3. The purpose of this analysis is to see what
kind of foods our potential customers will
enjoy eating. These graphs helped to show
us what are the most popular foods that
we will sell and what our customers
favorites our. Knowing what our customers
want gives us a great advantage of being
successful and an advantage on our
competition. They help us see which
products they want to see and which ones
they don’t.
4. • Graph 1: How many times do you go out to eat a week?
• Graph 2: Where do you go out to eat to?
• Graph 3: When you go out to eat, what is the normal price range you choose?
• Graph 4:What is your favorite Caribbean dish that you would order when going out
• Graph 5: Which Caribbean island type restaurant do you usually go to?
• Graph 6: Do you normally pick Caribbean food when you go out to eat?
• Graph 7: Is Caribbean your favorite food?
• Graph 8: How much are you willing to pay when you go out to eat?
5. • Highest Result: Other &
Chinese
• Lowest Result: Caribbean
• Advantage of Highest
Result: There truly is not
an advantage to my highest
result because it shows
that the type of food I
would serve is not the
highest favored but it does
show my competition.
• Disadvantage of Lowest
Result: The disadvantage is
the type of food my
restaurant is serving was
the least picked in this
survey
• Benefit of this question:
The benefit of this
question is that I see that
the food my restaurant
serves is the least favored
to go eat at but it also
shows that I will have a
certain group of customers
coming and hopefully they
can become regulars'. It
also gives me a better sight
on who my competition is.
6. • Highest Result: Eat out one
to two times a week
• Lowest Result: There was a
three way time between 5
and 6 times a week, 7 times
and over, and not going out
to eat at all during the week
• Advantage of Highest Result:
The advantage of this highest
result is that I know the
majority of people go out to
eat at least once or twice a
week, which means there is a
very good chance for
business everyday.
• Disadvantage of Lowest
Result: The disadvantage for
this question is that people
don’t usually go out to eat
more than 5 times a week,
which would decreases my
chance of getting business,
but I also see that only 5% of
people never eat out which
means 95% of people eat out
at least once a week.
• Benefit of this Question: This
question helps me see how
much business I can expect
and possibly get to come eat
at my resteraunt.
7. • Highest Result: price range
between $16-$20
• Lowest Result: price range
between $0-$5
• Advantage of Highest
Result: The advantage of
this question is that the
majority of people are
willing to spend at least
$20 when they go out to
eat.
• Disadvantage of Lowest
Result: There is not much
of a disadvantage in this
situation it shows me that
when people go out to eat
they are willing to spend
money
• Benefit of this Question:
The benefit of this
question is that it helps me
decide the prices of my
dish’s and gives me a sense
of what people are willing
to pay for food.
8. • Highest Result: Curry
Chicken
• Lowest Result: Red
Snapper
• Advantage of Highest
Result: The advantage
is that the majority of
people enjoy Curry
Chicken more than any
other Caribbean dish.
• Disadvantage of Lowest
Result: The
disadvantage is that
most people wouldn’t
order Red Snapper so
might have to consider
taking that off the
menu
• Benefit of this
Question: This question
helps me to see what
my customers favorite
dish’s are and can help
me plan the menu to
their taste.
9. • Highest Result: The majority
of people do not choose
Caribbean food when they
go out to eat.
• Lowest Result: The minority
of people do choose
Caribbean food when they
go out to eat.
• Advantage of Highest
Result: This shows me that
my type of restaurant isn't
the most favored but lets
me know that I will have a
select group of customers
that will come to my
restaurant.
• Disadvantage of Lowest
Result: That my restaurant
is not the most favored
restaurant when people
choose where to eat.
• Benefit of this Question:
This question lets me know
that I will have a specific
group of customers, and a
lot of competition so I might
need to advertise and get
my restaurant’s name out
there
10. • Highest Result: In this
survey Caribbean food is
not their favorite food.
• Lowest Result: Lowest
result is that Caribbean
food is the surveyors'
favorite food
• Advantage of Highest
Result: Not much of an
advantage to this except,
it shows that people
might try Caribbean food
to try something new.
• Disadvantage of Lowest
Result: That Caribbean
food is not the surveyor’s
favorite food.
• Benefit of this Question:
Shows me that some
people do favor
Caribbean food and that
some people might want
to try something new and
I could bring in more
business.
11. • Highest Result: People
are willing to spend $25
and over when going to
eat.
• Lowest Result: $1-$5
• Advantage of Highest
Result: Shows me that
people are willing to
spend over 25 dollars
when going out to eat,
so I can have some
higher priced items on
my menu.
• Disadvantage of Lowest
Result: Not much of a
disadvantage because it
shows I can have higher
priced dishes on my
menu
• Benefit of this
Question: Lets me know
that my customers are
willing to pay a little
extra for better quality
food.
12. • Highest Result: Jamaican
food
• Lowest Result: Bahamian
food
• Advantage of Highest
Result: This result helps
me know that my
customers prefer
Jamaican food so I can
have more of those
options on my menu.
• Disadvantage of the
Lowest Result: The
disadvantage is that I
would probably not put
any Bahamian food on my
menu, even though I love
their food!
• Benefit of this Questions:
Because my restaurant is
called flavors of the
Caribbean I am including
different Caribbean
countries foods on my
menu, this helps me
narrow down which
countries I will include
and which ones I will
have to eliminate.
13. I LEARNED A LOT FROM DOING THIS
SURVEY. IT HELPED ME LEARN A TON
OF HELPFUL INFORMATION FOR MY
BUSINESS AND SHOWED ME THE
THINGS I NEED TO CHANGE. IT LET
ME KNOW WHAT MY CUSTOMERS
WOULD LIKE MOST AND GAVE ME A
VIEW OF THE TYPE OF CUSTOMERS I
WOULD HAVE. IT ALSO HELPED ME
FIND OUT WHAT TYPES OF FOOD TO
INCLUDE ON MY MENU, AND WHAT
CARIBBEAN COUNTRIES I NEED TO
PULL FROM. THIS SURVEY
ULTIMATELY, HELPED ME BETTER
MY BUSINESS FOR MYSELF AND FOR
MY CUSTOMERS.
14. Highest Results:
• QUESTION 1: AGE: 15- 16
• QUESTION 2: GENDER: MALE & FEMALE (EVEN)
• QUESTION 3: MONTHLY INCOME: $0
• GRAPH 1: MAJORITY ATE ONCE OR TWICE A WEEK
• GRAPH 2: MAJORITY PREFFERED CHINESE FOOD AND OTHER
• GRAPH 3: NORMAL PRICE RANGE $16-$20
• GRAPH 4: MAJORITY PREFFERED CURRY CHICKEN
• GRAPH 5: MAJORITY DID NOT PICK CARIBBEAN FOOD WHEN
GOING OUT TO EAT
• GRAPH 6: CARIBBEAN FOOD WAS NOT THE FAVORITE FOOD
• GRAPH 7: MAJORITY WAS WILLING TO PAY $25 OR OVER
• GRAPH 8: MAJORITY PREFFERED JAMAICAN FOOD
