Kentico CMS Feature Overview

Full-featured, Easy-to-Use Web Content Management System

What is Kentico CMS for ASP.NET?

Kentico CMS for ASP.NET is a full-featured content management system for building web sites,
intranets, extranets, on-line stores and community sites. It's easy to use for both site owners and
developers. It features WYSIWYG editor, workflow, permissions, multilingual support, full-text
search, on-line forms, newsletters, e-commerce, blogs, polls, web analytics and other modules.
Kentico CMS is used by more than 2,000 web sites in 77 countries.

What's in it for Site Owners?

• Manage web sites through a web browser anytime, anywhere
• Easily edit text and insert images using Word-like editor
• Choose from a wide range of built-in modules
• Build highly interactive sites that generate leads for your business
• Keep your clients loyal using social networking features

What's in it for Developers?

• Leverage flexible framework for building dynamic web sites
• Rapidly create web sites using web browser or Visual Studio
• Extend it with your own C# or VB.NET code and modules
• Keep full control over HTML code, design and navigation
• Detailed documentation and full source code available

What's in it for Partners?

• Get more clients by offering a complete, top-class solution
• Deliver web sites faster, with less resources and with lower costs
• Join our Partner program to get a better recognition
• Rebrand the CMS with your logo and design
• Get a responsive technical support

www.kentico.com +1 888 225 2767

Kentico CMS for ASP.NET

Table of Contents

Feature Overview .................................................................................................................................................................................................................. 3

Content Management ........................................................................................................................................................................................................... 4

Web Site ................................................................................................................................................................................................................................. 9

Build Web Sites for Global Audience.................................................................................................................................................................................. 12

Security and Membership ................................................................................................................................................................................................... 13

Modules ................................................................................................................................................................................................................................ 15

Blogs ..................................................................................................................................................................................................................................... 16

Booking System and Event Calendar .................................................................................................................................................................................. 17

Content Rating ..................................................................................................................................................................................................................... 18

Content and Object Staging ................................................................................................................................................................................................ 19

E-commerce ......................................................................................................................................................................................................................... 20

E-commerce ......................................................................................................................................................................................................................... 20

Forums .................................................................................................................................................................................................................................. 24

Geomapping ......................................................................................................................................................................................................................... 25

Social Networking: Groups, Friends and Private Messaging ............................................................................................................................................ 26

Image Gallery ....................................................................................................................................................................................................................... 29

Media Library ....................................................................................................................................................................................................................... 30

Message Boards ................................................................................................................................................................................................................... 31

Newsletter ............................................................................................................................................................................................................................ 32

On-line Forms and Surveys (BizForms Module) ................................................................................................................................................................ 33

Polls....................................................................................................................................................................................................................................... 35

Reporting .............................................................................................................................................................................................................................. 36

Taxonomy ............................................................................................................................................................................................................................. 37

Wiki (User Contributed Content) ........................................................................................................................................................................................ 39

Web Analytics ...................................................................................................................................................................................................................... 40

Kentico CMS Performance and Web Farm Support .......................................................................................................................................................... 41

More Information ................................................................................................................................................................................................................ 42

www.kentico.com Pa ge |2


Feature Overview

What is a Web Content Management System?

A Web Content Management System (CMS) is a software that allows you to manage content of your web site.
Unlike static web sites, CMS-driven web sites (also called "dynamic web sites") allow you to edit text and
images using a graphical user interface, without technical knowledge. Once your web site design is prepared
by developer, you can manage content by yourself. An important feature of a CMS is that it stores content in
a structured format separated from design, so you can reuse it when you decide to change your web site look.

Content Management Security and Membership

• Browser-based WYSIWYG (What You See Is • Forms or Windows Authentication (Active
What You Get) editor similar to Word Directory import tool available)
• Customizable workflow, versioning and • Membership management
unlimited rollback • Customizable roles
• Schedule content for publishing in future • Document-level permissions
• Content/design separation • Secured areas with personalized content for
• Customizable document fields and metadata members
• Multiple languages, UNICODE and RTL (right- • SSL support
to-left) support • Tested for SQL Injection and XSS attacks
• Manage multiple sites that can share their
content and settings
• Publish images, Flash, videos and music on-line Built-in Modules

• Blogs
Web Site • Booking system
• Content staging
• Fully customizable design • Content rating
• SEO-friendly (Search Engine Optimization) • E-commerce (shopping cart)
• Flexible, dynamically generated navigation • Event calendar
• Full-text search • Forums
• Web standards: XHTML, CSS, WAI (AAA), • Geomapping (Google Maps)
Section 508 • Image gallery
• WEB 2.0 features for building on-line • Media libraries
communities • Message boards
• Compatible with all major browsers • Newsletter
• On-line forms
• Polls
Development
• Private messaging
• Reporting
• Easy development through web browser or
• Social networking (friends, groups)
using Visual Studio
• Taxonomies
• Short implementation and deployment time
• Wiki (user contributed content)
• Smooth integration of custom code, web parts
• Web farm support
and modules written in C# or VB.NET
• Custom ASPX pages
Robust Platform
• Page templates and master pages
• Open and well-documented API
• Runs on Microsoft ASP.NET 2.0, 3.0 and 3.5
• Detailed documentation and tutorials
• Uses Microsoft SQL Server 2000/2005/2008
• Full source code available
database (including Express Editions)
• Easy customization of database fields
• High performance and web farm support



Content Management

Easily Edit Your Web Site in a Browser
Do you need to call your web designer every time you want to make a change to your web site? With
Kentico CMS, you can edit your web site by yourself anytime, anywhere. All you need is a standard web
browser, such as Internet Explorer, FireFox or Safari, and an Internet connection. Then you sign in with
your user name and password and you can start editing your web site.

Create/delete/ copy/ Edit/Preview/Live site view Change font, create link,
move/sort pages. insert image, etc.

Browse web pages in the This is your site. You can modify the text in the editable
navigation structure. regions specified by web designer, so
you never break the whole page.



Browsing Web Site Structure
You can browse the web site structure using the content tree on the left. The content is organized in
the same way as your web site which makes it easy to find pages you want to edit. As you can see on
the figure below, the Services section in the content tree contains sub-pages Web Development, Web
Design and Network Administration. The web site on the right contains section Services in the main
menu and links to Web Development, Web Design and Network Administration in the sub-menu.

WYSIWYG Editor
You can easily edit the content using WYSIWYG editor. WYSIWYG stands for What You See Is What You
Get, which means you can see what your page will look like as you edit the text:

Editor Features

• Bold, Underline, Strikethrough,
Italics
• Choose font face, size, color and
background
• Choose from predefined font styles
• Align paragraph
• Bulleted and numbered lists
• Create a link to another page or
another web site
• Upload, insert and resize image,
flash, video or music
• Create tables
• Paste from Microsoft Word
• Edit HTML source if necessary
• Integrated spell-checker

The live web site is updated as soon as you save the page. If you create a new page, it's displayed in the
menu automatically – no need to call a web master.



Content Scheduling
For every page, you can choose the time when it goes live and when it expires. It means you can
schedule your news to be displayed on your web site on Monday morning, at 8:00 a.m.

Content/Design Separation
An important feature every real CMS system must provide is content/design separation. Although it
may sound complex, it's a very simple and useful concept. Compare these examples:

Mixed content and design
in a single box

When you change the site
design, you have to re-
write all news items :(
Content cannot be re-used.

Structured content

When you change the site
design, you only change the
style of the site, without
modifying the content.

You can re-use the same
news item on home page,
in a "Latest news" box and
in the News section. You
can also easily share the
same news on multiple
web sites that use a
different design.

Customizable document fields and metadata
Kentico CMS goes an extra mile as it allows you easily customize the fields of news items, product
specifications, office locations, etc. You can easily define your own document types and use any fields,
such as textbox, rich text box, integer or decimal number, date and time, file upload, drop-down list,
checkboxes, etc. It means you're not limited to pre-defined types of content and your web site can
accommodate to your business needs, not vice versa.



Workflow, Versioning and Rollback - Take Control over Your Content

One of the advantages of a CMS system is that you can delegate content editing to your team
members. If you leave them editing the site you may, however, end up with web site containing
inaccurate and misleading information or with inconsistent design.

That's why you need a workflow. Workflow allows you to organize the content lifecycle and enforce
content review and approval process. Here's an example of such workflow:

Bob, Product Manager, Alice, Marketing Joe, CEO, The press release gets
creates a press release. Manager, reviews the adds his quote and published on the live web site.
content and style. approves the press
release.

With Kentico CMS, you can customize the workflow process based on
your real business needs; you're not limited to some predefined approval
process. You can also apply different workflow to news, product catalog
or home page.

When someone approves a document, an e-mail notification is
automatically sent to the person who created the document and to the
next person who should review it.

Before you approve the document, you can easily preview it on the site
so that you know what it will look like when it gets published.

The workflow history is tracked and users can add comments to every action they take. They can also
reject the document and send it back to the author with comments.



Versioning and Roll-back
When you use workflow, all versions of the document are stored in the CMS. It allows you to see what
the previous version of the document looked like. You can also roll back to the chosen version.

Joe published the document (1.0)

Alice modified the document (0.4)

Bob created a new document (0.1)

Content Locking (Check-in/Check-out)
If your team members edit the web site, it may happen that two of them edit the same document at
the same time, which may result in losing one's changes. That's why we implemented a feature called
content locking. It allows users to lock (check out) the documents their working on and unlock (check in)
them once they're ready.

Publish Word Documents, PDF Files or Images
Kentico CMS allows you to upload any type of file, such as DOC, PDF, BMP, GIF, JPG, Flash, MP3, WMA,
MPEG and others, to the web server and then insert them into the text:

2) Choose the image on your 3) The image is inserted into
computer and click Open. the text and you can resize it.

1) Click the "Quickly
insert image" button.



Web Site
With Kentico CMS, you're not limited to some predefined design, web site structure or page layouts.
Everything will accommodate to your needs.

Site Structure and Navigation
Kentico CMS organizes all content into a tree structure that represents the web site navigation. When
the editor creates a new page, such as the Network Administration page in the following example, it's
automatically displayed in the site structure:

You can choose from several types of built-in navigation controls:

Navigation Controls

• Drop-down menu
• Breadcrumbs
• List menu (UL/LI + CSS)
• Tree menu
• Tree view (dynamic loading)
• Tab menu
• Site map

Each menu item can have an image, mouse-over image and its own CSS style. A menu item can execute
a JavaScript or redirect the user to some other page or external URL.

A single page may be placed into multiple site sections (categories) by creating a linked document. A
linked document works like multiple copies of the same document, but when you edit it, all "copies" are
updated as well.



Design
All you need to know about web site design is this: there's no limit in design. If you can convert your
design ideas into HTML, you can use them in Kentico CMS. You have full control over HTML and CSS
styles. Below, you can see a few examples of web sites created with Kentico CMS:

Full-text Search
You can easily integrate the full-text search into your web site. You can choose which documents and
fields should be searchable and you can also configure the system so that it searches uploaded
documents, such as DOC, XLS, PPT or PDF files. Kentico CMS uses the Lucene search engine.

www.kentico.com P a g e | 10


Multi-site support
Kentico CMS is not a tool for editing single web site. It's a complete platform for managing your on-line
presence. If you have multiple web sites or micro-sites for different brands and markets, you can
manage all of them in a single Kentico CMS installation. It means you manage a single CMS system, you
have all users and passwords in one place and you can share code, content or design elements between
web sites. So if you for example create a press release on one site, you can display it on all sites of your
company.

Search Engine Optimization (SEO) and Friendly URLs
If your web site cannot be found through the search engines, such as Google, easily, you may be losing
lots of visitors and potential clients. Kentico CMS was designed so that your web site can be easily
indexed by search engines:

• Friendly URLs and URL aliases
Every page has its own URL address – e.g. http://www.mycompany.com/products/nokia, you
can configure the system to use your own extension, e.g. .aspx or .html or you can use
extension-less URLs. You can also use multiple aliases for the same page which is useful if you
need to keep old links working or if you need to create shorter links for marketing campaigns.

• Page Metadata - Title, Description, Keywords
You can specify the title, description and keywords metadata for whole web site, site section or
single page. You can also define a "dynamic" title that consists of global title and of the name of
the current page, so the editors do not need to enter the page title manually for every page.

• ALT and TITLE attributes
You can add ALT and TITLE attributes to images and links, providing an extra description for the
search engines.

• SEO-friendly controls
All Kentico CMS controls render a valid XHTML code that usually results in a better SEO results.
Also, Kentico CMS comes with SEO-friendly navigation controls that ensure the search engine
can find the links to other pages and crawl the whole web site.

• Non-duplicate content
The CMS automatically uses permanent redirects to avoid duplicate content that would lower
your page rank.

Standards – XHTML, CSS and Accessibility
Kentico CMS allows you to build web sites using valid XHTML and CSS, which may improve your SEO
results or, if you're a web developer, deliver a really professional web site. Kentico CMS web sites are
compliant with W3C WAI standard at the AAA level (general accessibility standard) and with Section
508 (U.S. government accessibility standard every federal agency must follow). It enables people with
disabilities to use your web site with screen readers.



Build Web Sites for Global Audience
Creating a web site for global audience in multiple languages brings many challenges. But you don't
need to worry since about it we solved this issue for you. Whether you live in a bilingual region or your
company has a Chinese office, you can rely on Kentico CMS internationalization support.

Kentico CMS allows you to manage multiple
language versions of your web site. Each
language version may use a different site
structure. You can also specify the default
language (typically English) and choose to
display the default language version if the given
page is not translated to the visitor's preferred
language.

Eastern Languages, UNICODE and RTL support
Kentico CMS uses the UNICODE standard for
storing all content. It allows you to work
with any language without worrying about
content encoding (code pages). You can
manage content in Chinese, Japanese,
Arabic, Hebrew, Russian, German or Eastern-
European languages.

If you're creating a web site in Arabic or
Hebrew, you can use right-to-left (RTL)
layout on the live site as well as in the
administration interface. You can even mix
left-to-right and right-to-left languages in a single web site.

Translation of the User Interface
Beside content translation, Kentico CMS allows you to use localization macros throughout the system.
So if you create an on-line form or a poll, you can easily enter the field captions or poll answers in
multiple languages. When the form or poll is displayed on the web site, its captions are displayed using
the translations you have entered.

Kentico CMS administration interface is available in English, German, Spanish, Italian, French, Dutch,
Czech and Slovak and you can create your own translation or overwrite any strings in the administration
interface.



Security and Membership

Users and Authentication
You can use either Forms authentication or Windows Authentication. When using Forms
authentication, you can choose to store passwords in plain text or hashed for higher security. You can
also create your own security provider that will authenticate the user against an external database.

For intranet or extranet sites, you can choose to use the Windows Authentication against Active
Directory. When the user signs in to the network, she is automatically recognized by Kentico CMS web
site or administration interface, so she needn't enter her password again. Users and groups from Active
Directory can be easily synchronized into Kentico CMS using the Active Directory import tool.

Permissions
One of the important advantages of using a
content management system for your web site
is the ability to delegate web site management
to other people in your company. When you
allow multiple users to edit the content, you
may need to set up different access rights for
pages. For example, a Product Manager may
edit the product catalog, but she may not be
allowed to edit the home page or company
information. Kentico CMS allows you to grant
users or roles with permissions for chosen
content type (News, Articles, ...), site section or
even a single page. The permissions can be
inherited to the underlying documents.

Kentico CMS modules have their
own permissions that can be
assigned to roles using a
permission matrix. It means you're
not limited to some built-in roles.



Auditing Log
All activities in Kentico CMS are tracked in the auditing log. You can see who signed in and when, who
deleted a document, etc. Application errors are also tracked in the internal Event log.

Membership and Secured Areas
If you create a community site, extranet or portal, you
can create secured site areas accessible only to site
members. The users need to register and sign in to see
the content. The secured areas can be easily defined
through a user interface.

Personalization
The members visiting secured web site areas can be displayed
with personalized content according to their read permission
for the displayed content. For instance, it allows you to
personalize the navigation so that Silver and Gold Partners can
see only content appropriate to their partner level.

HTTPS Access (SSL)
You can choose that the content is only accessible over HTTPS (SSL-secured) protocol. It can be
configured for the whole site, particular site section or only for a single page (such as logon page). When
a user visits the page over unsecured connection, she is automatically redirected to the same page
displayed over HTTPS.



Modules
Some content management systems are focused only on content publishing. If you need to add a
newsletter, shopping cart or some other functionality to your site, you often need to undergo a painful
process of purchasing and integrating third-party products.

Kentico tries to deliver a complete solution out-of-the-box and it comes with many built-in modules,
depending on the edition (you can find the feature matrix with edition comparison at the end of this
brochure):

• Blogs
• Booking System
• Content Rating
• Content and Object Staging
• E-commerce
• Event Calendar
• Forums
• Geomapping
• Image Gallery
• Media Library
• Message Boards
• Newsletters
• On-line Forms
• Polls
• Reporting
• Social Networking - Groups, Friends, Private Messaging, Abuse, Bad Words
• Taxonomy (tags and categories)
• Wiki (User Contributed Content)
• Web Farm Support
• Web analytics

Please note that we do not mention modules like "Articles", "News" or "Press Releases" since these are
just another content type managed by Kentico CMS.

The Corporate Starter Site comes with built-in content types and templates for pages, articles, news,
products, job openings, knowledge base articles, office locations, events, FAQ items and press releases.
You can easily create your own content types with custom fields without programming.

You can also develop and integrate your own modules.



Blogs
Today, enterprise blogging is a part of the communication mix for companies of all sizes. A blog is a great
way how to inform your clients about new products your activities and get clients' feedback. Kentico
CMS allows you to easily publish a blog on your web site. You can choose if the post can be commented
and you can optionally moderate the comments. You can also publish your blog content through an RSS
feed. The blog layout and graphic design is fully customizable by web designer.

You can publish multiple blogs on your web
sites or you can have a single blog contributed
by multiple editors. If you don't want your
employees to publish sensitive information by
mistake, you can enforce a workflow process
and publish blog posts only after approval.
Blogs leverage the content management
infrastructure, including permissions,
multilingual support and full-text search.

Blog posts can use tags (with tag clouds) and
categories for easy navigation.

You can also use trackback URLs that allow
other users to send a comment to your blog if
they write an article referencing your blog
post. Similarly, you can "ping" other blogs to
inform them that you wrote a blog post that is
related to their topic. The blog post can also
include links to social bookmarking services,
such as Digg it, Facebook, delicio.us and
others.

Kentico CMS comes with a Personal Starter
Site that allows you to quickly set up your own
blog.



Booking System and Event Calendar
Whether you organize a conference, concert, community meeting or on-line webinar, you can use the
event calendar to display events in a calendar format.

The event calendar can be used for any content with a date field, such as news or press release.

The event calendar can be combined with a
booking system that allows users to register
for the event. You can specify when the
registration is open and the maximum
capacity of the event. You can manage the
list of registered attendees and send them a
mass e-mail.

The visitors can import the event to their
Outlook calendar through their web browser.

When visitors register, they receive a
customizable confirmation e-mail.



Content Rating
The Content Rating module allows you to get feedback from your site visitors and see how they like the
content or products on your web site. They can give 1 to 5 stars (or 1 to 10 - the range is configurable) to
your content. This can be applied to blog posts, articles, products, etc.

Rating is also supported in the Message Boards module that allows you to implement content rating
where site visitors can add comments to their rating.



Content and Object Staging
The Content and Object Staging module allows you easily synchronize content from one installation of
Kentico CMS to another. A typical scenario may look like this:

Development Server Staging Server Firewall Live Server

The developers create a new functionality on the development server. Once it is working, they use the
Staging Module to deploy the changes to the staging server.

The staging server is used by content editors to create and test content. They can edit content here, see
what it looks like on the site and test new functionality or design created by developers. After they
check the new version of the site, they approve the changes and the Staging Module deploys changes to
the live site.

As you can see, the Staging Module gives you a higher level of control over the changes made to your
web site and avoid situations when your developers do changes directly on your live server.



E-commerce
The E-commerce module allows you to build on-line stores. It can scale from a simple ordering system
for a single product to a large store with thousands of products.

Product Catalog
The product catalog is tightly integrated with content management repository which allows you to
leverage the standard Kentico CMS features, such as permissions, full-text search, friendly URLs and
others. The products can use custom document fields which allows you to easily publish technical
specification of the products (e.g. a size of an LCD panel, resolution of a camera, etc.).

Product categories are defined as sections of the web site and they can be nested up to 14 levels deep.
You can also choose which products should be displayed as "featured", "new", etc.



Product Options
The E-commerce modules allows you to
sell configurable products, such as:

• t-shirts of various sizes and colors
• computers with various memory
sizes, CPUs, graphic cards, etc.

You can easily define your own sets of
option categories (colors, sizes, hard
drives) and the way the customer
configures the product – drop-down list,
checkboxes or radio buttons. Every
product can have its own options.



Shopping Cart and Checkout Process
The customers can add the products to the shopping cart and then order them on-line. You can
configure the steps of the checkout process and required information. Web site developer can also
create custom steps to collect additional information from the clients (e.g. add an extra question).

The customers can review their order, submit it and then continue to the on-line payment (if it's
enabled).

On-line Payments
The E-commerce module comes with native support for Authorize.NET payment gateway (for credit
cards) and PayPal. You can also integrate custom payment gateways.

Order Management
Once the order is placed, an e-mail notification is sent to both customer and store owner. The store
owner can see all orders in the administration interface and change their status as she processes the
orders (e.g. new, waiting for vendor delivery, sent, paid, canceled, refunded, etc.)

Discounts
You can set up two types of discounts:

• discount coupons for specified products
• discount levels for partners or loyal customers on specified departments of your store; when
the customer logs on, she is automatically displayed with discounted prices



Shipping
You can configure the shipping options and the shipping costs for every option. The customer can decide
how the products should be delivered during the checkout process.

Taxes
You can configure the E-commerce module for various types of sales taxes, value added taxes (VAT),
special fees, etc. You can choose countries or states where the tax is applied.

My Account
Customers can review their orders and print invoices in the My Account dialog which allows them to
check the order status without calling you.

Wish List
Customers can add products to their private wish list and buy them later.

Customer Credit
Customers can collect customer credit (e.g. through a customer loyalty program) and then purchase
products using their credit.

Integration and Customization
The E-commerce module has been designed for a high level of customization. Web developers can:

• fully customize the store structure, categories and design
• override the calculation of the taxes, shipping and product price with custom procedures
• integrate external product catalogs
• implement custom payment gateways
• define custom fields for products, customers and orders
• add custom steps to the checkout process

The E-commerce module also comes with an E-commerce Starter Site that can be easily customized and
with many built-in web parts that allow you to build a complete on-line store without programming.



Forums
Discussion forums are a basic tool for
every on-line community. You can use
them to start dialogs about your
products, get feedback or provide
support to your clients. Kentico CMS
comes with advanced forums module
that allows you to easily set up, run
and moderate any number of forums
on your web site. The forums are
organized into forum groups that
contain forums.

Alternatively, you can use ad-hoc forums, that are connected with some particular document and that
are created at the moment when someone starts the first post. Ad-hoc forums can be used for
discussions under articles or products.

You can choose who can read the forum or post to the forum -
anybody/only authenticated users/only chosen roles. The forums
can also be moderated which means new posts need to be
approved before they are displayed on the web site. Users can
also subscribe to receive e-mail notifications when a new post is
added to a forum or particular thread.

Post authors can have their avatars and they can also configure their signature that is displayed in all
posts. The forum posts may also contain attachments, links and images. The forum topics can be hidden
and you can lock them so that there cannot be more posts.

If you're using forums for technical support, you
can have the visitors to mark some post as
answer to the original question.

You can send private messages to authors of
forum posts if you do not want others to see your
message.

The forums can be managed completely on-line,
which is useful for community sites where site
members can create new forum groups and
forums and moderate or delete posts.



Geomapping
The Geomapping module allows you to combine web content with maps. It integrates Google Maps
which allows you to display any content on a map. All you need to do is to add geographic location
(longitude and latitude) to the content.

It can be used for displaying:

• offices

• stores

• partner network

• friends

• real estates

• etc.



Social Networking: Groups, Friends and Private Messaging
Kentico CMS allows you to create on-line social networks similar to Facebook. The Social Networking
functionality leverages several modules:

• Blogs • Groups

• Forums • Friends

• Wiki (user contributed content) • Private Messaging

• Polls • Abuse Reporting

• Media Libraries

Kentico CMS comes with ready-to-use, easily configurable Community Starter Site that allows you to
quickly set up your own social networking solution for your public web site or intranet.



Groups
The Groups module allows community members to create groups of users with shared interests. For
example, if you run a community site for travellers, you can create groups like "African travellers" and
"European travellers". Or if you have a community of people who use your products, you can create
focus groups for particular product
features, such as "Engine enthusiasts"
or "Car safety".

Groups can be created by
administrators or they can be created
and managed by site members. The
access to group content can be limited
to site members or only to group
members. The group members may
invite other site members to join their
group.

A new group can be created with a
default structure designed by the
administrator. The group content
includes: Message boards, Forums,
Pages (Wiki), Polls and Media libraries
for sharing pictures, music and videos.

Member Profiles
Users can create their own member profile with
configurable visibility. Other users can post messages to
their profile page (similar to Facebook wall).

Users can add friends, join groups, send private messages
or create their own groups.

Member Points and Badges
The members can be awarded with points for their
activities in the community, such as forum posts, blog
posts, etc. Based on the number of points, the members
get an appropriate badge. The rules and graphics for
badges is fully configurable.



Friends
The Friends module allows you to build social connections - personal or professional. You can create a
community site where registered users can join their peers. Site members can request friendship with
other site members and once their request is approved by the other person, they can send the other
person a messages and see her complete profile.

Private Messaging
If you run a community site, your site members may need to communicate with others. They may want
to send a private message that won't be visible for other members (as it is in forums). But the members
do not know the e-mail address of the other members. The solution is private messaging.

Private messaging allows site members to send messages to other members. It's a "small Outlook"
integrated into your web site.

Users can see their inbox, outbox, manage contact list and also block users from which they do not wish
to receive messages. They can be notified by real e-mail when they receive a new message.

Abuse Report and Bad Words Filtering
If someone posts an inappropriate content to your community site, other visitors have an option of
reporting an abuse by sending a notification to the administrator. You can also configure bad words that
cannot be used on your community site and that are automatically replaced.



Image Gallery
The Image Gallery module allows you to quickly publish an on-line gallery of images, such as product
photos or photos of your team. The files can be uploaded through the browser or using the batch file
import module.

The gallery can display image thumbnails and detail images in required size. The thumbnails are
generated automatically, so you do not need to resize them manually. You can also publish additional
image information, such as name or description, in the gallery.

Kentico CMS supports several types of galleries - classis, "Lightbox" gallery that opens a preview of the
image on the top of the page or Sliding Image Gallery.



Media Library
If you have lots of media files, such as images, video, MP3, PDF, Flash, etc. you can manage them using
the Media Library module. You can create multiple Media Libraries and upload files through browser or
using FTP. The files can be organized into folders. The files can be displayed in galleries.

The content can also be uploaded by site visitors, site members or group members.

The Media Library comes with built-in players for most common multimedia formats and you can also
integrate your own players for specific formats.



Message Boards
The message boards represent a simple alternative to forums. They allow site visitors to post comments
in a flat structure. They are always bound to some page, so you can use them for article or product
comments. The comments can be moderated by authorized users. Site visitors can subscribe to receive
e-mail notifications when a new comment is posted in the message board.

The comments in Message Board can also be combined with content rating, which can be used e. g. for
product reviews in on-line stores.



Newsletter
E-mail marketing became a standard part of marketing communication. Newsletters allow you to keep
in touch with your clients, inform them about new products and get new leads. Kentico CMS comes with
built-in newsletter module that allows you to manage several subscriber lists and send them newsletters
using graphic templates prepared by web designer. You only enter the text and send it. You can also
schedule the mail-out to a later day.

The users can subscribe through your web site and they can unsubscribe using a link in the newsletter e-
mail. When they subscribe, they automatically receive a confirmation e-mail that may contain
something valuable (e.g. a discount coupon or free e-book) that motivates them to subscribe to your
newsletter.

The newsletter can be personalized with subscriber first name and/or last name to achieve a more
personal feel.

You can also configure the Newsletter module so that it sends some content (such as "last week's
articles") on a regular basis.



On-line Forms and Surveys (BizForms Module)
You web site should allow visitors to communicate with you and help you generate leads. You may also
need to run a survey, create a registration form for some event, etc. In the past, such forms had to be
created by programmer. The BizForms module enables business users to create on-line forms or
surveys, publish them and view entered data. All without programming!

You just define a new form and its fields. For each field, you can specify its type, caption, tooltip,
validation rules, default value and if it allows empty values. There are several built-in field types, such as
textbox, checkbox, drop-down list, multiple options, radio buttons, e-mail address, phone number, etc.

Publishing form on the web site
The form can be published by business users through the editor - they only click a button, select the
form and the system automatically inserts the form into the text. You can choose what happens when
the user enters form data (display text/redirect to page/continue editing) and you can optionally send
all entered values to some e-mail address or send an auto-reposponder to the person who filled-in the
form.



Managing entered records
All entered records are stored in the database. They can be viewed by authorized users through the web
browser or exported to an Excel file.



Polls
The Polls module allows you to publish polls on your web site and get visitor opinions and feedback.
Every poll may contain any number of answers and you can decide whether the visitor can choose only
one answer or multiple answers.

You can specify if any visitor, authenticated users or only members of chosen roles can vote. You can
configure the polls web part so that it displays the results always, only after the user votes or not at all.



Reporting
The reporting module is a universal module for creating reports from data stored in the Kentico CMS
database. It can be used for web analytics, but it can also be used for reports on documents in the
content repository, sales in the e-commerce module, most active forum posters and other custom
reports you can create.

The reports need to be created by a developer or administrator who knows SQL. Developers can design
the layout of your report and insert a bar chart, pie chart, line chart, table or scalar value that display
data specified by your SQL query.

You can also define a filter for your report using various fields, such as textbox, date-time picker, drop-
down list and others.

The reports can be saved in report history or printed.



Taxonomy
Kentico CMS supports three ways how to categorize and organize content:

Content Tree Hierarchy
All content in Kentico CMS is stored in a hierarchical repository. The documents can be organized into
folders or site sections that represent categories. A single document can be placed into multiple
categories by creating a "linked document", which is an analogy of a shortcut in Windows file system.

Tagging

Any type of document (not only blog posts) can be marked with tags. This allows you to easily group
articles, news, products and other types of content based on topic. Tags are organized into tag groups
and these can be displayed as a tag cloud. The tags can be predefined by administrator and the content
authors can define their own tags.



Categories

Additional categories can be used at places where you need an extra categorization along with content
tree hierarchy and tagging. Categories can be defined by administrators and content authors can define
their own categories.



Wiki (User Contributed Content)
The Wiki module (also called User Contributions) enables site visitors to create content directly on your
web site, without having access to the Kentico CMS administration interface. It can be used in many
scenarios, including:

• Partner section of your web site where partners can manage their own profile.

• Community site where any community member can publish articles.

• Business directory where organizations can manage their profiles and contact details.

• Traditional Wiki site where site visitors can create and edit any content.

• Intranet/project portal where employees can add new content through the web site without
going to the administration interface.

The Wiki module supports several security configurations:

• Any visitor can edit any content (traditional Wiki)

• Only authenticated visitors (site member) can edit content (community site)

• Only document owners can edit content (partner directory, business directory)

• Only visitors granted with permissions for given document can edit it (intranet, project portal)



Web Analytics
The Web Analytics is a crucial part of any on-line marketing strategy. It gives you information about your
visitors and about the success of your web site. The Web Analytics module allows you to track web site
visitors and their behavior. You can track the following statistics on a yearly, monthly, daily and hourly
basis: Visits, Page views, Downloads, Invalid pages, Referring URLs, Conversions, Campaigns, Browser
types and Countries.

Tracking Campaigns

In order to get most out of your
on-line campaigns, you need a
system that will allow you to track
the number of visitors who come
from your campaigns. Since the
referring URLs may not be enough
for campaign tracking, the Web
Analytics module allows you to
specify a URL parameter that
contains the ID of the campaign.
Then, if you link your web site
using URL like
http://www.mydomain.com/?cam
paign=banner1_large, the statistics
will show you how many people
came from the given banner
campaign. You can also create URL
aliases for campaigns that use a
simplified, easy-to-read format, such as http://www.mydomain.com/novembersale.

Moreover, when the user registers on your web site, the system stores the campaign and the URL from
which the user came to your web site and you can later track orders coming from a particular campaign.

Tracking Conversions

The only fact that you get thousands of visitors doesn't mean your web site is successful. What you
really need to track is the number of conversions. A conversion is something that gives you value, such
as user registration, on-line store order, sign up for your services or sign up for a newsletter.

You can then track the number of conversions and in combination with campaign tracking, you can also
see which campaigns lead to most conversions.



Kentico CMS Performance and Web Farm Support
Kentico CMS can scale from small web sites of a few pages to large sites with dozens of thousands
documents. Some of our customers successfully use Kentico CMS to manage web sites of 30,000+ pages.

If you need high performance to handle large number of visitors, Kentico CMS 4.1 or higher can handle
up to 16,000 page views per second on a single web server using the Full-page Caching technology. This
technology saves often-used pages into memory. When another user comes to the same page, the CMS
doesn't have to look into database or generate the page HTML code. Instead, it just takes the whole
HTML code from memory and sends it to the client browser.

Kentico CMS has been optimized for high performance and it offers a variety of caching options that
enable granular configuration of caching and performance:

- web part-level cache

- page-level cache (Full-page Caching technology)

- web site-level cache

- image cache

If you need extra high performance or if you're looking for a fail-over configuration, you can use the
built-in web farm support. It allows you to synchronize in-memory settings and uploaded files between
multiple web servers.

Please note: The web farm support doesn't replace any load-balancing or web farm management tools.
You still need to use usual tools to set up a web farm.



More Information
You can find more information at http://www.kentico.com where you can also download a free trial
version or try Kentico CMS on-line without any installation using the Kentico CMS Virtual Lab.

Should you need any help, please send an e-mail to sales@kentico.com or call +1 888 225 2767.


Kentico CMS Feature Overview

Recommended

Recommended

More Related Content

What's hot

What's hot (20)

Similar to Kentico CMS Feature Overview

Similar to Kentico CMS Feature Overview (20)

Kentico CMS Feature Overview