Louise Preston is a real estate agent with RE/MAX Aboutowne Realty Corp. who is dedicated to providing excellent customer service. She believes in clear communication and understanding clients' unique needs. Louise has earned several designations to better serve different client types. She utilizes various marketing strategies and networks extensively to sell properties. Louise works closely with clients throughout the entire process and aims to build long-term relationships through referrals. Her success is reflected in consistently high sales volumes and many repeat and referred clients who appreciate her thoroughness and loyalty.

1. S UCCESS
Profiles of Burlington oakville eDition
®
investigating concepts of success
traDemark anD copyright 1855.948.7779
The clienT
always
comes firsT

2. ThE CliEnT
alwayS ComES firST
By Heather Navarra, The Write Type
R
Real estate agent
Louise Preston of RE/
MAX Aboutowne
Realty Corp.,
in their experience
and knowledge. A
first-time buyer, for
example, will have
Brokerage, believes vastly different needs
that information is from empty nesters or
power and that a clear someone coming in from
understanding of the elsewhere. It is important
process of buying to be aware of these
and selling can only and be able to service
work to her clients’ everyone according to
advantage. Dedicated their needs.”
and hardworking, she Louise works with RE/
takes her role and her MAX Aboutowne
responsibility towards Realty. With two
each client very through which she can put her offices in Oakville and
seriously, pouring her heart and soul expertise to work for buyers; an SRES approximately 200 agents serving
into it. “I want my clients to know that designation, assisting the mature buyers clients, the agency attracts some of the
I’m in their corner” she says. Her clients and sellers with their transactions; and best realtors in the business, promoting
are consistently thrilled with the results a Relocation Specialist designation from the entrepreneurial approach among
she helps them achieve. the Canadian Employee Relocation its agents. “Most of my career was
Council, assisting clients relocating spent working for fairly high-profile
Licensed in the spring of 2003, Louise to or from elsewhere. “There are companies,” says Louise. “I recognize
has also since earned some important common needs among those going the value of branding, and I feel RE/
designations. She holds an Accredited through a real estate transaction, but MAX enjoys one of the highest profiles
Buyer’s Representative designation there are also some major differences
Disclaimer: This document is not intended to solicit already listed properties
or buyers under buyer agency contracts.

3. in real estate. I keep clients
The RE/MAX abreast of any
network is a great changes in the
source of referrals market and
throughout Canada provide feedback
and around the from agents
world.” showing their
Balancing her time home. In turn,
between acting on they tell me
behalf of buyers if something
or sellers, Louise changes in
doesn’t limit herself their life or
to any specific their goals. In
property type. this way, we
She has handled work as a team.
everything from We are always
condominiums, on the same
townhouses page, working
and entry- towards the
level detached same goal.”The
homes to high- personal service
end residential Louise offers is complemented
contacts, using her connections to
properties. The geographic area she by her strong market knowledge and
market her listings. Louise always
specializes in includes Oakville, effective negotiation skills, and this
strikes a balance between inundating
Mississauga, Burlington, Milton and valuable combination sets her apart
contacts with information they are not
Georgetown. Born north of Montreal, from her competitors. Her success is
interested in and making sure contacts
this fully bilingual realtor can serve reflected in having consistently achieved
understand that she is active and can
clients in both French and English. impressive sales levels including the RE/
help whomever they may know who
Louise aims to provide clients with the MAX 100%, the Platinum Club and
is buying or selling. She also networks
most professional and comprehensive the coveted Hall of Fame in 2009 for
with other agents. “Agents are very busy
real estate service available. She career achievement. Additionally, Louise
so personal connections can be the
develops a customized marketing plan has been among the top 10 producing
key. I participate on agent open house
to sell each property or a step-by- agents in her office since 2004.But by
tours most mornings, which gives me a
step plan for purchasers. Harnessing far the greatest compliment Louise
valuable market perspective while also
the power of the Internet as well as receives is when a client chooses to work
providing an opportunity to connect
advertising in local newspapers, listings with her again or refers her. Indeed,
with fellow agents and share appropriate
get wide exposure on a number of about 90 percent of business now
information.” Supplementing this,
websites including REALTOR.CA, comes from repeat and referred clients,
Louise sends out mailings to the
REMAXABOUTOWNE.CA and a clear indicator that clients are pleased.
neighbourhood, in addition to hosting
her professionally-designed website at “I build my business by referrals,”
open house events for agents and the
WWW.LOUISEPRESTON.CA which says Louise, “so I want my clients to
public.
also contains informative resources for recommend me to their friends and
“I take advantage of all the tools
both buyers and sellers on related topics family because they appreciated the
available to do the most thorough job
such as mortgages, home inspections level of service I provided them. I enjoy
possible for my clients,” says Louise.
and insurance. Louise has embraced the the people aspect of this business. Of
“I help people buy or sell their most
social network era and can be found on course, it’s about the transaction and
important investment. I don’t take that
Facebook and LinkedIn, both excellent making sure no detail is overlooked,
lightly. I am very customer-oriented.
sources of information for buyers and but it’s also about people.” Louise’s
I believe I need to be creative in my
sellers alike. long-term focus is to provide such
approach, as one often has to read
But this proactive agent does more exceptional service that her business
between the lines of what people
than just advertise. In order to get runs completely on repeat business and
are saying. I have to listen to their
listings sold, she undertakes extensive referrals.
needs carefully and make appropriate
networking to her database of Clients Jacques and Michèle write,
suggestions. Communication is key:
Trademark and Copyright Owned by Profiles of Success 1-855-948-7779

4. “Admittedly it is not easy to find the happy. I am very thorough; I walk them am always looking out for them.”
right real estate professional and we can through the process in detail, to ensure Another focus item for Louise is giving
only pride ourselves for having selected they are comfortable. I am with them back to the industry. In the past, she has
you. As a matter of fact, of all the real every step of the way. My inspiration been active on the MLS Committee for
estate professionals we have worked with comes from helping clients reach their the Oakville Milton District Real Estate
throughout the years you are, by far, the goals.” Board, as well as on the MLS Rules and
one who gave us the most satisfactory Ongoing education ensures Louise Regulations Task Force (an offshoot
performance and results. ... We do not can serve clients well and is a focus for of the Committee). Both Louise and
hesitate to strongly recommend your her, above and beyond that required to RE/MAX are also very involved in the
professional services. The combination maintain her licensing. Strong in her community. “I was on the committee
of your knowledge of the market, your convictions, Louise brings integrity to that organized a RE/MAX golf
hard work and availability as well as her role. “I am very loyal to my clients. tournament benefiting Habitat for
your solid experience of the real estate They understand I’m on their side. Humanity, and I participated in the
industry makes you a winner, to the Even after the transaction is complete, I Heart & Stroke ‘Big Bike Ride’. I have
delight and benefit of your clients.” regularly email clients with information sponsored a local junior baseball team
“My primary goal is to make my clients about changes in their neighbourhood. I since 2007 as well as my daughter’s
high school swim team.” In 2011,
Louise became a member of the
organizing committee for an annual
golf tournament benefiting The Halton
Women’s Place, a shelter serving women
and children in abusive situations.
Dependable and trustworthy, it’s clear
that Louise thoroughly enjoys people,
finding great satisfaction in achieving
her clients’ goals. Louise’s loyal clients
often become friends. “When I first
started, my broker gave me an article
titled ‘It’s not about you; it’s about
them’. That really summarizes how I feel
about the business and how I strive to
be. The essence is, if you look after your
clients’ interests, the rest takes care of
itself.”
louise g. preston
Sales Representative
re/maX aboutowne
realty corp.,
Brokerage
418 North Service Road E, #2,
Oakville, ON L6H 5R2
Tel 905-842-7000
Fax 905-829-0999
Cell 905-399-2163
www.louisepreston.ca
LOUISE.PRESTON@REMAX.NET