The culture of Kerala evolved through the Sanskritization of Dravidian ethos, religious revivalism movements, and reform movements against caste discrimination, showcasing a unique culture developed through accommodating, assimilating, and acculturating various aspects of civilized lifestyle. Tourism in Kerala has grown at an annual rate of 13.31% from 2003 to 2012, creating over 2 million jobs.

5. The culTure of Kerala evolved Through The SanSKriTizaTion of dravidian
eThoS, revivaliSm of religiouS movemenTS and reform
movemenTS againST caSTe diScriminaTion. Kerala ShowcaSeS a culTure
unique To iTSelf developed Through accommodaTion, acculTuraTion and
aSSimilaTion of variouS faculTieS of civilized lifeSTyle

9. Tourism Industry Growth
Rate:
No. of Jobs from Tourism:
13.31 % annually 693,000
(2003)
2 million
(2012)

17. BY:
ANEES M SALIM