Key accounts are important customers that provide significant revenue or business opportunities, key account management is the process of strategically managing relationships with key accounts, and key account managers are responsible for identifying key customer needs, coordinating internal resources to meet those needs, and driving revenue growth from key accounts.

1. Key Account Management
Presented by Sayan Ghosh

2. What are Key Accounts??

3. What is Key Account Management??

4. What does
a Key
Account
Manager
Do??