The makers of Krrish 3 used social media like Twitter, YouTube, and Facebook to promote the first look of the film globally. They held a live video chat with lead actor Hrithik Roshan on Facebook where he unveiled the film's trailer. On Twitter, user tweets with the hashtag #Krrish3 would break bricks on a wall to reveal the first look, with more tweets breaking bricks faster. They created official channels and pages to release motion posters, trailers, interviews and snippets to generate buzz for the film.