Data mining involves analyzing large amounts of raw data to uncover hidden patterns and relationships that can be used to extract useful information. While data mining can provide useful insights, it also raises privacy concerns as more data about individuals is collected and analyzed, revealing details about their behavior, interests and activities. Ensuring user privacy will become increasingly important as data mining techniques continue to advance.

1. Data Mining
A Photo Story
Kaela Kennedy
Alexis Cavaretta
LIS 611

2. LET’S START AT THE
BEGINNING
THE BEGINNING OF
THE CONSTITUTION

3. You can trust
us with your
data.Eric Schmidt, July 2010

4. We know where you are.
We know where you’ve been.
We can more or less know
what you’re thinking about.
- Eric Schmidt, October 2010

5. You already have zero privacy anyway.
Get over it.
- Scott McNealy, CEO of Sun Microsystems
January 1999

6. DATA MINING: TURNING
RAW DATA INTO USEFUL INFORMATION

7. AMAZING

8. VERY COOL

9. :(

11. WE MADE A MOVIE
BUT FORGOT POPCORN (SORRY)

12. USER PRIVACY
HOW DOES IT WORK

15. THE END