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LinkedIn for Users
LinkedIn is the world's largest professional network with over 175 million members in over 200 countries. It allows users to build professional networks, research companies and employees, find jobs, and create online profiles that function as resumes. The document provides tips for optimizing LinkedIn profiles, such as including a photo, using relevant keywords, tagging skills, and linking to other professional websites and content like presentations. It also describes additional LinkedIn features for networking, including connections, groups, polls, answers, viewing profile views, suggested connections, and job search tools.
LinkedIn for Users
- 1. LinkedIn for Users AGuide to Optimizing Your Professional Social Presence
- 2. Why Use LinkedIn? Theprofessional social network
- 3. World’s largest professional network on the Internet with 175 million+ members in over 200 countries As of June 30, 2012 (end of Q2), professionals were signing up at a rate of 2 new members/second As of June 30, 2012, LinkedIn counts executives from all 2011 Fortune 500 companies as members; its corporate hiring solutions are used by 85 of the Fortune 100 companies If you like stats...
- 4. Stay in touch with important contacts Build a network Research companies/employees you are doing business with Search and apply for jobs Create a professional profile that can serve as an online résumé/CV ◦ Past and present work experience ◦ Examples of work and success ◦ Recommendations What can I do with LinkedIn?
- 5. Profile Tips It isnecessary to fill out your profile completely to earn trust.
- 6. #1. Include a picture soit is easier for acquaintances to recognize you and then request to connect with you
- 7. #2. Use appropriate keywords in yourheading and title
- 8. #3. Tag skills andexpertise that you have
- 9. #4. Link toyour websites, and use your own personalized anchor text for these links by selecting the “Other” category for your site
- 10. #5. Take advantage of Applications thatallow you to improve your page by adding Twitter feeds and blog posts
- 11. #6. Use presentation applications such asSlideShare to post relevant keynote presentations to your profile, as well as PDFs
- 12. #7. Add video Youcan embed a video into the first slide of a SlideShare show for it to launch automatically when someone views your profile, or you can use the first slide to introduce it
- 13. Beyond the Profile Connections,Groups, Polls, Answers
- 14. 2nd Degree 3rd Degree Contact Contact 1st Degree Contact 2nd Degree Contact YOU 3rd Degree Contact 1st Degree 2nd Degree Contact Contact 3rd Degree Contact Connections
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- 18. LinkedIn Features LinkedIn hasa variety of unique features that you should take full advantage of to create the optimal networking experience.
- 19. Who’s Viewed YourProfile?
- 20. People You MayKnow
- 21. Your Connections toa Company
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Editor's Notes
- #15 -3 main levels/degrees of connections on LinkedIn-1st degree contacts are directly connected with you, either through a request from you or them-2nd and 3rd degree connections
- #16 -Make new connections-Groups from your industry or alumni groups-Can create your own group and connect it to your profile-Some groups list job opportunities-Participate in discussions to show expertise
- #17 -Gain free market research and knowledge-LinkedIn will send to your existing connections as well as give you options to share with other social networks-Can share results with connections (encourages visits to your page)
- #18 -If you answer questions knowledgeably and without self-promoting, you will get valuable recognition-Ask questions to gain answers and meet new connections who could prove useful-LinkedIn automatically shows you similar questions so that you can find answers more quickly