Over 2 million new books are published each year but most sell fewer than 250 copies. This results in unhappy authors and wasted resources. Current book publishing is difficult and a new approach is needed. Lean Book Publishing aims to publish books readers want by focusing on satisfaction of authors and readers. Its goals are to increase book sales and reader satisfaction by 10-25% by 2020.
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
Leanbookpublishing Science
1.
2. Every year more than 2 million new
books get published worldwide.
Source: Wikipedia 2013
http://en.wikipedia.org/wiki/Books_published_per_country_per_year
3. However the average book gets
sold/read no more than 250 times.
Source: Huffington Post 2012
http://www.huffingtonpost.com/bj-gallagher/book-publishing_b_1394159.html
4. This results in:
-> Unhappy authors
-> Wasted resources
Source: Lean Book Publishing
http://www.leanbookpublishing.com
5. FACT IS:
-> Successful book publishing is hard
-> And that it is time for a
new way of book publishing
6. Our solution is
Lean Book Publishing
A new way of book publishing that focusses on:
Publishing books that readers
want/like/buy/read
7. Thereby we aim for:
-> Making both authors and readers more happy
-> And improving the efficiency, quality
and satisfaction of the book
publishing industry in general
8. That is the core of Lean Book Publishing:
-> Publishing what readers like
-> Thereby improving reader
and author satisfaction
9. What Lean Book Publishing
wants to achieve:
1) Raising the total market share
of book sales by 10%* till 2020
-> as a result of amazing books
* Total U.S. book market $27.12 billion in 2012, Source: BookStats via Paid Content – Laura Hazard Owen:
http://paidcontent.org/2013/05/15/ebooks-made-up-20-of-the-u-s-consumer-book-industry-in-2012-up-from-15-in-2011/
10. What Lean Book Publishing
wants to achieve:
2) Raising average book reader
satisfaction by 25%* till 2020
-> as a result of amazing books
* A survey estimating current reader satisfaction rates is currently in the works
Source: www.leanbookpublishing.com
11. What Lean Book Publishing
wants to achieve:
3) Educating self published authors
so that the differences in sales*
decrease by 25%** till 2020
*Differences in sales numbers between self-published and traditionally published authors
** UK Sales market share of self-published books only 2% in 2012, Source: Bowker Market Research via
The Guardian: http://www.theguardian.com/books/2013/jun/11/self-published-ebooks-20-per-cent-genre
13. 80% of all self published books
sell less than 100 copies in total
Source: Laura Howard refering to Amazon Inc
http://laurahoward78.blogspot.co.at/2012/09/five-secrets-to-successful-self.html
14. More than 80% of all books
are self published*
-> however they only make up 2% in
sales in most countries (U.K. in 2012)**
* Source: Estimate: LBP 2013 www.leanbookpublishing.com | Source: Wikipedia 2009 (76% in 2009):
http://en.wikipedia.org/wiki/Self-publishing
**Source: The Guardian: http://www.theguardian.com/books/2013/jun/11/self-published-ebooks-20-per-cent-genre
15. Ebooks made up 20% of the U.S.
consumer book industry in 2012
* Total U.S. book market $27.12 billion in 2012, Source: BookStats via Paid Content – Laura Hazard Owen:
http://paidcontent.org/2013/05/15/ebooks-made-up-20-of-the-u-s-consumer-book-industry-in-2012-up-from-15-in-2011/