponsoring organization in the Manufacturers Alliance: newsletter, flyer, email broadcast and website. • Arranging a 1-2 minute time slot at the beginning of the program for a representative from the sponsoring organization to give an “infomercial.” • Providing space for literature and promotional material at the program. The Co-Sponsor will be responsible for: • Announcements in newsletters, flyers, email broadcast, direct mail and website, LinkedIn, etc. encouraging contacts from each member/client to “send up to 5 individuals per company to the Program at no cost”. • Paying fee $500 per event. Don’t miss out on this opportunity to get your name and brand in front of your key customers!
  • 3. Webinars 6 Webinars Co-sponorships available in 2016 Typical webinars have 80-100 online attendees and 15-25 in attendance at out training facility The Manufacturers Alliance will provide the following: • Listing the sponsoring organization in the Manufacturers Alliance: newsletter, flyer, email broadcast and website. • Arranging a 1-2 minute time slot at the beginning of the program for a representative from the sponsoring organization to give an “infomercial.” • Providing space for literature and promotional material at the program. • Powerpoint Infomercial will appear in “archived webinar downloads The Co-Sponsor will be responsible for: • Announcements in newsletters, flyers, email broadcast, direct mail and website, LinkedIn, etc. encouraging contacts from each member/client to “send up to 5 individuals per company to the Program at no cost”. • Paying Co- Sponsorship fee $300 per event
  • 4. MA Insider Newsletter and Weekly E- Blasts • Reach your target by advertising in our MA Insider Newsletter or Weekly E- Blast • The MA Insider – Monthly Newsletter- reaches over 10,000+ subscribers • Weekly Upcoming Training and Education E-Blast- reaches over 8,000+ subscribers Readership includes key decision makers in: Operations, Engineering, Human Resources & Executives Newsletter-1 x month Event Announcements-4x per month Both  6 months $900 $2,400 $3,200  9 months $1,300 $3,600 $4,800  12 months $1,750 $4,800 $6,450
  • 6. Wage & Benefit Survey Ad  One opportunity available to advertise in our annual Wage and Compensation benefit survey  Full page 8 x 10 ad in wage survey-  Company name included in Wage survey workshop invite/flyer. Workshop held in May  Recognition in MA Insider when promoted Great Opportunity for a Benefit service provider Wage survey is distributed in early April via email and hard copies. Distributed to over 190 companies Fee: $500
  • 7. Scholarships Sponsor the Manufacturers Alliance scholarship program. We award 2 scholarships yearly to Minnesota manufacturers, distributors or their suppliers who continually seek to improve. This is a great opportunity to promote your company to thousands of local manufacturers! The Manufacturers Alliance and Sponsor will share cost of advertising. Benefits of Sponsorship:  Partner with Manufacturers Alliance Brand  Corporate Logo on Scholarship page of website  Corporate Logo displayed at monthly seminars  Assist in Selection Process of scholarship finalists  Company name & link in MA Insider Newsletter  Flyer display in MA training room Scholarship Sponsor Commitments:  Co-sponsor will also promote scholarship program. Other Benefits:  MA Insider newsletter reaches over 10,000 contacts  Website gets over 350 hits per days  Average 9 events per month in our training room  Logo displayed at Monthly Seminars average with 125-200 attendees who are local manufacturers $4,800 - 2 Year commitment $2,500- 1 Year commitment Scholarships awarded in April and October
  • 8. Manufacturer of the Year Awards 20th Anniversary 2016 Buildyourbrand&reputationamong MidwestManufacturersandtheBusinessCommunity! $2000-PLATINUM LEVEL Display Table & Recognition at awards event Banner ad on Manufacturers Alliance website Corporate Logo on event flyer, email, and direct mailing Inclusion on invitation to Manufacturing Executives Company name & link in MA Insider Newsletter Reserved, priority seating for eight attendees Corporate Logo in event’s printed program $750-GOLD LEVEL Reserved, priority seating for eight attendees Corporate Logo on the event printed program Recognition at event in presentation Ceremony Includes: Breakfast Buffet, Member Recognition, Award Presentations, Keynote Address, Sponsor Recognition, and Grand Prize Giveaway
  • 9. Manufacturer of the Year Awards 20th Anniversary 2016 Grand Prize Contributor Contribute a prize to be awarded at end of ceremony. For you generous contribution we provide: Reserved, priority seating for eight attendees Corporate Logo on the event printed program Prize displayed in lobby with company logo Recognition at event in presentation Thank you to some of our previous contributors: Industrial vacuums- Tennant Co. Windscape display- Skyline Paint sprayer- Graco Lawn Mower- Toro