- Digital technologies provide opportunities for non-profits to broaden their service delivery through online tools, social media, mobile technologies, and collaboration. - Top trends include the need for non-profits to engage digitally, opportunities through online fundraising and communications, and collaboration using social media and shared data. - In the UK, non-profits are adopting mobile fundraising, using open data, and social media for outreach, fundraising, and research. Cloud technologies also allow smaller non-profits to work more efficiently.

1. Terry Stokes
Lasa

2. Digital technologies as the chance for
broadening ngo’s service delivery
Terry Stokes
Lasa
Lasa is the trading name of Lasa Charity UK Limited, a registered charity in England and Wales. Charity Reg No: 800140. It
is a private company limited by guarantee, registered in England and Wales.
Company Reg. No: 1794098. Registered office: Universal House 88-94 Wentworth Street, London E1 7SA. VAT No
524965032.
© Lasa 2012

3. Technology trends
 Top 4 market trends:
– Charity leaders need to engage with digital for sustainability
– More online tools, leading to great opportunities for charities globally
– Collaboration through social media tools and shared Open Data
– Mobile: big opportunities for fundraising, communications and service
delivery

5. New ICT Tools and
Innovations
 How trends are being adopted in UK:
– Mobile: Comic relief recently raised £15 million via mobile. Also
opportunities to deliver services via mobile
– Open data: helps sector share info and demonstrate impact
– Social media: widely used in the UK for stakeholder communication,
fundraising and market research
– Cloud technologies and tools: enabling smaller organisations to work
more efficiently. See www.ictknowledgebase.org.uk/onlinetools

6. How is ICT helping British
Organisations?
 Practical advantages:
– Cloud technologies enable collaborative and partnership work,
networking, data storage and more
– Efficient data recording and reporting to funders eg using CRMs
– Social media raises organisational profiles and awareness of services
– Blogging: sector is moving from traditional ‘web building’ to greater
use of blogging and blogger outreach

7.  Using Cloud Tools to merge back office functions of 6
partner in to 1 system:
 Long term costs savings
 Uniformity of packages
 Better monitoring of work to help influence local authorities

8. Charity providing expert advice and practical support for single parents
in the UK.
Digital service delivery is focusing on the following areas:
– Self-help solutions (Knowledgebases, community web forums,)
– Smart Assistants (NHS)
– Online assessments (HMRC)
– Live Chat (live advice from an online advisor)
– Mobile device apps (mobile web and location based services)
– Social Media (community building and collaboration)

9. Digital Government
https://www.gov.uk/
All government information in one place.
http://digital.cabinetoffice.gov.uk/
Digital by Default – Universal Credit

10. How Lasa can help you
 Lasa’s ICT Knowledgebase
The UK’s leading website for non-profit technology information
www.ictknowledgebase.org.uk