KBS launched a new digital media division called Yettie Studio in July 2015 to capitalize on the growth of YouTube stars and internet content creators. Yettie Studio aims to train and support new online content creators through its Future-star school 'Yettie TV' program, combining the brand power and resources of a legacy media company like KBS with the freshness and communication skills needed to succeed in the internet content world. One of the goals is to help Korean creators find broader global audiences as internet and one-person broadcast content continues to spread worldwide.

1. TV & MCN

3. 'Youtube Star'

4. Changing of Prifit System ON TELCO

5. M&A and Investment on MCN

6. No.1 MCN in Korea : CJ E&M
· 2013. June Started : Creator Group
· change name to 'DIA TV'

7. Afreeca TV : One man Live Cast

8. Treasure Hunter

9. 2015-12-10 10
○ KBS MCN Audition : 5/28~ 6/18
○ KBS MCN Yettie studio July 15th Start
KBS MCN : Yettie Studio

10. Creator of Yettie Studio

11. Future-star school 'Yettie TV'

12. Experiment of TV & MCN

13. Condition of Success on
Internet Content
1. Durability
2. Communication with
Netizen
3. Star Quality
4. Profitability

14. Globalization of Internet Content

15. Booming of One-man Broadcast
in China

16. Global Creator in Yettie Studio

17. TV & MCN
Brand Power
of Legacy Media
Freshness
of MCN