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Lemon Lab Brochure 12
- 1. + LEMONLAB A light, yet efficient solution inspired by years of international qualitative research experience 14 av. de l’Opéra, 75001 Paris info@lemon-lab.com
- 2. + • That%our%partners%need%efficient% reac1vity:%from%the%moment%a% quota1on%is%asked%to%the%final% deliverable% • That%today’s%economical%situa1on% what we’ve requires%streamlined%processes% learned from and%opera1onal%deliverables% international • That%simplicity%enables%decision% qualitative research! making% • That%a%‘global’%world%is%not%a% ma@er%of%uniformity%across% cultures,%therefore%it%requires% op1mum,%streamlined% communica1on%solu1ons% LEMONLAB - QUALITATIVE RESEARCH
- 3. + • PROACTIVITY:%we%make%sure%we% understand%all%your%needs% %%%%%we%like%asking%the%good%ques1ons% • TRANSPARENCY:%constant,%yet% only%relevant%feedback% %%%%%%we%know%your%inbox%is%full%enough% What we propose! • SIMPLICITY:%«%prêtRàRporter%»% support% %%%%we%believe%you%need%efficient,%complete,% streamlined%solu1ons% % • QUALITY:%a%commi@ed% engagement%for%each%project%% %%%%%we%know%when%to%say%“no,%we%can’t”%
- 4. + ! Full Service%Qualita1ve%Research% management:%from%client%brief,%to%field% setRup%and%final%presenta1on%of%results%% ! CoRordina1on%of%Interna1onal% projects%in%France%and%Europe:% briefing%and%followRup%of%local%partner% ins1tutes%(fieldwork,%local%reports),%final% Qualitative deliverable% Research Services! ! Field%support:% ! Modera'on%in%French,%Italian%and% Spanish% ! Repor'ng,/,debriefing,in%English,% French,%Spanish%and%Italian% ! Study%design%and%setRup, ! Field,management,(followRup%of% recruitment%and%facili1es)%
- 5. + ! Scope%of%interven1on:% • Tradi1onal%focus%groups%and% interviews% • Ethnographic%interviews% • Crea1ve%workshops% ! InRhouse%crea1ve%sessions% Qualitative Research Services! ! Mul1Rdisciplinary%groups/events%% %a%solid%network%of%research%experts,% semio11ans,%designers,%journalists,% bloggers%at%local%and%interna1onal% level% ! From%advert%/%concept%evalua1on,%to% prototype%assessment%and%usability% tests
- 6. + JIMENA MARTINEZ! • Two%passions:%human%behaviour%and%human% crea1on.%Consumer%research%enables%Jimena’s% double%cursus%of%Psychology%and%Architecture%to% be%combined%in%an%original%and%professionally% sa1sfying%way.%% • Living%in,%experiencing%and%observing%different% cultures%and%different%languages%allows%her%to% WHO’S WHO! adopt%a%truly%wideRhorizon%and%crea1ve% approach%to%her%work.% • Expec1ng%the%unexpected,%Jimena%can%discuss% key%strategic%issues%with%top%managers%of%an% interna1onal%corpora1on%as%easily%as%moderate% a%focus%group%with%teenagers%about%the%next% buzz%product.% • With%an%obvious%interna1onal%flair%based%on% having%lived%in%Colombia,%Italy,%Germany%and% France.%Fluent%in%Spanish,%French,%English%and% Italian.%
- 7. + • Years%of%experience%gained%in% consultancy%and%industrial% contexts%(research%ins1tutes%and% large%corpora1ons)% EXPERTISE! • Areas%of%experience:%automo1ve,% new%technologies,%home% appliances,%innova1on,%design,% personal%care,%beauty%&% cosme1cs,%food%&%consumer% goods,%B2B %
- 8. + LEMONLAB …fresh%processes% juicy%results… info@lemon-lab.com jimena@lemon-lab.com +33 6 22 20 93 76 14 av. de l’Opéra, 75001 Paris %