INFORMATION ABOUT LOKSATTA NEWAPAPER

2. HISTORY OF THE

3. This isthe Marathinews paper.
LOKSATTAis oneof themost widelyreadMarathidaily
newspapersin Maharashtra,
launchedon January14,1948. Loksattais publishedout
ofMumbai,Pune,Nagpur,Ahmednagar,
Aurangabad,andDelhi.

4.  The Loksatta is knownfor its strong news desk.
NEWS desk wonthe award of DAVP for best lay out in17s.
It is publishedbyThe IndianExpress Group,
The founderof the IndianExpress Group,a great freedom-fighter,
Late Ramnath Goenka.

5. PRESENT MARKET
CONDITION
OF

6.  loksatta as oneof the best newspaper..
 It had largest circulated standard for many years.
 Onthe internet there is E-paper ofloksatta.
 Because of social media newspapers are disappearing.
 The present market conditionof the loksatta is good.

7. STRENGTH
OF

8. Thebiggeststrength of Loksatta isits volunteers.
EDITORS.
WRITERS.
PHOTOGRAPHER.
The selfless serviceof these volunteersis making Loksattaa force to
reckon.

9. WEAKNESS
OF
THE

10. Loksatta does nothaveany weakness.
Thebuyer ishis weaknessand alsostrength.
If the buyer doesnot buy paperthen how will papergo ahead.
 so these arethe loksatta’sweaknessand strength.

11. DISTRIBUTION
OF
MARKETING

12.  Loksata does their marketing through the
advertisement, Offers etc.
 Offers for readers with a special Sunday
delight Ravivaar Loksatta.
 Sunday Specials in the form of stories, articles,
latest happenings in the society with analysis.

13. HOW PAPER IS MADE?
VIDEO.

15. READERS OF THE LOKSATTA.
PIE CHART

16. Lokmat
30%
Maharashtra times
25%
Lloksata
22%
divya marathi
13%
sakal
10%
Sales
Lokmat
Maharashtra times
Lloksata
divya marathi
sakal

17. WE ARE ASA OWNER

18. ShikhaKHAN
 If I am the owner of the loksattaI willnotchange
anything, because loksattais
an identityin itself.
 ButI willchange loksatta’s wayof writing.
 I willhigher new writers whothinks differently.That’s it.
 I am happyto present thissuccessfulnewspaperin front
of you all.
Thank you

19. THANK YOU ALL