Download to read offline
Uploaded byEuropean Journalism Centre
Keynote - Data Visual Storytelling: BBC’s Approach
The document discusses the approach to visual journalism at the BBC, emphasizing principles such as distinctiveness, liveliness, and understanding, particularly in mobile and social contexts. It highlights the integration of animations and cross-platform strategies to enhance journalism's impact. Additionally, it references the Great British Class Calculator and its significant audience engagement.
![Video Marketing Stats in the Middle East 2016 [Infographic]](https://cdn.slidesharecdn.com/ss_thumbnails/videomarketingstatsinthemiddleeast2016-161023072947-thumbnail.jpg?width=640&height=640&fit=bounds)
Keynote - Data Visual Storytelling: BBC’s Approach
- 1. VISUAL JOURNALISM ATTHE BBC Amanda Farnsworth! Head of Visual Journalism! BBC News! @farnsa !
- 2. Audience Challenges • Distinctiveness! • Liveliness and modernity! • Understanding!
- 3.
- 4. Guiding Principles 2016 • Mobile and Social • Across TV and the Web • Journalism That Ma8ers • And if possible all three things at the same <me!
- 5.
- 7.
- 8.
- 9.
- 15.
- 16. The Class Calculator TheGreat British Class calculator!
- 17. Class: A Britishobsession?
- 18. The Power ofCross Platform 0! 50,000! 100,000! 150,000! 200,000! 250,000! 300,000! 350,000! 400,000! 450,000! 500,000! 6am! 7am! 8am! 9am! 10am! 11am! 12pm! 1pm! 2pm! 3pm! 4pm! 5pm! 6pm! 7pm! 8pm! 9pm! 10pm! 11pm! Hourly Page Views to the Class Calculator (UK)!
- 24.
- 29. Horizon Cats BBC2 Horizon - BBC News
- 30.
- 31. VISUAL JOURNALISM ATTHE BBC Amanda Farnsworth! Head of Visual Journalism! BBC News! @farnsa !