You already know how important it is to your clients that you accept online payments. But are you getting the most from your payments provider? Join two industry experts to go beyond the basics and learn how online payments can accelerate your law firm's growth. In this webinar, you’ll learn: Advanced Clio Payments features that provide an end-to-end invoicing and payments solution, without having to switch tools, powered by LawPay Proven, data-driven ways to increase firm revenue LawPay's advanced protection services for law firms How online payments changed one law firm's fortunes completely https://landing.clio.com/law-firm-payments-masterclass.html

1. Law Firm Payments
Masterclass
A WEBINAR
+

2. Joshua Lenon
LAWYER IN RESIDENCE AT CLIO
Attorney admitted in New York
@JoshuaLenon

3. Amber Bonander
SALES DIRECTOR
Austin, Texas
Amber works hand-in-hand with all departments
throughout the company to drive revenue and
growth.
In addition, she leads the LawPay account
management team who consult and advise new
clients on the LawPay Solution.

4. LawPay is the #1 payment solution
for law firms, with over a decade of
experience helping lawyers.

5. • Financial pressures on law firms
• Data-driven ways to increase firm revenue
• Advanced Clio Payments, powered by LawPay
• LawPay's advanced protection services for law firms
• How online payments changed one law firm's fortunes completely
• Questions
Agenda

6. Financial pressures on law firms

14. Business development
Office
administration
16%
15%
11%
6%
Collections
Configuring
technology
Generating and
sending bills
Licensing and
continuing education
16%
33%
Administrative tasks48%
Where does the time go?

16. 67%
Responds to first
call/email right away
64%
Offers free initial consults
47%
Offers fixed fees
19%
Great-looking
web site
27%
Exchanges
texts with you
28%
Lets clients pay
by credit card
Consumer Research:
How do you choose a lawyer?

17. Making payments
Lawyers
Consumers
Making appointments
Lawyers
Consumers
Signing, viewing, sharing, or delivering documents
Lawyers
Consumers
Getting quick questions answered
Lawyers
Consumers
Checking hours a lawyer is spending on a case
Lawyers
Consumers
Learning about the legal aspects of a case
Lawyers
Consumers
Getting status updates on a case
Lawyers
Consumers
Telling a lawyer all the facts or details of a situation
Lawyers
Consumers
Perception versus reality
Communication by type:
Phone EmailIn person Website or online portal/app Other

18. Making Payments
Communication by type:
Phone EmailIn person Website or online portal/app Other

19. Trust accounts
drive revenue
• Family Law firms typically have higher
realization rates (92%) but lower
collection rates (82%) compared to other
practice areas. However, for Family Law
clients who have associated trust
accounts, their matters have a
realization rate that is much higher
(96%) than those who don’t (78%).
These matters also have a higher
collection rate (85% compared to 70%).
• For Family Law firms, when comparing
matters with trust accounts to those
without, average collections per matter
jump from $1,499 per matter to $2,823.

20. Data-driven ways to
increase firm revenue

21. Utilize Online Payments

22. Payment Links
Firms with a payment link are:
• More likely to process online payments overall, and
• Have higher processing volume (3x as much)

23. Scheduled Payments/Payment Plans
• Set up transactions in advance
like a payment plan.
• Makes your services more
accessible and affordable.

24. Advanced Reporting
• See complete transaction details
• Real-time reporting for accurate reconciliation
• Better at-a-glance information for cash flow predicting and planning

25. Advanced Clio Payments,
powered by LawPay

44. Clio Payments makes it easy for clients to pay you.
Pairing with LawPay gives more
than just ease of processing.
Clio Payments

45. LawPay’s advanced protection
services for law firms

46. About PCI DSS
Payment Card Industry Data Security Standard (PCI DSS) is a
set of standards designed to ensure all entities that accept,
process, store, or transmit credit card information maintain a
secure environment.
• LawPay is PCI Level 1-compliant, the highest level there is.
• We receive quarterly scans and an annual on-site audit.
• Sensitive data doesn’t touch your systems.

47. Hosted Fields

48. PCI Compliance Support
• In-house account management, client support, and new
user training.
• Our team of CPPs (Certified Payments Professionals) has
the latest knowledge on payment solutions, PCI
compliance, and merchant account best practices.
• LawPay account managers have unmatched bankcard
knowledge.

49. Chargeback Prevention
• A chargeback is a financial dispute.
• Ensure protection of IOLTA even in the event of a chargeback.
• LawPay has a team dedicated to monitoring and minimizing risk and
fraud.
• You will be alerted same day if a chargeback is issued, and we will
walk you step-by-step through the process of fighting the
chargeback. Our success rate is more than 50%.
• These same support services are extended to Clio Payments users.

50. v
Chargeback Prevention
In the unlikely event of a
chargeback, our team will work
with you to help gather and
present everything needed to
help fight the payment dispute.
• A document like our Client Payment
Authorization Form is proof your client
has agreed to pay you.

51. Online Payments &
One Law Firm’s Fortunes

53. “I got tired of hearing,
‘The check is in the mail!’”

54. “Because we do so much credit
card processing, it’s actually less
expensive to use LawPay.”

55. Q & A

56. Joshua Lenon
joshua@clio.com
@JoshuaLenon
Linkedin.com/in/joshualenon
1-888-858-2546
Thank You
Amber Bonander
experts@lawpay.com
@LawPay
1-866-376-0950