SlideShare a Scribd company logo
@robertopasini
LOGHI
Una suggestione
che parli di voi
in zero-due
@robertopasini
REGOLE BASE
@robertopasini
STABILE DINAMICO POTENTE
FORMA
@robertopasini
@robertopasini
COLORE
PERICOLO
PASSIONE
VIVACITA
CARNE
RELAX
NATURA
ESPLORAZIONE
VERDURA
AZIONE
LIBERTA
CIELO
ACQUA
VETTORIALE
CONTRASTATO
SEMPLICE
POCHI COLORI
@robertopasini
UNICO
@robertopasini
TI SERVE
PROPRIO AVERE
UN LOGO?
@robertopasini
AZIENDE
ASSOCIAZIONI
PRODOTTI
IMPORTANTI
TESTATE
BLOG
QUALSIASI COSA
SENZA P.IVA
Sì NO
FREELANCE
DIPENDE
@robertopasini
COME
NASCONO
I LOGHI
FACCIAMONE UNO
@robertopasini
@robertopasini
1.
Cosa deve comunicare?
@robertopasini
Freschezza
Igiene
Modernità
@robertopasini
2.
Studio dei concorrenti
@robertopasini
@robertopasini
3.
Scarabocchi
@robertopasini
Iniziali
BBIDET
@robertopasini
Rappresentazione diretta
BIDET
@robertopasini
Animali o mascotte
BIDET
@robertopasini
Astratto
BIDET
@robertopasini
Solo scritte
@robertopasini
4.
Butta via
@robertopasini
5.
Disegno al pc
@robertopasini
Bidet
@robertopasini
Bidet
@robertopasini
6.
Selezione
@robertopasini
BidetBidet
@robertopasini
7.
Rifinitura
@robertopasini
@robertopasini
COME SI
VENDONO
I LOGHI
@robertopasini
Linea grafica alla moda
@robertopasini
@robertopasini
Ricamare grandi pipponi
@robertopasini
Il logo suggerisce con
immediatezza l'ambito di
utilizzo del prodotto,
spostando l'interlocutore
dal ruolo di utilizzatore a
quello di protagonista.
I due archi della “B”
richiamano s due natiche,ì
ma al tempo stesso
disegnano due sorrisi di
soddisfazione
@robertopasini
Affiancarli a loghi brutti
@robertopasini
BIDET
BDBIDET
@robertopasini
Simulazioni d'uso
@robertopasini
@robertopasini
COSA
CHIEDERE
A CHI VI FA
IL LOGO
@robertopasini
Vettoriali
Font (liberi)
Versioni b/n
PDF + PNG
@robertopasini
ORA CHE
ABBIAMO
UN LOGO...
@robertopasini
...NON È CHE SI
POTREBBE FARE
UN PO’ PIÙ
GRANDE?
@robertopasini
@robertopasini

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