Veyond Partners is Telecom/Media/Technology focused cosulting/advisory frim based in Korea led by yunho chung a well known figure on Korean Digial Landscape
The song encourages the listener to live boldly for God without fear. It says that through trusting in God, one can overcome their fears and shine their light for Him. The lyrics tell the listener that they don't have to be afraid and can "get their game on" by living God's way and shining bright like the stars in the sky.
Digital Convergence Business in Korea 2010Yunho Chung
Déjà vu is the feeling that you have already experienced the things that are happening to you now.
The document provides an outline and overview of a presentation by Yunho Chung on digital convergence in Korea. It introduces Chung and his company Veyond Partners, which provides research and insights on Korea's telecom, media, and technology sector. The presentation covers topics like broadband and mobile business opportunities in Korea and advice.
Veyond Partners is Telecom/Media/Technology focused cosulting/advisory frim based in Korea led by yunho chung a well known figure on Korean Digial Landscape
Broadband in Korea (new business opportunities)Yunho Chung
Last week, I gave a lecture at Yonsei University to a group of senior Australian officials, came for what is called LAFIA (Australia's Future in Asia) Study Program.
I shared new business cases in Korea with them.
Understanding the Evolution of UGCfrom Mobile PerspectiveYunho Chung
This is what I have presented during the iMobicon Conference on User Generated Contents. You can get a glance on how Korea's UGC ecosystem is consisted from the perspective of Mobile.
Why look Korea for Digital Convergence_20100503Yunho Chung
This document provides an outline for a presentation on understanding digital convergence in Korea. It introduces the speaker, Yunho Chung from Veyond Partners, and outlines topics to be covered including what digital convergence is, how it has developed in Korea, and thoughts on its future. Digital convergence involves the combining of previously separate industries like telecom, broadcasting, and banking through technological development and networks. Major players in Korea's digital convergence include internet companies Naver and Daum, as well as broadband and wireless providers like KT and SK.
Insights From Korean TMT(Technology, Media, Telecom) SectorYunho Chung
The document provides an overview and analysis of trends in the Korean mobile industry, including mobile TV, music, games, and social networking. It discusses the differences between terrestrial and satellite mobile TV services in Korea. It also summarizes the popular Melon mobile music service and compares it to iTunes. Key mobile games and gaming portals are described. Finally, it analyzes the dominant Cyworld social networking platform in Korea and its features.
Veyond Partners is Telecom/Media/Technology focused cosulting/advisory frim based in Korea led by yunho chung a well known figure on Korean Digial Landscape
The song encourages the listener to live boldly for God without fear. It says that through trusting in God, one can overcome their fears and shine their light for Him. The lyrics tell the listener that they don't have to be afraid and can "get their game on" by living God's way and shining bright like the stars in the sky.
Digital Convergence Business in Korea 2010Yunho Chung
Déjà vu is the feeling that you have already experienced the things that are happening to you now.
The document provides an outline and overview of a presentation by Yunho Chung on digital convergence in Korea. It introduces Chung and his company Veyond Partners, which provides research and insights on Korea's telecom, media, and technology sector. The presentation covers topics like broadband and mobile business opportunities in Korea and advice.
Veyond Partners is Telecom/Media/Technology focused cosulting/advisory frim based in Korea led by yunho chung a well known figure on Korean Digial Landscape
Broadband in Korea (new business opportunities)Yunho Chung
Last week, I gave a lecture at Yonsei University to a group of senior Australian officials, came for what is called LAFIA (Australia's Future in Asia) Study Program.
I shared new business cases in Korea with them.
Understanding the Evolution of UGCfrom Mobile PerspectiveYunho Chung
This is what I have presented during the iMobicon Conference on User Generated Contents. You can get a glance on how Korea's UGC ecosystem is consisted from the perspective of Mobile.
Why look Korea for Digital Convergence_20100503Yunho Chung
This document provides an outline for a presentation on understanding digital convergence in Korea. It introduces the speaker, Yunho Chung from Veyond Partners, and outlines topics to be covered including what digital convergence is, how it has developed in Korea, and thoughts on its future. Digital convergence involves the combining of previously separate industries like telecom, broadcasting, and banking through technological development and networks. Major players in Korea's digital convergence include internet companies Naver and Daum, as well as broadband and wireless providers like KT and SK.
Insights From Korean TMT(Technology, Media, Telecom) SectorYunho Chung
The document provides an overview and analysis of trends in the Korean mobile industry, including mobile TV, music, games, and social networking. It discusses the differences between terrestrial and satellite mobile TV services in Korea. It also summarizes the popular Melon mobile music service and compares it to iTunes. Key mobile games and gaming portals are described. Finally, it analyzes the dominant Cyworld social networking platform in Korea and its features.
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Enhancing Adoption of AI in Agri-food: IntroductionCor Verdouw
Introduction to the Panel on: Pathways and Challenges: AI-Driven Technology in Agri-Food, AI4Food, University of Guelph
“Enhancing Adoption of AI in Agri-food: a Path Forward”, 18 June 2024
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SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
L'indice de performance des ports à conteneurs de l'année 2023SPATPortToamasina
Une évaluation comparable de la performance basée sur le temps d'escale des navires
L'objectif de l'ICPP est d'identifier les domaines d'amélioration qui peuvent en fin de compte bénéficier à toutes les parties concernées, des compagnies maritimes aux gouvernements nationaux en passant par les consommateurs. Il est conçu pour servir de point de référence aux principaux acteurs de l'économie mondiale, notamment les autorités et les opérateurs portuaires, les gouvernements nationaux, les organisations supranationales, les agences de développement, les divers intérêts maritimes et d'autres acteurs publics et privés du commerce, de la logistique et des services de la chaîne d'approvisionnement.
Le développement de l'ICPP repose sur le temps total passé par les porte-conteneurs dans les ports, de la manière expliquée dans les sections suivantes du rapport, et comme dans les itérations précédentes de l'ICPP. Cette quatrième itération utilise des données pour l'année civile complète 2023. Elle poursuit le changement introduit l'année dernière en n'incluant que les ports qui ont eu un minimum de 24 escales valides au cours de la période de 12 mois de l'étude. Le nombre de ports inclus dans l'ICPP 2023 est de 405.
Comme dans les éditions précédentes de l'ICPP, la production du classement fait appel à deux approches méthodologiques différentes : une approche administrative, ou technique, une méthodologie pragmatique reflétant les connaissances et le jugement des experts ; et une approche statistique, utilisant l'analyse factorielle (AF), ou plus précisément la factorisation matricielle. L'utilisation de ces deux approches vise à garantir que le classement des performances des ports à conteneurs reflète le plus fidèlement possible les performances réelles des ports, tout en étant statistiquement robuste.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
Cover Story - China's Investment Leader - Dr. Alyce SUmsthrill
In World Expo 2010 Shanghai – the most visited Expo in the World History
https://www.britannica.com/event/Expo-Shanghai-2010
China’s official organizer of the Expo, CCPIT (China Council for the Promotion of International Trade https://en.ccpit.org/) has chosen Dr. Alyce Su as the Cover Person with Cover Story, in the Expo’s official magazine distributed throughout the Expo, showcasing China’s New Generation of Leaders to the World.
Tired of chasing down expiring contracts and drowning in paperwork? Mastering contract management can significantly enhance your business efficiency and productivity. This guide unveils expert secrets to streamline your contract management process. Learn how to save time, minimize risk, and achieve effortless contract management.
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AI Transformation Playbook: Thinking AI-First for Your BusinessArijit Dutta
I dive into how businesses can stay competitive by integrating AI into their core processes. From identifying the right approach to building collaborative teams and recognizing common pitfalls, this guide has got you covered. AI transformation is a journey, and this playbook is here to help you navigate it successfully.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
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Enhancing Adoption of AI in Agri-food: IntroductionCor Verdouw
Introduction to the Panel on: Pathways and Challenges: AI-Driven Technology in Agri-Food, AI4Food, University of Guelph
“Enhancing Adoption of AI in Agri-food: a Path Forward”, 18 June 2024
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L'indice de performance des ports à conteneurs de l'année 2023SPATPortToamasina
Une évaluation comparable de la performance basée sur le temps d'escale des navires
L'objectif de l'ICPP est d'identifier les domaines d'amélioration qui peuvent en fin de compte bénéficier à toutes les parties concernées, des compagnies maritimes aux gouvernements nationaux en passant par les consommateurs. Il est conçu pour servir de point de référence aux principaux acteurs de l'économie mondiale, notamment les autorités et les opérateurs portuaires, les gouvernements nationaux, les organisations supranationales, les agences de développement, les divers intérêts maritimes et d'autres acteurs publics et privés du commerce, de la logistique et des services de la chaîne d'approvisionnement.
Le développement de l'ICPP repose sur le temps total passé par les porte-conteneurs dans les ports, de la manière expliquée dans les sections suivantes du rapport, et comme dans les itérations précédentes de l'ICPP. Cette quatrième itération utilise des données pour l'année civile complète 2023. Elle poursuit le changement introduit l'année dernière en n'incluant que les ports qui ont eu un minimum de 24 escales valides au cours de la période de 12 mois de l'étude. Le nombre de ports inclus dans l'ICPP 2023 est de 405.
Comme dans les éditions précédentes de l'ICPP, la production du classement fait appel à deux approches méthodologiques différentes : une approche administrative, ou technique, une méthodologie pragmatique reflétant les connaissances et le jugement des experts ; et une approche statistique, utilisant l'analyse factorielle (AF), ou plus précisément la factorisation matricielle. L'utilisation de ces deux approches vise à garantir que le classement des performances des ports à conteneurs reflète le plus fidèlement possible les performances réelles des ports, tout en étant statistiquement robuste.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
Cover Story - China's Investment Leader - Dr. Alyce SUmsthrill
In World Expo 2010 Shanghai – the most visited Expo in the World History
https://www.britannica.com/event/Expo-Shanghai-2010
China’s official organizer of the Expo, CCPIT (China Council for the Promotion of International Trade https://en.ccpit.org/) has chosen Dr. Alyce Su as the Cover Person with Cover Story, in the Expo’s official magazine distributed throughout the Expo, showcasing China’s New Generation of Leaders to the World.
Tired of chasing down expiring contracts and drowning in paperwork? Mastering contract management can significantly enhance your business efficiency and productivity. This guide unveils expert secrets to streamline your contract management process. Learn how to save time, minimize risk, and achieve effortless contract management.
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AI Transformation Playbook: Thinking AI-First for Your BusinessArijit Dutta
I dive into how businesses can stay competitive by integrating AI into their core processes. From identifying the right approach to building collaborative teams and recognizing common pitfalls, this guide has got you covered. AI transformation is a journey, and this playbook is here to help you navigate it successfully.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Koreaninsight Newsletter Nov2008 1st Edition
1. From Editor Korea, your Deja Vu …… whether it is bright or not. One of my close friends, who work in TMT sector and also non Korean, once made an interesting comment on Korean TMT sector. He told me Korean TMT market is either advanced or abnormal. At that point, I started laughing with his interesting metaphor but later realized that his observation to Korean market was more than perfect. Yes, I am living in the heart of Digital Capital of the World, Seoul and whenever I travel outside of Korea for my business I always agree to my friend's comment; Seoul is either advanced or abnormal. If you are in this sector you can some what understand what I want to say. For many years Korea has been portrayed to the World, alongside with Japan, as a weird or different market. Things happening in Seoul were not the things I can easily find out side of Seoul. (I was quite annoyed when I traveled to London where found that my mobile was not working in the Tube.) Mobile TV, Social Networking Services, Ring back Tone, MMORPG (Massive Multiple Online Role Playing Game), MP 3 Players and many more things started in Seoul. Some went smoothly but many of them actually failed (Yes we fail more than you think). And in Korea, still at this moment, there are many more things being experimented and explored. As Eric Schmitt, CEO of Google, mentioned last year that Korea is the Digital Laboratory of the World, here comes the reason why I am starting this News Letter 'Korean Insight ' which will endeavor to reveal the real stories of Korean Digital Landscape bi weekly'. Firstly I want to let the readers to know the major/noticeable developments in Korean TMT market. So far it was really hard for many foreigners to catch up the Korean TMT market as there was lack of sufficient English sources. But what I really want to provide you through this News Letter is to help you make better business decisions by knowing what does work or not. We Koreans are very aggressive and trying to do something very bold. And consequently we make many trials and errors. I do hope you to get some implications from our experiences. For instance, Mobile TV, WIBRO (Mobile WIMAX) and IPTV are some key areas you should definitely watch Korean market carefully. I am always open to your feedback and will work hard to make this News Letter as your Window to Korean TMT sector and more. Feel free to contact me. Yours Yunho Chung Managing Partner, Veyond Partners
2. Topic of the Week WiBro - Will it work as promised? Tuesday, Nov 25th, 2008 WiBro is the Korean version of Mobile WiMax. There are two WiBro carriers, KT and SK Telecom , and their WiBro service brands are KT WiBro and T Login respectively. The WiBro adoption rate in Korea has been vey slow due to the operators’ low motivation and low interest of customer. WiBro subscribers were, by the end of August 2008, 188 thousand for KT and 3 thousand for SK Telecom. The penetration rate at that time was only 0.4% and ARPU was only 10 US dollars. First of all, the operators were not motivated to create the new markets in wireless broadband. Korean operators such as KT and SK Telecom do not regard WiBro as their alternative product to HSDPA and FTTH, but as the complementary goods to them. A complementary good does not make enough profit as a single business unit and the investments are also limited. Consequently, the coverage of WiBro network in Korea is limited to the Metropolitan area including Seoul. As their coverage focus is limited to outdoor, the indoor network quality where Wi-Fi usually covers does not meet customers’ expectation. Additionally, they are not active in their advertising and promotion to allure subscribers. Consequently the adoption rate of WiBro is relatively slow, and it will unlikely be changed for the next two or three years.
3. WiBro - Will it work as promised ? (Continued) Tuesday, Nov 25th, 2008 Secondly, the customers are not in desperate need for WiBro. Basically, they do not value WiBro access to the broadband internet while they are moving. Even the professional segment, which is the most attractive market segment, is not interested in WiBro. Given the fact that they can access the Internet through the stable and excellent wired broadband or Wi-Fi, they cannot find strong reasons to use WiBro, which requires extra money. In addition, the WiBro device, a laptop modem style with limited functions fails to induce customers. Recently, however, PMP (Personal Media Player) and navigation are diversifying their device portfolio in order to expand its target segment and to stimulate the unmet needs of customers. In this regards, they consider including WiBro functions in their products. It would be an alternate solution to enhance the adoption rate that we provide customers with WiBro modem in bundled or built-in manner. However, this slow WiBro adoption in Korea could be changed soon. SK Telecom recently announced that they would focus on WiBro for their wireless internet strategy . SK Telecom will invest 815 billion won in total for WiBro by 2010. Also they are planning to build the WiBro network system with ‘Wave 2′, twice faster than the existing one, by 2009. KT is also planning to invest 1 trillion won in total by 2011. KT made strategic partnership with device manufacturer such as Samsung Electroninc, LG Electronincs, TG Sambo, and Cowon for improving cooperation system related to WiBro. The chart above is WiBro subscriber forecast by 2009 based on the data from June 2006 to June 2008. So far, the blue line is more accurately reflecting the current market situation, WiBro Subscribers are still around 180 thousand . These days both SK Telecom and KT are promoting WiBro a lot. To promote WiBro, both offer free WiBro for 3 to 6 months to their new customers. With such an active promotion, SK Telecom attracted more than one thousand people as their new WiBro subscriber only in 13 days. Currently it is still hard to predict whether WiBro is going to be a success in Korea or not. I assume that most of the present WiBro subscribers are using WiBro thorugh the free promotion, so it is yet difficult to say how the market will look like for the longer term.
4. What Koreans are doing on the Net? November 21st, 2008 On Wednesday I posted that I went to the KNP (Korea Netizen Profile) seminar , and here are some statistics from the 2008 KNP Research. The following chart shows what Koreans use their internet for (To see in detail click the image). According to the KNP research result, “Email” is the most frequently used web service for Koreans and “Search” is following the next. Other interesting result is about Korean internet users’ perspective for online advertisement. Following is the result for the question “Why do you click on online advertisement?” (to see in detail, click the image) Most Koreans click the online advertisements when it looks fun, and also when it contains promotional events. These research results can be a guidance for those who want to publish effective online advertisement on the Korean market.
5. Can "OZ" become the Successful Case of MNOs' Next Killer Application? November 20th, 2008 On April, I posted that LG Telecom realeased the mobile full browsing service called OZ . OZ is a mobile internet service that offers full browsing and it costs 6,000 won (about 5 dollars) per month for 1 GB traffic (2,000~4,000 web page views). On the 28th of October this year LG Telecom announced that the subscribers of OZ were more than 400 thousand, about 6% of their subscribers, since it was launched in April. So does OZ make significant financial results for LG Telecom? Let’s look at the ARPU development of LG Telecom and their competitors and see how they are doing. Here are each MNO’s ARPU Development from 2007 2Q to 2008 3Q. As you can see, MNO’s ARPU have not been increased, they have in fact decreased a little bit overall. In the case of LG Telecom, ARPU of 2008 3Q has been decreased by 2.2% from previous quarter and 3.4% from previous year.
6. Can "OZ" become the Successful Case of MNOs' Next Killer Application ? (Continued) November 20th, 2008 Let’s look at the Data ARPU development which is directly related to OZ. Data ARPU includes SMS, mobile internet, mobile contents and so on. Korean MNOs reduced the SMS prices by 33% from January 2008. SK Telecom’s Data ARPU in 2008 has been decreased mostly due to the SMS price reduction. KTF and LG Telecom’s Data ARPU have instead shown increased figures in 2008. In the case of KTF, the increasing subscriber base for SHOW (3G service of KTF) is the main factor for the improving Data ARPU. LG Telecom’s Data revenue of 2008 3Q was 80.6 billion won, which is an upturn by 0.6% from previous quarter and 7.5% from previous year. As LG Telecom said that OZ subscriber’s Data ARPU is 1.7 times more than other subscribers , the expansion of OZ subscribers would be the main factor to increase LG Telecom’s Data revenue. It seems that OZ made some improvement in revenues for LG Telecom. However offering just full browsing is not enough.
7. Can "OZ" become the Successful Case of MNOs' Next Killer Application ? (Continued) November 20th, 2008 The total number of subscribers for OZ are increasing but the monthly net increase in OZ subscribers are in fact decreasing. I think this points out that LG Telecom needs to provide more than just full browsing, and that would be to focus on the CONTENTS that people want to consume and use. If those are not provided, LG Telecom’s OZ might just be a temporary fad for Koreans.
8. Mobile banking users have increased by 90% over the last 12 months November 10th, 2008 Internet banking is very common in Korea. According to the Bank of Korea, the number of registered user in financial institution for internet banking is currently more than 50 million. Meanwhile, the users of mobile banking are around 7.8 million, which is an increasing by 90% over last 12 months. This popularity is mainly driven by the growth of VM (Virtual Machine) mobile banking users. In Korea, there are two different types of mobile banking, one is IC mobile banking and the other is VM mobile banking. IC mobile banking is using IC chip, inserted in mobile handset, to use mobile banking. Only limited mobile handsets provide IC mobile banking. However VM mobile banking is using application software, installed at mobile handset, to do internet banking. This means that you don’t need a special mobile phone to use mobile banking.
9. Business in Korea EA found the Perfect Business Partner in Korea November 14th, 2008 I am not a huge fan of game though, Korea is famous for its advanced game market, especially in online game. Pearl Research, American consulting firm, forecasts the online games market in Korea will exceed $1.7 billion by 2009, driven by new releases and a fervent gaming culture. Following chart is Top online game in Korea on October 2008. Most of games are developed and published by Korean game company,except World of Warcraft which is developed and published by Blizzard. Among these online games, FIFA online 2, ranked as number 3, is developed by both EA( www.ea.com ) and Neowiz( www.neowiz.com ) EA traditionally have made package games such as Sims, Need for speed, Battlefield, NBA, and FIFA series. To get into the online game business EA invested the Korean online game company Neowiz, currently EA is the second shareholder of Neowiz. Neowiz is Korean game company, operating online game portal Pmang( www.pmang.net ), top 3 game portal in Korea. Together with Neowiz, EA focused on getting the FIFA series into its online version. FIFA online 1 was launched in 2006 in Korea and the year after the second version of the game, FIFA online 2, was established. FIFA online 2 is currently reaping its success in Korea with revenue of around 2 million dollars per month. I think FIFA online has pretty successed to enter not even Korean online game market also global online game market. EA is trying to make FIFA online successfull at other countries too. FIFA online 2 was launched in Japan to the public on October 2008. Also FIFA online 2 is preparing to get launched in China and other markets. On November 28, FIFA online 2 will start open beta test globally (If you want to see more about FIFA online 2 open beta test, visit here )