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…and they are growing in numbers too


In 2010 the number of millionaires
in the world soared to 11 million
The super rich
expenses are hardly
affected by the
economy
There are more luxury brands today
than ever before
The ultimate value of a luxury brand is that it is known.
However, it cannot be promoted on regular channels.

You don't advertise a 100 million
dollar yacht in the New York Times
Basically, there are not enough quality channels to
advertise on

A well-funded start-up with a strong
name can dominate this market
…there is only one word that is always being used




                Better
Advertising
Printed version
Affiliations
VIP - Members only zone (Parties, Dinners, Back-Passes)
The virtual Concierge (the $300/hour bellboy)
Luxury Lifestyle Directory/Search Engine
Vanity Email (your_name@better.com)
Please contact us at:
info@better.com

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Luxury lifestyle at better.com

Editor's Notes

  1. The super rich vanity expenses are hardly effected by the economy
  2. The super rich vanity expenses are hardly effected by the economy
  3. The super rich vanity expenses are hardly effected by the economy
  4. There is only so many pages in the Robb Roport
  5. Single banner can make $10000/month (One big or a few small) * 12 it’s $120,000 * 8 spots it’s $1M in the first year In one Language – Multiply by number of categoriesPrint version can pay $50K per page * 60 = $3M/MONTH! With NO print costs (at 100k copies, we can ever give it for free and make $2M)
  6. Single banner can make $10000/month (One big or a few small) * 12 it’s $120,000 * 8 spots it’s $1M in the first year In one Language – Multiply by number of categoriesPrint version can pay $50K per page * 60 = $3M/MONTH! With NO print costs (at 100k copies, we can ever give it for free and make $2M)