This ppt explores the Position and role of health education in health promotion.Health education is the process of providing individuals and communities with the knowledge, skills, and motivation they need to make informed choices about their health and well-being. It's more than just learning facts; it's about developing the ability to understand, critically evaluate, and apply that knowledge to your life. HE is aimed at bringing about behavioral changes in individuals, groups, and larger populations from behaviors that are presumed to be detrimental to health, to behaviors that are conducive to present and future health. Health promotion is the process of enabling people to take control over and improve their health and its determinants. Health promotion is about creating the conditions and conducive environment for healthy choices for all and where people live, work, age and play. Health promotion is an umbrella term that includes disease prevention, improvement of health, and enhancing well-being. Through various platforms and strategies, HE aims to improve health outcomes, reduce health disparities, and foster a culture of informed decision-making and wellness.

1. Position and role of
health education in
health promotion
Presentation By Neeru Magar
2nd sem ,SHAS Pokhara University, 2024
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2. Contents
Introduction
Brief history of health promotion
Position of Health Education in health promotion
Role of Health Education in health promotion
The Impact
Conclusion
Refrences
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3. Concept of Health Education
Health education is the process of providing individuals and communities with
the knowledge, skills, and motivation they need to make informed choices about
their health and well-being.
 It's more than just learning facts; it's about developing the ability to understand,
critically evaluate, and apply that knowledge to your life.
HE is aimed at bringing about behavioral changes in individuals, groups, and
larger populations from behaviors that are presumed to be detrimental to health,
to behaviors that are conducive to present and future health.
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4. Concept Health Promotion
Health promotion is the process of enabling people to take control over and
improve their health and its determinants. Health promotion is about creating the
conditions and conducive environment for healthy choices for all and where people
live, work, age and play.
Health promotion is an umbrella term that includes disease prevention,
improvement of health, and enhancing well-being.
Through various platforms and strategies, HE aims to improve health outcomes,
reduce health disparities, and foster a culture of informed decision-making and
wellness.
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5. A brief history of Health Promotion
Ottawa Charter (1986)
Outlined 5 action areas for health promotion, providing a framework
for global efforts. (build healthy public policy, create supportive
environments for health, strengthen community action for
health, develop personal skills, and re-orient health services)
and 3 basic HP strategies (to enable, mediate, and advocate)
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6. Adelaide Recommendations on Healthy Public
Policy(1988):
called for a political commitment to health by all sectors.
Policy-makers in diverse agencies working at various levels
(international, national regional and local) were urged to increase
investments in health and to consider the impact of their decisions
on health.
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7. Sundsvall Statement (1991): Emphasized the need
for an integrated approach to health and sustainable
development, building on the Ottawa Charter.
Jakarta Declaration (1997): Expanded health
promotion to address emerging challenges like HIV/AIDS
and urged innovation.
Bangkok Charter (2005): Reinforced Ottawa
principles in the context of globalization, highlighting
collaboration and health equity.
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8. Shanghai Declaration (2016): Emphasized the
importance of health literacy, capacity-building, and
multisectoral collaboration in health promotion.
SEARO Charter : Framework outlining strategies and
commitments for health promotion in the South-East Asia
region.
Nairobi Declaration for Health Promotion Action:
Promotes effective health promotion strategies and actions in
the African region.
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9. 10th Global Conference on Health Promotion( 2021)
Organized by WHO with the support of the UAE, UN agencies, and partners marked a
pivotal moment in the global approach to health promotion, emphasizing well-being,
equity, and sustainable development. With key themes:
1. Shifting focus from treatment to prevention:
2. Empowering individuals and communities:
3. Addressing health inequities
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10. The position of health education
in health promotion
Health Education: The Cornerstone of Health Promotion
It encompasses a range of strategies and activities aimed at
promoting and maintaining health, preventing diseases, and
improving overall well-being.
Health education tackles health issues before they arise by
promoting healthy behaviors like: Regular physical activity,
Balanced diet, Avoiding tobacco and excessive alcohol, Safe sex
practices.
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11. Conti………..
Bridge Between Knowledge and Action
Knowledge isn't enough HE goes beyond simply providing information. It
helps individuals understand the information in relation to their lives and
context. Helps to Develop the skills necessary for decision making such as
•Critical thinking
• problem-solving,
•Communication and negotiation
•Self-management coping skills and
•Take concrete action to adopt and maintain healthy behaviors.
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12. Contiii………….
Community-Driven Approach:
Tailored to specific needs: Effective health education programs
are designed with the community in mind, considering:
Cultural context and beliefs
Unique challenges and resources
Language preferences and communication styles
For example: Nutrition education for mothers living in rural
communities by using locally available traditional foods and recipes
to illustrate healthy diet and nutritional habits.
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13. Role of health education in health
promotion:
• Knowledge Dissemination and raising awareness:
Health education serves as a vehicle for disseminating accurate and
up-to-date information about various health topics and raise
awareness to individuals and community.
 This information may include disease prevention, nutrition, physical
activity, mental health, and more.
• Promoting Healthy Lifestyles:
Through health education, individuals learn about the benefits of
physical activity, proper nutrition, stress management, and other
components of a healthy lifestyle. This knowledge contributes to the
prevention of chronic diseases and promotes overall well-being.
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14. • Prevention of Diseases and Injuries:
Health education focuses on preventive measures, helping people
understand the importance of immunizations, screenings, and
lifestyle choices that can reduce the risk of diseases and injuries.
• Behavioral Change:
One of the primary goals of health education is to facilitate positive
behavioral changes.
By providing information and fostering awareness, individuals are
more likely to adopt healthier habits and make choices that
contribute to their well-being.
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15. • Empowerment and Decision-Making:
Health education empowers individuals to actively participate in
decisions related to their health.
Informed decision-making is crucial for individuals to take
control of their health and make choices aligned with their well-
being.
• Community Engagement:
Health education extends beyond individuals to communities,
promoting collective efforts to improve public health.
It encourages community engagement and the development of
supportive environments that foster health and well-being.
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16. • Cultural Sensitivity:
Effective health education takes into account cultural diversity and
considers the cultural context of the target audience.
 Cultural sensitivity ensures that health messages are relevant and
resonate with diverse populations.
• Advocacy for Policy Change:
Health education can play a role in advocating for policy changes that
promote public health.
By raising awareness and mobilizing communities, health educators
contribute to creating environments that support healthy choices.
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17. • Impact on various walks of life by use of Various
Platforms:
Health education, delivered through various platforms, has a widespread impact:
Individuals:
Online platforms provide information on healthier lifestyles.
Traditional media disseminates preventive measures and health tips.
Schools:
Classroom instruction and e-learning promote health awareness among
students.
Workplaces:
Seminars and wellness programs address stress and encourage healthier
habits.
Wellness apps support employee well-being.
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18. Communities:
Events and social media platforms raise awareness about local health issues.
Online forums foster community discussions.
Public Health:
Social media campaigns and mobile apps target specific health issues.
Crisis response via alerts, webinars, and virtual training.
Global Initiatives:
Telehealth services and international collaboration platforms improve global
access.
Healthcare Professionals:
Continuing education through online courses and virtual conferences.
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19. • Reducing Health Disparities:
Health education plays a role in addressing health disparities by
ensuring that information and resources are accessible to all,
regardless of socio-economic status, education level, or cultural
background.
• Health Literacy:
Health education enhances health literacy, enabling individuals to
understand, interpret, and apply health information. Improved
health literacy is associated with better health outcomes and reduced
healthcare disparities.
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20. • Lifespan Approach:
Health education addresses health issues across the lifespan,
from promoting prenatal care and healthy child development to
encouraging healthy aging practices.
It recognizes the importance of different life stages and tailors
education accordingly.
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21. The Impact of health education
Health education has been shown to be effective in promoting a
variety of positive health outcomes, including:
• Increased knowledge and awareness of health issues
• Decreased mortality and morbidity
• Empowered individuals and community
• Increased community engagement
• Improved health behaviors
• Reduced risk factors for disease
• Improved health status
• Reduced healthcare costs
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22. Conclusion
• In conclusion, health education is a vital component of health promotion.
• It plays a critical role in empowering individuals and communities to
make informed decisions about their health and adopt healthy behaviors.
• By providing knowledge, skills, and motivation, health education can help
people to live healthier life by addressing various health issues such as in
CDs, NCDs, mental health , non disease problems, behavioral related
issues, RTA, workplace health , school health, community health.
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23. Refrences
• http://ndl.ethernet.edu.et/bitstream/123456789/79382/5/Unit
%201%20Introduction%20to%20health%20education%20and%
20health%20promotion.pdf
• https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9621358/
• https://www.who.int/health-topics/health-
promotion#tab=tab_1
• https://www.who.int/teams/health-promotion/enhanced-
wellbeing/tenth-global-conference-on-health-promotion
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24. Thankyou and have a nice
day
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