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From Contact to Conversion:
How to Seal the Deal FAST
Eric Tanner
• Eric Tanner
• Founder and CEO, Tripwing
• Loves: Travel, Food, Bruce Springsteen
• Hates: Sharks
• Worked in Finance, but left to pursue a
career as a small business owner in
travel
• Lives in Brooklyn, NY
• Geography major in college
• Evidently bad at following sign
directions
“Who is this guy?!”
• Home based travel agents!!!
• The coolest, nicest, most
interesting, and most
entrepreneurial travel agents
in the world!
• Beyond that, home based
travel agents wear more hats
than other travel agents
“Who are you?!”
SALES SALES SALES SALES SALES
SALES SALES SALES SALES SALES
SALES SALES SALES SALES SALES
SALES SALES SALES SALES SALES
SALES SALES SALES SALES SALES
SALES SALES SALES SALES SALES
SALES SALES SALES SALES SALES
What’s taking so long?!
• Clients are IMPATIENT
– In an era of constant communication, instant gratification,
immediate responses, and perpetual connectivity, Travel
Agents do not have much time to put together a trip.
• Clients NEED Agents
– Clients want the service and knowledge of a Travel Agent.
There is minimal or no cost to prevent them from using an
Agent. What holds them back is time.
Order of Operations
Contact Proposal Iteration Booking
Contact
• Make contact QUICK
– Olark instant messaging system
• Pick up your phone
– Even if you have to tell them you are going to call them
back, knowing that you have them in your plans for the
day will make your Client feel important
– Grasshopper phone system, get that professional voice
• Follow up!
Proposal and Iteration
• Tripwing Itinerary Builder!
Top Itinerary Builder Features
 Unlimited Itineraries for one low monthly subscription
 1-Click to share your itineraries via a custom URL, custom
printable/PDF designs
 Instant access to flight database with up-to-date airline
information
 Free pictures and contact information of ANY hotel
 Largest database of travel photos to bring your
itineraries to the next level
 Convenient automatic e-mail updates inform your client
of their next steps each morning
White-labeled itineraries
• Travel agents who use the Tripwing
Itinerary Platform will have access
to ready-made proposals from tour
operators to send to their clients
• Rather than having to print
materials or send customers to a
company’s website, using the
Tripwing Platform allows agents to
quickly browse itineraries and send
trip to clients with agent’s branding
included
Travel Agent Tour Portal
Select Tour Operator Partners
Over 100+ already on board!
Booking
• Online Invoicing Tool
– Freshbooks, Quickbooks, Clientbase
• Payment Gateway
– Paypal, Stripe, Authorize.net, etc. are all great choices, but
you may run into trouble as a seller of travel
– Try Braintree
What have we learned?
• You are the best! Your customers are so lucky
to have you!
– Make sure they are reminded of that every single day
• Nobody has infinite time
– As a small business owner and home based travel agent,
use technology to make your life easier. Technology is not
the enemy of the travel agent. Time is. Use technology to
make the components of your business FAST.
20 Jay St, Suite 312
Brooklyn, NY 11201
info@tripwing.com
eric@tripwing.com
914-523-4200

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Lv show final

  • 1. From Contact to Conversion: How to Seal the Deal FAST Eric Tanner
  • 2. • Eric Tanner • Founder and CEO, Tripwing • Loves: Travel, Food, Bruce Springsteen • Hates: Sharks • Worked in Finance, but left to pursue a career as a small business owner in travel • Lives in Brooklyn, NY • Geography major in college • Evidently bad at following sign directions “Who is this guy?!”
  • 3. • Home based travel agents!!! • The coolest, nicest, most interesting, and most entrepreneurial travel agents in the world! • Beyond that, home based travel agents wear more hats than other travel agents “Who are you?!”
  • 4. SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES SALES
  • 5. What’s taking so long?! • Clients are IMPATIENT – In an era of constant communication, instant gratification, immediate responses, and perpetual connectivity, Travel Agents do not have much time to put together a trip. • Clients NEED Agents – Clients want the service and knowledge of a Travel Agent. There is minimal or no cost to prevent them from using an Agent. What holds them back is time.
  • 6. Order of Operations Contact Proposal Iteration Booking
  • 7. Contact • Make contact QUICK – Olark instant messaging system • Pick up your phone – Even if you have to tell them you are going to call them back, knowing that you have them in your plans for the day will make your Client feel important – Grasshopper phone system, get that professional voice • Follow up!
  • 8. Proposal and Iteration • Tripwing Itinerary Builder!
  • 9. Top Itinerary Builder Features  Unlimited Itineraries for one low monthly subscription  1-Click to share your itineraries via a custom URL, custom printable/PDF designs  Instant access to flight database with up-to-date airline information  Free pictures and contact information of ANY hotel  Largest database of travel photos to bring your itineraries to the next level  Convenient automatic e-mail updates inform your client of their next steps each morning
  • 11. • Travel agents who use the Tripwing Itinerary Platform will have access to ready-made proposals from tour operators to send to their clients • Rather than having to print materials or send customers to a company’s website, using the Tripwing Platform allows agents to quickly browse itineraries and send trip to clients with agent’s branding included Travel Agent Tour Portal
  • 12. Select Tour Operator Partners Over 100+ already on board!
  • 13. Booking • Online Invoicing Tool – Freshbooks, Quickbooks, Clientbase • Payment Gateway – Paypal, Stripe, Authorize.net, etc. are all great choices, but you may run into trouble as a seller of travel – Try Braintree
  • 14. What have we learned? • You are the best! Your customers are so lucky to have you! – Make sure they are reminded of that every single day • Nobody has infinite time – As a small business owner and home based travel agent, use technology to make your life easier. Technology is not the enemy of the travel agent. Time is. Use technology to make the components of your business FAST.
  • 15. 20 Jay St, Suite 312 Brooklyn, NY 11201 info@tripwing.com eric@tripwing.com 914-523-4200

Editor's Notes

  1. Two features pages – support Two pages: features page, then a commercial page (walk-through from eric, etc etc) “anyone who makes 5+ itineraries doesn’t cancel”
  2. Two features pages – support Two pages: features page, then a commercial page (walk-through from eric, etc etc) “anyone who makes 5+ itineraries doesn’t cancel”
  3. Needs to be redone – cleaner word description
  4. Needs to be redone – cleaner word description
  5. Needs to be redone – cleaner word description
  6. Needs to be redone – cleaner word description
  7. Formatting, wording
  8. Show
  9. Two features pages – support Two pages: features page, then a commercial page (walk-through from eric, etc etc) “anyone who makes 5+ itineraries doesn’t cancel”
  10. And 50-100+ more…
  11. Needs to be redone – cleaner word description
  12. Needs to be redone – cleaner word description