The document summarizes key discussions from the KIKK Festival 2022 about augmented reality (AR), virtual reality (VR), and mixed reality (MR) technologies. It notes that 59% of consumers are excited about transitioning activities to the metaverse, VR headset installations will reach 34 million by 2024, and 95% of business leaders expect a positive industry impact from AR/VR within 5-10 years. The document then discusses several potential business applications of AR/VR, including telepresence, training, customer engagement, visualization, and exploration. It considers how technologies may help visualize pollution, reimagine shopping, and support creative processes. The festival featured discussions on these topics from presenters such as Magnicity, On