The document provides tips for growing connections on LinkedIn. It recommends setting smaller, weekly connection goals and focusing on quality over quantity. Generic connection requests should be avoided, and personalizing messages is important. Offline networking can lead to online connections. LinkedIn groups and engaging with existing connections are other ways to grow a network. Using relevant keywords in your profile and sharing your profile URL can also help attract connections. Publishing daily articles on your profile provides expertise and visibility.

1. How to grow connections in LinkedIn?
Dr Venkatesh B Iyer

2. THE SUB-TOPICS
Convert your growth
goals into smaller,
manageable steps.
Generic Requests
are a Big No.
Capitalise on the In
person networking
possibilities.
LinkedIn Groups are worth
looking into.
Engage with existing
connections
Promote your
LinkedIn profile
URL
Use Keywords a part
of your Profile

3. CONVERT YOUR GROWTH GOALS
INTO SMALLER, MANAGEABLE STEPS.
When you want to go from 100 to 500+ connections, it can appear to be daunting. But
when you divide that number by weeks or months, it becomes less intimidating.
Every week, set a 10% objective for yourself and stick to it. In this case, keeping
goals realistic and time-bound is essential.
When it comes to growing your LinkedIn contacts, be cautious. It's critical to follow
good etiquette and prevent from spamming strangers. Quality is more important than
quantity.
Don't expect everyone who requests a connection to accept your invitation. They might
have their own philosophy for evaluating the quality of possible connections and
selecting whether or not to accept requests.
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4. CONVERT YOUR GROWTH GOALS
INTO SMALLER, MANAGEABLE STEPS.
When you receive a
request make a few
queries of your own.
Do I or someone I
recognise know the
individual who
made the request?
Is this a
company I am
familiar with?
Are we on the
same page?
You are unlikely to accept
the invitation to connect if
you respond no to any one
of the questions.
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5. GENERIC REQUESTS ARE A BIG NO
Understanding how to connect with someone on LinkedIn in a way that makes them feel
comfortable is critical. Do not just click "connect" or Follow and send a generic request
when going through LinkedIn's list.
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6. GENERIC REQUESTS ARE A BIG NO
Go to the person's profile page and select the "connect" option. That will open the box
below, where you can add a personal comment to your connection request, such as "It was
great meeting you last week in Bengaluru." "Let's stay in touch.”
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7. GENERIC REQUESTS ARE A BIG NO
If you are messaging someone
you do not know, such as
someone who works in a similar
position but with a competitor
organisation, make it more
relevant by explaining why you
are message them.
"I have seen some of your
posts," and I value your
viewpoints and am keen to
connect and speak with you."
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8. GENERIC REQUESTS ARE A BIG NO
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9. GENERIC REQUESTS ARE A BIG NO
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10. GENERIC REQUESTS ARE A BIG NO
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11. GENERIC REQUESTS ARE A BIG NO
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12. CAPITALISE ON THE IN PERSON
NETWORKING POSSIBILITIES.
Develop your offline (face-to-face) contacts into an online network to expand your
network - On a daily basis, we meet a lot of people. It might be at a business
conference or a trade exhibition, or when you volunteer at a charity event, the
coffee shop, the health providers, your gym or yoga instructor, classmates. Please
do not dismiss any of them because you never know what you will learn about
them through LinkedIN.
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13. LINKEDIN GROUPS ARE WORTH
LOOKING INTO.
LinkedIn Groups are topic-specific
forums where you can interact
with others in your business or
specialisation to establish
relationships, share knowledge,
and seek assistance.
You can also create groups go
display your expertise while
also learning more about
prospects and customers.
https://youtu.be/E-jYn_NWS4A
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14. ENGAGE WITH EXISTING
CONNECTIONS
It takes is a simple "like" or remark on one of their posts. Engaging with existing
relationships brings your profile to the attention of their networks. Even a simple
"Thank you for sharing" can help you reach a wider audience. Adding personal ideas to
comments can boost engagement and recognition and participation provides depth and
meaning to connections, allowing them to become connections.
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15. PROMOTE YOUR LINKEDIN PROFILE URL
A bio space is available on
LinkedIn and other social
media platforms. Encourage
contacts to find you and
connect with you on LinkedIn
by using those bio spaces,
especially if you have a large
following on the other site.
In a status update, tweet, pin,
video, or photograph, don't be
afraid to include a link to your
LinkedIn page. Including a link
to your LinkedIn profile in your
email signature is also
beneficial.
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16. USE KEYWORDS A PART OF YOUR PROFILE
LinkedIn, like website,
allows you to attract
profile visitors depending
on the keywords you use.
Content Manager - Make use of common job title variants such
as Copywriter, website editor, creative writer, communications
specialist, and blogger. Consider your role and how you might
separate the functions to appeal to various target groups.
People are more prone to look for
connections who fulfil specific
functions rather than looking for
connections with formal designations.
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17. WRITE AND PUBLISH DAILY ARTICLES
– NATIVE CONTENT
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18. WRITE AND PUBLISH DAILY ARTICLES
– NATIVE CONTENT
Apart from promoting your company or any other connections who have written on a subject,
putting your own ideas out in front of people is even more crucial. One of the most effective
strategies to create your own brand and offer your expertise in a certain area is to publish articles
also known as long-form posts on your LinkedIn profile on a daily basis. If your work appears to be
relevant, "second-degree" connections may reach out to you and extend an invitation to connect.
The benefit of native content is that every time you post an article, your network is notified,
enhancing your chances of interaction and brand visibility. While a modest call-to-action at the end
of the article to get in touch or check out other resources is usually appropriate, nothing will turn
readers off faster than an article that is nothing more than click bait or a sales pitch. As a result,
only write about issues that are of genuine interest to your readers.
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19. Thanks