Read this guide online at: http://mailchimp.com/resources/guides/mailchimp-international/
MailChimp makes it easy to create and send beautiful email newsletters, but what if you're located outside of the United States? Or what if you set up shop in the states, but your subscriber base calls Europe or Asia home? This guide will help you get the most out of using MailChimp internationally.
What’s inside:
Tips and advice for MailChimp users who live—or have readers who live—outside the United States. Topics include:
Setting a default time zone and preferred date format
Auto-translation
Copying and pasting in UTF-8 format
Sending with TimeWarp
This document provides step-by-step instructions for setting up and using a Mailchimp account. It explains how to sign up for a free Mailchimp account, create lists and groups to organize subscribers, import contacts, add custom fields, design and send email campaigns, and preview campaigns before sending.
Mailchimp is an email marketing platform that allows users to design and send newsletters, track results, and integrate with social networks. It offers features like templates, A/B testing, analytics integration, and spam control services. Mailchimp provides options for basic, growing, and pro-level marketers and has free and paid plans depending on the number of subscribers. It uses a double opt-in process to help users stay compliant with spam laws. Creating and sending a campaign involves three simple steps - designing a template, creating the campaign content, and sending or scheduling the message.
Drogi do pozyskania funduszy przez internet - fundraising w sieciMichal Serwinski
This document provides links to three different websites. The first link is to a non-existent website with a questionable domain name. The second link directs to a page where one can donate to Charity Water, a non-profit focused on bringing clean drinking water to people in developing nations. The third link leads to a blog post listing 40 hashtags related to social good causes that non-profits and donors can use to spread awareness on social media.
Dynamicznie rozwijająca się technologia i komunikacja stanowią filary fundraisingu. Jak z korzyścią dla organizacji stosować technologie w fundraisingu, budując pozytywne relacje z darczyńcami?
Prezentacja została stworzona na ewentualność prezentacji podczas V Spotkania FAOO | Odkryjmy darczyńców
indywidualnych. Fakty, doświadczenia, narzędzia
1 czerwca 2016
A female student committed suicide by jumping from the roof of her dormitory. Afterwards, students heard splatting sounds moving down the hall towards her room along with a voice asking "Is anyone in there?". During summer break when students were gone, the janitor experienced similar creepy events while cleaning the empty dormitory alone at night. While hiding under a desk, a disembodied voice told her that it could see her and that she couldn't hide from it.
This document discusses Simpson's paradox and how the relationship between variables can change or reverse depending on whether data is analyzed together or stratified based on other factors. It provides an example where customers who buy high-definition TVs appear more likely to buy exercise machines when data is combined, but the opposite is true within customer groups (college students vs. working adults). The document also discusses how skewed support distributions in data can affect association rule mining by generating many weakly correlated "cross-support patterns" when a low support threshold is used.
Jak dziękować za wsparcie? O roli wdzięczności w budowaniu relacji z darczyńcamiMichal Serwinski
Prezentacja została przygotowana do VI Webinarium FAOO - organizowanego przez Fundację Akademia Organizacji Obywatelskich na platformie Kursodrom.
WEBINAR: https://youtu.be/gObW1EojN_c?t=5s
https://www.facebook.com/events/937698639635804/
#nonprofitPL
This document provides step-by-step instructions for setting up and using a Mailchimp account. It explains how to sign up for a free Mailchimp account, create lists and groups to organize subscribers, import contacts, add custom fields, design and send email campaigns, and preview campaigns before sending.
Mailchimp is an email marketing platform that allows users to design and send newsletters, track results, and integrate with social networks. It offers features like templates, A/B testing, analytics integration, and spam control services. Mailchimp provides options for basic, growing, and pro-level marketers and has free and paid plans depending on the number of subscribers. It uses a double opt-in process to help users stay compliant with spam laws. Creating and sending a campaign involves three simple steps - designing a template, creating the campaign content, and sending or scheduling the message.
Drogi do pozyskania funduszy przez internet - fundraising w sieciMichal Serwinski
This document provides links to three different websites. The first link is to a non-existent website with a questionable domain name. The second link directs to a page where one can donate to Charity Water, a non-profit focused on bringing clean drinking water to people in developing nations. The third link leads to a blog post listing 40 hashtags related to social good causes that non-profits and donors can use to spread awareness on social media.
Dynamicznie rozwijająca się technologia i komunikacja stanowią filary fundraisingu. Jak z korzyścią dla organizacji stosować technologie w fundraisingu, budując pozytywne relacje z darczyńcami?
Prezentacja została stworzona na ewentualność prezentacji podczas V Spotkania FAOO | Odkryjmy darczyńców
indywidualnych. Fakty, doświadczenia, narzędzia
1 czerwca 2016
A female student committed suicide by jumping from the roof of her dormitory. Afterwards, students heard splatting sounds moving down the hall towards her room along with a voice asking "Is anyone in there?". During summer break when students were gone, the janitor experienced similar creepy events while cleaning the empty dormitory alone at night. While hiding under a desk, a disembodied voice told her that it could see her and that she couldn't hide from it.
This document discusses Simpson's paradox and how the relationship between variables can change or reverse depending on whether data is analyzed together or stratified based on other factors. It provides an example where customers who buy high-definition TVs appear more likely to buy exercise machines when data is combined, but the opposite is true within customer groups (college students vs. working adults). The document also discusses how skewed support distributions in data can affect association rule mining by generating many weakly correlated "cross-support patterns" when a low support threshold is used.
Jak dziękować za wsparcie? O roli wdzięczności w budowaniu relacji z darczyńcamiMichal Serwinski
Prezentacja została przygotowana do VI Webinarium FAOO - organizowanego przez Fundację Akademia Organizacji Obywatelskich na platformie Kursodrom.
WEBINAR: https://youtu.be/gObW1EojN_c?t=5s
https://www.facebook.com/events/937698639635804/
#nonprofitPL
Must Know Postgres Extension for DBA and Developer during MigrationMydbops
Mydbops Opensource Database Meetup 16
Topic: Must-Know PostgreSQL Extensions for Developers and DBAs During Migration
Speaker: Deepak Mahto, Founder of DataCloudGaze Consulting
Date & Time: 8th June | 10 AM - 1 PM IST
Venue: Bangalore International Centre, Bangalore
Abstract: Discover how PostgreSQL extensions can be your secret weapon! This talk explores how key extensions enhance database capabilities and streamline the migration process for users moving from other relational databases like Oracle.
Key Takeaways:
* Learn about crucial extensions like oracle_fdw, pgtt, and pg_audit that ease migration complexities.
* Gain valuable strategies for implementing these extensions in PostgreSQL to achieve license freedom.
* Discover how these key extensions can empower both developers and DBAs during the migration process.
* Don't miss this chance to gain practical knowledge from an industry expert and stay updated on the latest open-source database trends.
Mydbops Managed Services specializes in taking the pain out of database management while optimizing performance. Since 2015, we have been providing top-notch support and assistance for the top three open-source databases: MySQL, MongoDB, and PostgreSQL.
Our team offers a wide range of services, including assistance, support, consulting, 24/7 operations, and expertise in all relevant technologies. We help organizations improve their database's performance, scalability, efficiency, and availability.
Contact us: info@mydbops.com
Visit: https://www.mydbops.com/
Follow us on LinkedIn: https://in.linkedin.com/company/mydbops
For more details and updates, please follow up the below links.
Meetup Page : https://www.meetup.com/mydbops-databa...
Twitter: https://twitter.com/mydbopsofficial
Blogs: https://www.mydbops.com/blog/
Facebook(Meta): https://www.facebook.com/mydbops/
Session 1 - Intro to Robotic Process Automation.pdfUiPathCommunity
👉 Check out our full 'Africa Series - Automation Student Developers (EN)' page to register for the full program:
https://bit.ly/Automation_Student_Kickstart
In this session, we shall introduce you to the world of automation, the UiPath Platform, and guide you on how to install and setup UiPath Studio on your Windows PC.
📕 Detailed agenda:
What is RPA? Benefits of RPA?
RPA Applications
The UiPath End-to-End Automation Platform
UiPath Studio CE Installation and Setup
💻 Extra training through UiPath Academy:
Introduction to Automation
UiPath Business Automation Platform
Explore automation development with UiPath Studio
👉 Register here for our upcoming Session 2 on June 20: Introduction to UiPath Studio Fundamentals: https://community.uipath.com/events/details/uipath-lagos-presents-session-2-introduction-to-uipath-studio-fundamentals/
Dandelion Hashtable: beyond billion requests per second on a commodity serverAntonios Katsarakis
This slide deck presents DLHT, a concurrent in-memory hashtable. Despite efforts to optimize hashtables, that go as far as sacrificing core functionality, state-of-the-art designs still incur multiple memory accesses per request and block request processing in three cases. First, most hashtables block while waiting for data to be retrieved from memory. Second, open-addressing designs, which represent the current state-of-the-art, either cannot free index slots on deletes or must block all requests to do so. Third, index resizes block every request until all objects are copied to the new index. Defying folklore wisdom, DLHT forgoes open-addressing and adopts a fully-featured and memory-aware closed-addressing design based on bounded cache-line-chaining. This design offers lock-free index operations and deletes that free slots instantly, (2) completes most requests with a single memory access, (3) utilizes software prefetching to hide memory latencies, and (4) employs a novel non-blocking and parallel resizing. In a commodity server and a memory-resident workload, DLHT surpasses 1.6B requests per second and provides 3.5x (12x) the throughput of the state-of-the-art closed-addressing (open-addressing) resizable hashtable on Gets (Deletes).
Northern Engraving | Nameplate Manufacturing Process - 2024Northern Engraving
Manufacturing custom quality metal nameplates and badges involves several standard operations. Processes include sheet prep, lithography, screening, coating, punch press and inspection. All decoration is completed in the flat sheet with adhesive and tooling operations following. The possibilities for creating unique durable nameplates are endless. How will you create your brand identity? We can help!
From Natural Language to Structured Solr Queries using LLMsSease
This talk draws on experimentation to enable AI applications with Solr. One important use case is to use AI for better accessibility and discoverability of the data: while User eXperience techniques, lexical search improvements, and data harmonization can take organizations to a good level of accessibility, a structural (or “cognitive” gap) remains between the data user needs and the data producer constraints.
That is where AI – and most importantly, Natural Language Processing and Large Language Model techniques – could make a difference. This natural language, conversational engine could facilitate access and usage of the data leveraging the semantics of any data source.
The objective of the presentation is to propose a technical approach and a way forward to achieve this goal.
The key concept is to enable users to express their search queries in natural language, which the LLM then enriches, interprets, and translates into structured queries based on the Solr index’s metadata.
This approach leverages the LLM’s ability to understand the nuances of natural language and the structure of documents within Apache Solr.
The LLM acts as an intermediary agent, offering a transparent experience to users automatically and potentially uncovering relevant documents that conventional search methods might overlook. The presentation will include the results of this experimental work, lessons learned, best practices, and the scope of future work that should improve the approach and make it production-ready.
"Choosing proper type of scaling", Olena SyrotaFwdays
Imagine an IoT processing system that is already quite mature and production-ready and for which client coverage is growing and scaling and performance aspects are life and death questions. The system has Redis, MongoDB, and stream processing based on ksqldb. In this talk, firstly, we will analyze scaling approaches and then select the proper ones for our system.
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Keywords: AI, Containeres, Kubernetes, Cloud Native
Event Link: https://meine.doag.org/events/cloudland/2024/agenda/#agendaId.4211
In the realm of cybersecurity, offensive security practices act as a critical shield. By simulating real-world attacks in a controlled environment, these techniques expose vulnerabilities before malicious actors can exploit them. This proactive approach allows manufacturers to identify and fix weaknesses, significantly enhancing system security.
This presentation delves into the development of a system designed to mimic Galileo's Open Service signal using software-defined radio (SDR) technology. We'll begin with a foundational overview of both Global Navigation Satellite Systems (GNSS) and the intricacies of digital signal processing.
The presentation culminates in a live demonstration. We'll showcase the manipulation of Galileo's Open Service pilot signal, simulating an attack on various software and hardware systems. This practical demonstration serves to highlight the potential consequences of unaddressed vulnerabilities, emphasizing the importance of offensive security practices in safeguarding critical infrastructure.
Conversational agents, or chatbots, are increasingly used to access all sorts of services using natural language. While open-domain chatbots - like ChatGPT - can converse on any topic, task-oriented chatbots - the focus of this paper - are designed for specific tasks, like booking a flight, obtaining customer support, or setting an appointment. Like any other software, task-oriented chatbots need to be properly tested, usually by defining and executing test scenarios (i.e., sequences of user-chatbot interactions). However, there is currently a lack of methods to quantify the completeness and strength of such test scenarios, which can lead to low-quality tests, and hence to buggy chatbots.
To fill this gap, we propose adapting mutation testing (MuT) for task-oriented chatbots. To this end, we introduce a set of mutation operators that emulate faults in chatbot designs, an architecture that enables MuT on chatbots built using heterogeneous technologies, and a practical realisation as an Eclipse plugin. Moreover, we evaluate the applicability, effectiveness and efficiency of our approach on open-source chatbots, with promising results.
Northern Engraving | Modern Metal Trim, Nameplates and Appliance PanelsNorthern Engraving
What began over 115 years ago as a supplier of precision gauges to the automotive industry has evolved into being an industry leader in the manufacture of product branding, automotive cockpit trim and decorative appliance trim. Value-added services include in-house Design, Engineering, Program Management, Test Lab and Tool Shops.
"NATO Hackathon Winner: AI-Powered Drug Search", Taras KlobaFwdays
This is a session that details how PostgreSQL's features and Azure AI Services can be effectively used to significantly enhance the search functionality in any application.
In this session, we'll share insights on how we used PostgreSQL to facilitate precise searches across multiple fields in our mobile application. The techniques include using LIKE and ILIKE operators and integrating a trigram-based search to handle potential misspellings, thereby increasing the search accuracy.
We'll also discuss how the azure_ai extension on PostgreSQL databases in Azure and Azure AI Services were utilized to create vectors from user input, a feature beneficial when users wish to find specific items based on text prompts. While our application's case study involves a drug search, the techniques and principles shared in this session can be adapted to improve search functionality in a wide range of applications. Join us to learn how PostgreSQL and Azure AI can be harnessed to enhance your application's search capability.
AppSec PNW: Android and iOS Application Security with MobSFAjin Abraham
Mobile Security Framework - MobSF is a free and open source automated mobile application security testing environment designed to help security engineers, researchers, developers, and penetration testers to identify security vulnerabilities, malicious behaviours and privacy concerns in mobile applications using static and dynamic analysis. It supports all the popular mobile application binaries and source code formats built for Android and iOS devices. In addition to automated security assessment, it also offers an interactive testing environment to build and execute scenario based test/fuzz cases against the application.
This talk covers:
Using MobSF for static analysis of mobile applications.
Interactive dynamic security assessment of Android and iOS applications.
Solving Mobile app CTF challenges.
Reverse engineering and runtime analysis of Mobile malware.
How to shift left and integrate MobSF/mobsfscan SAST and DAST in your build pipeline.
Lee Barnes - Path to Becoming an Effective Test Automation Engineer.pdfleebarnesutopia
So… you want to become a Test Automation Engineer (or hire and develop one)? While there’s quite a bit of information available about important technical and tool skills to master, there’s not enough discussion around the path to becoming an effective Test Automation Engineer that knows how to add VALUE. In my experience this had led to a proliferation of engineers who are proficient with tools and building frameworks but have skill and knowledge gaps, especially in software testing, that reduce the value they deliver with test automation.
In this talk, Lee will share his lessons learned from over 30 years of working with, and mentoring, hundreds of Test Automation Engineers. Whether you’re looking to get started in test automation or just want to improve your trade, this talk will give you a solid foundation and roadmap for ensuring your test automation efforts continuously add value. This talk is equally valuable for both aspiring Test Automation Engineers and those managing them! All attendees will take away a set of key foundational knowledge and a high-level learning path for leveling up test automation skills and ensuring they add value to their organizations.
This talk will cover ScyllaDB Architecture from the cluster-level view and zoom in on data distribution and internal node architecture. In the process, we will learn the secret sauce used to get ScyllaDB's high availability and superior performance. We will also touch on the upcoming changes to ScyllaDB architecture, moving to strongly consistent metadata and tablets.
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...Jason Yip
The typical problem in product engineering is not bad strategy, so much as “no strategy”. This leads to confusion, lack of motivation, and incoherent action. The next time you look for a strategy and find an empty space, instead of waiting for it to be filled, I will show you how to fill it in yourself. If you’re wrong, it forces a correction. If you’re right, it helps create focus. I’ll share how I’ve approached this in the past, both what works and lessons for what didn’t work so well.
Essentials of Automations: Exploring Attributes & Automation ParametersSafe Software
Building automations in FME Flow can save time, money, and help businesses scale by eliminating data silos and providing data to stakeholders in real-time. One essential component to orchestrating complex automations is the use of attributes & automation parameters (both formerly known as “keys”). In fact, it’s unlikely you’ll ever build an Automation without using these components, but what exactly are they?
Attributes & automation parameters enable the automation author to pass data values from one automation component to the next. During this webinar, our FME Flow Specialists will cover leveraging the three types of these output attributes & parameters in FME Flow: Event, Custom, and Automation. As a bonus, they’ll also be making use of the Split-Merge Block functionality.
You’ll leave this webinar with a better understanding of how to maximize the potential of automations by making use of attributes & automation parameters, with the ultimate goal of setting your enterprise integration workflows up on autopilot.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Must Know Postgres Extension for DBA and Developer during MigrationMydbops
Mydbops Opensource Database Meetup 16
Topic: Must-Know PostgreSQL Extensions for Developers and DBAs During Migration
Speaker: Deepak Mahto, Founder of DataCloudGaze Consulting
Date & Time: 8th June | 10 AM - 1 PM IST
Venue: Bangalore International Centre, Bangalore
Abstract: Discover how PostgreSQL extensions can be your secret weapon! This talk explores how key extensions enhance database capabilities and streamline the migration process for users moving from other relational databases like Oracle.
Key Takeaways:
* Learn about crucial extensions like oracle_fdw, pgtt, and pg_audit that ease migration complexities.
* Gain valuable strategies for implementing these extensions in PostgreSQL to achieve license freedom.
* Discover how these key extensions can empower both developers and DBAs during the migration process.
* Don't miss this chance to gain practical knowledge from an industry expert and stay updated on the latest open-source database trends.
Mydbops Managed Services specializes in taking the pain out of database management while optimizing performance. Since 2015, we have been providing top-notch support and assistance for the top three open-source databases: MySQL, MongoDB, and PostgreSQL.
Our team offers a wide range of services, including assistance, support, consulting, 24/7 operations, and expertise in all relevant technologies. We help organizations improve their database's performance, scalability, efficiency, and availability.
Contact us: info@mydbops.com
Visit: https://www.mydbops.com/
Follow us on LinkedIn: https://in.linkedin.com/company/mydbops
For more details and updates, please follow up the below links.
Meetup Page : https://www.meetup.com/mydbops-databa...
Twitter: https://twitter.com/mydbopsofficial
Blogs: https://www.mydbops.com/blog/
Facebook(Meta): https://www.facebook.com/mydbops/
Session 1 - Intro to Robotic Process Automation.pdfUiPathCommunity
👉 Check out our full 'Africa Series - Automation Student Developers (EN)' page to register for the full program:
https://bit.ly/Automation_Student_Kickstart
In this session, we shall introduce you to the world of automation, the UiPath Platform, and guide you on how to install and setup UiPath Studio on your Windows PC.
📕 Detailed agenda:
What is RPA? Benefits of RPA?
RPA Applications
The UiPath End-to-End Automation Platform
UiPath Studio CE Installation and Setup
💻 Extra training through UiPath Academy:
Introduction to Automation
UiPath Business Automation Platform
Explore automation development with UiPath Studio
👉 Register here for our upcoming Session 2 on June 20: Introduction to UiPath Studio Fundamentals: https://community.uipath.com/events/details/uipath-lagos-presents-session-2-introduction-to-uipath-studio-fundamentals/
Dandelion Hashtable: beyond billion requests per second on a commodity serverAntonios Katsarakis
This slide deck presents DLHT, a concurrent in-memory hashtable. Despite efforts to optimize hashtables, that go as far as sacrificing core functionality, state-of-the-art designs still incur multiple memory accesses per request and block request processing in three cases. First, most hashtables block while waiting for data to be retrieved from memory. Second, open-addressing designs, which represent the current state-of-the-art, either cannot free index slots on deletes or must block all requests to do so. Third, index resizes block every request until all objects are copied to the new index. Defying folklore wisdom, DLHT forgoes open-addressing and adopts a fully-featured and memory-aware closed-addressing design based on bounded cache-line-chaining. This design offers lock-free index operations and deletes that free slots instantly, (2) completes most requests with a single memory access, (3) utilizes software prefetching to hide memory latencies, and (4) employs a novel non-blocking and parallel resizing. In a commodity server and a memory-resident workload, DLHT surpasses 1.6B requests per second and provides 3.5x (12x) the throughput of the state-of-the-art closed-addressing (open-addressing) resizable hashtable on Gets (Deletes).
Northern Engraving | Nameplate Manufacturing Process - 2024Northern Engraving
Manufacturing custom quality metal nameplates and badges involves several standard operations. Processes include sheet prep, lithography, screening, coating, punch press and inspection. All decoration is completed in the flat sheet with adhesive and tooling operations following. The possibilities for creating unique durable nameplates are endless. How will you create your brand identity? We can help!
From Natural Language to Structured Solr Queries using LLMsSease
This talk draws on experimentation to enable AI applications with Solr. One important use case is to use AI for better accessibility and discoverability of the data: while User eXperience techniques, lexical search improvements, and data harmonization can take organizations to a good level of accessibility, a structural (or “cognitive” gap) remains between the data user needs and the data producer constraints.
That is where AI – and most importantly, Natural Language Processing and Large Language Model techniques – could make a difference. This natural language, conversational engine could facilitate access and usage of the data leveraging the semantics of any data source.
The objective of the presentation is to propose a technical approach and a way forward to achieve this goal.
The key concept is to enable users to express their search queries in natural language, which the LLM then enriches, interprets, and translates into structured queries based on the Solr index’s metadata.
This approach leverages the LLM’s ability to understand the nuances of natural language and the structure of documents within Apache Solr.
The LLM acts as an intermediary agent, offering a transparent experience to users automatically and potentially uncovering relevant documents that conventional search methods might overlook. The presentation will include the results of this experimental work, lessons learned, best practices, and the scope of future work that should improve the approach and make it production-ready.
"Choosing proper type of scaling", Olena SyrotaFwdays
Imagine an IoT processing system that is already quite mature and production-ready and for which client coverage is growing and scaling and performance aspects are life and death questions. The system has Redis, MongoDB, and stream processing based on ksqldb. In this talk, firstly, we will analyze scaling approaches and then select the proper ones for our system.
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Keywords: AI, Containeres, Kubernetes, Cloud Native
Event Link: https://meine.doag.org/events/cloudland/2024/agenda/#agendaId.4211
In the realm of cybersecurity, offensive security practices act as a critical shield. By simulating real-world attacks in a controlled environment, these techniques expose vulnerabilities before malicious actors can exploit them. This proactive approach allows manufacturers to identify and fix weaknesses, significantly enhancing system security.
This presentation delves into the development of a system designed to mimic Galileo's Open Service signal using software-defined radio (SDR) technology. We'll begin with a foundational overview of both Global Navigation Satellite Systems (GNSS) and the intricacies of digital signal processing.
The presentation culminates in a live demonstration. We'll showcase the manipulation of Galileo's Open Service pilot signal, simulating an attack on various software and hardware systems. This practical demonstration serves to highlight the potential consequences of unaddressed vulnerabilities, emphasizing the importance of offensive security practices in safeguarding critical infrastructure.
Conversational agents, or chatbots, are increasingly used to access all sorts of services using natural language. While open-domain chatbots - like ChatGPT - can converse on any topic, task-oriented chatbots - the focus of this paper - are designed for specific tasks, like booking a flight, obtaining customer support, or setting an appointment. Like any other software, task-oriented chatbots need to be properly tested, usually by defining and executing test scenarios (i.e., sequences of user-chatbot interactions). However, there is currently a lack of methods to quantify the completeness and strength of such test scenarios, which can lead to low-quality tests, and hence to buggy chatbots.
To fill this gap, we propose adapting mutation testing (MuT) for task-oriented chatbots. To this end, we introduce a set of mutation operators that emulate faults in chatbot designs, an architecture that enables MuT on chatbots built using heterogeneous technologies, and a practical realisation as an Eclipse plugin. Moreover, we evaluate the applicability, effectiveness and efficiency of our approach on open-source chatbots, with promising results.
Northern Engraving | Modern Metal Trim, Nameplates and Appliance PanelsNorthern Engraving
What began over 115 years ago as a supplier of precision gauges to the automotive industry has evolved into being an industry leader in the manufacture of product branding, automotive cockpit trim and decorative appliance trim. Value-added services include in-house Design, Engineering, Program Management, Test Lab and Tool Shops.
"NATO Hackathon Winner: AI-Powered Drug Search", Taras KlobaFwdays
This is a session that details how PostgreSQL's features and Azure AI Services can be effectively used to significantly enhance the search functionality in any application.
In this session, we'll share insights on how we used PostgreSQL to facilitate precise searches across multiple fields in our mobile application. The techniques include using LIKE and ILIKE operators and integrating a trigram-based search to handle potential misspellings, thereby increasing the search accuracy.
We'll also discuss how the azure_ai extension on PostgreSQL databases in Azure and Azure AI Services were utilized to create vectors from user input, a feature beneficial when users wish to find specific items based on text prompts. While our application's case study involves a drug search, the techniques and principles shared in this session can be adapted to improve search functionality in a wide range of applications. Join us to learn how PostgreSQL and Azure AI can be harnessed to enhance your application's search capability.
AppSec PNW: Android and iOS Application Security with MobSFAjin Abraham
Mobile Security Framework - MobSF is a free and open source automated mobile application security testing environment designed to help security engineers, researchers, developers, and penetration testers to identify security vulnerabilities, malicious behaviours and privacy concerns in mobile applications using static and dynamic analysis. It supports all the popular mobile application binaries and source code formats built for Android and iOS devices. In addition to automated security assessment, it also offers an interactive testing environment to build and execute scenario based test/fuzz cases against the application.
This talk covers:
Using MobSF for static analysis of mobile applications.
Interactive dynamic security assessment of Android and iOS applications.
Solving Mobile app CTF challenges.
Reverse engineering and runtime analysis of Mobile malware.
How to shift left and integrate MobSF/mobsfscan SAST and DAST in your build pipeline.
Lee Barnes - Path to Becoming an Effective Test Automation Engineer.pdfleebarnesutopia
So… you want to become a Test Automation Engineer (or hire and develop one)? While there’s quite a bit of information available about important technical and tool skills to master, there’s not enough discussion around the path to becoming an effective Test Automation Engineer that knows how to add VALUE. In my experience this had led to a proliferation of engineers who are proficient with tools and building frameworks but have skill and knowledge gaps, especially in software testing, that reduce the value they deliver with test automation.
In this talk, Lee will share his lessons learned from over 30 years of working with, and mentoring, hundreds of Test Automation Engineers. Whether you’re looking to get started in test automation or just want to improve your trade, this talk will give you a solid foundation and roadmap for ensuring your test automation efforts continuously add value. This talk is equally valuable for both aspiring Test Automation Engineers and those managing them! All attendees will take away a set of key foundational knowledge and a high-level learning path for leveling up test automation skills and ensuring they add value to their organizations.
This talk will cover ScyllaDB Architecture from the cluster-level view and zoom in on data distribution and internal node architecture. In the process, we will learn the secret sauce used to get ScyllaDB's high availability and superior performance. We will also touch on the upcoming changes to ScyllaDB architecture, moving to strongly consistent metadata and tablets.
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...Jason Yip
The typical problem in product engineering is not bad strategy, so much as “no strategy”. This leads to confusion, lack of motivation, and incoherent action. The next time you look for a strategy and find an empty space, instead of waiting for it to be filled, I will show you how to fill it in yourself. If you’re wrong, it forces a correction. If you’re right, it helps create focus. I’ll share how I’ve approached this in the past, both what works and lessons for what didn’t work so well.
Essentials of Automations: Exploring Attributes & Automation ParametersSafe Software
Building automations in FME Flow can save time, money, and help businesses scale by eliminating data silos and providing data to stakeholders in real-time. One essential component to orchestrating complex automations is the use of attributes & automation parameters (both formerly known as “keys”). In fact, it’s unlikely you’ll ever build an Automation without using these components, but what exactly are they?
Attributes & automation parameters enable the automation author to pass data values from one automation component to the next. During this webinar, our FME Flow Specialists will cover leveraging the three types of these output attributes & parameters in FME Flow: Event, Custom, and Automation. As a bonus, they’ll also be making use of the Split-Merge Block functionality.
You’ll leave this webinar with a better understanding of how to maximize the potential of automations by making use of attributes & automation parameters, with the ultimate goal of setting your enterprise integration workflows up on autopilot.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
3. TABLE OF CONTENTS
Hello ...................................................................................................................... 3
Setting Up Your Account ....................................................................................... 4
Creating Your List .................................................................................................. 5
Creating Your Signup Form .................................................................................... 6
Fields ................................................................................................................... 6
Adding a Form to Your Website ............................................................................... 7
Creating Your Campaign ..................................................................................... 8-9
Tracking and Reporting ........................................................................................ 10
Wrapping Up ........................................................................................................ 11
4. Hello.
MailChimp makes it easy to create and send beautiful email
newsletters, manage your lists of subscribers, and track your
performance. And it’s totally free for lists with up to 2,000 subscribers.
But what if you’re using MailChimp outside of the United States? Or
what if you set up shop in the states, but your subscriber base calls
Europe or Asia home? This guide will help you get the most out of using
MailChimp internationally.
3
5. Setting Up Your Account
The first step after creating your account is setting a default time zone.
We’ll reference this time zone when you schedule campaigns and use it
to report data across your account, so make sure it’s correct. Here’s how
to set your default time zone:
1. Go to the Account tab, then click on My Defaults.
2. Select your time zone from the drop-down menu at the top of the
page.
Chances are, if you live outside the United States, you probably use
the date format DD/MM/YYYY instead of MM/DD/YYYY, as all new
MailChimp accounts are set up to display. You can easily set your
default date format in addition to your time zone:
1. Under the default time zone settings from My Defaults, choose your
preferred date format from the drop down menu:
In addition to setting up a default time zone and date format, you’ll
also notice a setting for your default currency format. MailChimp
currently accepts payment in U.S. dollars (USD), British pounds
sterling (GBP), and EU euros (EUR). All plans are billed in U.S. dollars
(USD). For more info on how we calculate exchange rates, check out
the article, How do we calculate exchange rates?
Next, select the correct format from the list of options if you’ll be using
one of our paid plans:
Once you’ve made your default time zone, date format, and currency
format selections, scroll down to the bottom of the page and click Save
to finish setting up your account.
4
6. Creating Your List
Before creating a signup form to add to your website, you’ll need to Now you’re ready to upload your current list. Follow the steps below:
create your list and upload your current subscribers. When filling out
your account information the first time you log in, we’ll go ahead and 1. Go to the Lists tab, and click Import.
create a list for you. You’re welcome to use the list we created, or you 2. Choose Upload from File or Copy/Paste from Excel, and follow the
can follow the steps below to create a new list on your own: steps to import your list.
1. Go to the Lists tab, then click Create List.
After the import has completed, you can review all the email addresses
that were added to the list, as well as any errors or other notifications
that need attention.
2. Fill out the list details, then click Save to complete your list setup. Next, if you’re viewing your list or a single subscriber and see a bunch
MailChimp supports Unicode (UTF-8), ASCII, and extended ASCII of crazy characters instead of the correct subscriber data, revisit the
characters, so all list uploads and campaign content that may contain list file saving steps above, and make sure your browser is set to display
special or international characters outside of the ASCII range will content in the appropriate encoding scheme: UTF-8.
need to be encoded as valid UTF-8. If any non UTF-8 characters are Good chimp:
uploaded to a list, you may find that some parts of the application don’t
appear or behave as expected. So how do you know if your list file is
encoded as valid UTF-8? If you’re working with a spreadsheet program
like Microsoft Excel, you may not be prompted with an option to select
an encoding scheme for your file. Not to worry, though—you can easily
force this encoding by following the steps below:
1. Save your Excel or other spreadsheet file as a .csv
2. Locate the file on your computer, rename it to whatever.txt (notice
the new text type file extension), and save this new copy. Bad chimp:
3. Open the new copy as a text file in Excel. At this point, you should
be prompted to choose the file type and character encoding. The
encoding should be set to UTF-8.
*If you’re already starting with a tab delimited .txt file, just make sure
your editor is set up to support UTF-8.
5
7. Creating Your Signup Form
Now that your existing subscribers are all set up, it’s time to create your Use our custom-translation option if you’re not looking to cater to folks
newsletter signup form so new subscribers can sign up! When using outside of your language base. This allows you to customize any of our
our default visual form builder, our entire opt-in process, including default translations for your selected language for the entire opt-in
your signup form, can be automatically translated to one of more than process. Here’s how to do that:
30 languages. You can edit using your own custom translations, or use
our convenient auto-translation option to present your signup form and 1. Go to the Lists tab, and click Forms for the list you’d like to work
response emails based on your subscribers’ browser language settings. with.
2. Click the Translate It tab at the top of the form builder.
Auto-translation is a great feature to enable if you’ve got a widespread 3. Choose your default form language from the pull down menu at the
subscriber base and need your signup form to display in multiple top of the page. This is the default language for all of the forms and
languages. With this feature enabled, folks will see your signup form response emails for your list.
translated into the language they’ve set in their web browsers. So your 4. Edit any of the default strings you’d like, then click Save.
Italian friends will see an Italian version of your form, and your French
subscribers will see the same form en français. Here’s how to enable To edit the translations for any of the other forms and response emails,
the auto-translation feature: simply choose the form from the drop-down menu and follow the steps
above. We’ll even automatically save your translations for you as you
1. Go to the Lists tab, and click Forms for the list you’ll be working on. switch to a new form to customize.
2. Click the Translate It tab at the top of the form builder.
*Are you a coder? Have a peek at our advanced forms for even more
customization.
Fields
When you build your signup form in MailChimp, we’ll let you add just
about any field you’d like (up to 30), so it’s good to have an idea of
what sort of information you’d like to get from your subscribers when
3. Check the auto-translate box. they sign up for your list. To begin adding fields to your signup form,
follow these steps:
We’ll provide default translations for all of your forms in the languages
we offer, but if you’d like to customize these auto-translated strings a 1. Go to the Lists tab, and click Forms.
bit more, follow these steps: 2. Click the Build It tab at the top of the form builder.
3. Choose your field type with the add a field choices (more details on
1. Choose the form you’d like to edit from the drop-down menu at the field types)
top of the form builder, then select the auto-translation language you’d
like to customize:
By default, we’ll show the English equivalent for each string you’re
customizing in the column on the right. Edit any of the default
information that you’d like in the column on the left, then click Save.
Repeat these steps for any of the other auto-translate languages you’d
like to customize, then click Save and Exit.
6
8. You might like to add a birthday field to your list so you can send out 1. Choose the Super Slim Form for a streamlined approach. This form
targeted birthday promotion autoresponders. Since you’re probably contains only the email-address field, so if you need additional fields,
dealing with non-U.S. subscribers, you might also want to set a default you should choose one of the forms below. The Super Slim Form utilizes
date format of DD/MM for the birthday field (or any other date fields) inline success and error messages that are automatically translated
you add. To do so, follow these steps: based on your subscribers’ browser language settings. To translate the
field labels in any of the embed-code forms, simply edit the HTML
1. After choosing your field type from the add a field choices, you before copying and pasting to your website.
customize that field by clicking on the field settings tab.
2. Choose the Classic Form for the most customization options. Add
required fields, enable evil popup mode, and even add a link to past
2. Update the field label to reflect your language, then choose any
campaign archives if you’d like.
defaults, like the date format. Then click save field.
Adding a Form to Your Website
Now that you’ve customized your form to your liking, there are a
number of ways to add it to your website. To get the most out of the
autotranslation option, you might consider grabbing the unique link to
your signup form to add to your website. To do that, go to your Lists tab,
click the forms link, then head over to the share it tab. There, you’ll
find your signup form’s link under Subscribe Form URL. Just copy the
eepurl link, and you’re ready to go.
Interested in a more integrated option for your signup form? Check out
our embed-code forms under the Lists tab, click on the forms link, then
click the For Your Website link and choose Signup Form Embed Code
from the drop-down menu. You’ll notice a few options from the menu on The Classic Form also features inline success and error messages based
the left: on the default form language set in the visual form builder. Form labels
will need to be translated manually by editing the HTML form code.
3. The Naked Form doesn’t utilize CSS or Javascript, allowing you
the most control. Form labels for the Naked Form will also need to be
translated manually by editing the HTML form code.
Finally, you might also be interested in integrating some of these
plugins with your MailChimp list.
7
9. Creating Your Campaign
Your list is uploaded and your signup form is ready to go—it’s time to There are a few ways to add content to your campaign. Let’s take a look
create your first campaign. There are several ways to create a campaign at some of these in detail:
in MailChimp, but in this guide, we’ll focus on using the Campaign
Builder to create a regular ol’ campaign. 1. Type your content directly into the WYSIWYG editor. From English to
Japanese, even right-to-left oriented languages like Hebrew and Arabic,
To begin, from the Dashboard click the Campaigns tab, then click MailChimp can handle your campaign content.
Create campaign.
2. If you’ll be importing your content from a URL or copying and
Next, choose Regular ol’ campaign. On step 1 of the Campaign Builder, pasting your own code, just be sure your code is valid, UTF-8 formatted
select your list and continue to step 2 with the Next button in the top- HTML.
right corner of the page. On step 2 you’ll name your campaign, add your
message subject, and set your from name and reply-to email address.
You can even personalize your to-field with merge tags from your list.
Now that you know how to add content in your own language, consider
customizing it even further. What if you’d like to present content to your
subscribers based on their language preferences, but you’re not looking
to create several different campaigns? No problem. Using dynamic
merge tags, you can easily present unique content to each of your
subscribers.
For example, let’s say we collected our subscribers’ language
You can enter all these details in your own language, with any of the preferences on our signup form, and now we’d like our French
characters you’d normally use. If you’re copying and pasting your subscribers to see our content in French and our Spanish subscribers to
content from an outside source, just make sure the content of that only see the content in Spanish. Simply set your merge tag opening and
source is saved in UTF-8 format. After setting your campaign details, closing statements and add your content in between:
click Next to move on to step 3 of the Campaign Builder and add your
content.
8
10. You can even set a default language to appear in your campaign archive If you’d like your campaign to go out to your list immediately, click
page or for the folks who didn’t select a language when they signed up. Send Now, and we’ll usher your campaign to our sending queue. If
For even more dynamic merge tag examples, check out our Knowledge you’d like to have your campaign go out at a future time and date, click
Base article. Schedule. You’ll now see two additional options appear:
But what if your subscriber base is diverse, and you’re not looking to
translate portions of your campaign into several different languages?
Simply add our translate merge tag into the sidebar of your campaign,
and call it a day! We’ll turn that merge tag into a list of clickable Google
Translate links for your subscribers on your campaign archive page.
For example, if you’ve created your content in Polish, your translate
merge tag would be formatted as *|TRANSLATE:PL|* and your campaign
archive page will look like this:
If you’d like to schedule your campaign to send at a specific time and
date, be sure the first radio button is selected, and choose a date and
time using the fields shown above. We’ll automatically pull in your
default account time zone to schedule the campaign, but if you’d like
the campaign to be sent in a different time zone, click edit time zone.
This will bring you back to the My Defaults portion of your account
settings.
But what if your subscriber base is geographically widespread? Let’s say
you’re located in Atlanta, GA, USA and schedule your campaign to go
out at 11am EST. That may not be the best time for your subscribers
in France to receive your campaign, because they’ll be heading home
from work for the day. You need our magical TimeWarp feature. With
TimeWarp enabled, we’ll deliver your campaign to your subscribers
If you have our campaign-archive toolbar enabled for your list, you’ll based on their time zones instead of your own. That means each of your
also notice a translate button at the top of page in your toolbar. Just subscribers can now receive your campaign at 11am in their respective
choose the language you’d like from the drop-down menu, and your time zones, whether they’re in Christmas Island or Paris, France.
campaign will automatically translate into the language you’ve selected. Because we’ll need to account for all of the different time zones
Check out the following article for even more information on the available, all TimeWarp campaigns will need to be scheduled at least
awesome archive toolbar: What’s included on the campaign archive 24 hours in advance.
toolbar?
You may be wondering how we accomplish such a time traveling feat.
Want to add a human touch to your translated campaign content? You As new subscribers sign up for your list, we’ll gather their IP addresses
got it. We have a handy plugin that allows you to grab your MailChimp and use that information to approximate their locations. The location
API key, hand that over to Straker’s expert translators to do a little data and IP address can even modify itself as your subscriber reliably
translation voodoo, and then automatically create a campaign from the changes locations. We won’t have a location for subscribers who were
results. Check out our blog post for more info in that. just added manually or imported, so these subscribers will be assigned
your default time zone from the My Defaults portion of the account
You’ve added your content, and now you’re ready to send a campaign settings.
to your list. During the final step of the Campaign Builder, you’ll notice
a couple of sending options below your campaign checklist: Send Now *Please note: TimeWarp is currently available for all paid accounts (both
and Schedule. monthly and pay as you go).
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11. Tracking and Reporting
All your hard work has paid off, and the results are coming in. Every Finally, head back to the top of the page, and click the TimeWarp link
campaign sent from MailChimp generates its own unique report. to view an interactive map with each of the different time zones that
Reports show you who opened your campaign, who clicked the links in produced opens, clicks, and bounces, plus any time zones that are still
your campaign, which links they clicked, and even how many times they pending delivery. Who knows—you might uncover a large subscriber
clicked a single link. We’ll even show you how many subscribers liked base you never knew existed before!
your campaign on Facebook or viewed it on Twitter, plus your TimeWarp
statistics.
To view your reports, click the Reports tab from the main Dashboard,
then click View report next to the campaign you’d like to view stats for.
This will bring you to the main reports overview page:
To drill down even further into campaign reports, check out our
Understanding Reports guide.
This page features a brief rundown of your campaign’s performance.
You can even see how your open and unopen rates compare to your list
as a whole (this is helpful if you’ve already sent several campaigns), or
even how your open rate compares to others in your industry. We’ll even
offer a bit of performance advice if any of the rates are significantly
lower than average for your list or industry.
Across the top of the page you’ll see these options: Subscriber Activity,
Social Stats, Click Performance, Advanced Reports, and TimeWarp.
Click the Social Stats link to view your campaign activity on Facebook
and Twitter. You may see that a large number of subscribers retweeted
your campaign or liked it on Facebook.
If you want to extend your social reach even further around the globe,
and in turn widen your subscriber base, you can include some of our
social merge tags in your next campaign. See our Social Merge Tag
Cheat Sheet for details.
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12. Wrapping Up
You’re now officially armed with all the necessary tools to get the most
out of using MailChimp outside of the United States. If you have any
more questions, feel free to reach out to our support team, join one of
our free online training webinars, or even watch one of our pre-recorded
videos in your own language. Check out our support page for the details.
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