2. Cooperative Print Solutions (CPS) is a large printing company who asked
me to create a unique and dynamic capabilities brochure and folder piece that
their sales people could give out to current and potential clients.
To complete this project, I came up with the concept, interviewed several CPS
employees to write creative copy, chose the images, designed the brochure
and folder, and created the prepress files to be printed by the client.
5. Disco
the genu
home furn
ine beau
ishings an
ty of
d access
es!
ories…
time pric
at onc e-in-a-life
n li n e a t
V is it u s o .c o m
ll e c ti o n s
R e e va C o 28
2 -8 7 7 -18
o r c a ll 61 a ti o n .
in fo rm
fo r m o re
Jaque Bethke, a designer of exclusive home
furnishings, needed to increase traffic at specific
Parade Home showings, as well as scheduling
more private showings of her work. I wrote the
copy, and used a typographical focus on this
unique direct mail piece that was targeted to a
Fu r n i s h i n g s
very select group of past and potential clients.
Fa l l i n l o ve w i t h y o u r
Experience
the pure elegance of exclusive furnishings and accessories, designed by Jaque Bethke for
COI Design. Select pieces will be featured at five 2009 Spring Preview Parade Homes and
Models. Visit our gallery at ReevaCollections.com to view all samples available for purchase.
2009 Spring Preview Parade of Homes • February 28 - March 22 • Thursdays - Sundays • Noon - 6pm
Swanson Homes Swanson Homes Swanson Homes Swanson Homes Swanson Homes
9607 Sky Lane 9730 Sky Lane 5135 Upland Lane 5110 Terraceview Lane 15715 50th Place
Eden Prairie Eden Prairie Plymouth Plymouth Plymouth
living room • dining room • bedroom • kitchen • lounge • outdoor living • accessories • fine arts
Discover
Reeva Collections PRSRT STD
U.S. POSTAGE
14112 53rd Ave. North PAID
Plymouth, MN 55446 PERMIT NO. 30101
MINNEAPOLIS, MN
the genuine beauty of custom designed
home furnishings and accessories…
at once-in-a-lifetime prices!
Visit us online at
Save up to 50% on select pieces.
ReevaCollections.com
Visit us online at ReevaCollections.com or call 612-877-1828
or call 612-877-1828
for more information. information or to schedule a private showing.
to get more
6. 6458 Zane Avenue North • Brooklyn Park, MN 55429
Sophisticated Home Technology…Simplified
S a f e t y + $ av i n
a w in n in g c o s g
m b in a ti o n
Ryan Boesen Office: 763-390-0964
ryanb@safeandsoundmn.com Fax: 763-390-1333
Whether you www.safeandsoundmn.com Cell: 763-670-9993
’re protecting
security system your home or 6458 Zane Avenue North • Brooklyn Park, MN 55429
is professional busine
Safe & Sound 24-hour securit ss, one of the most importa
y monitoring nt
services that
professionally
installs high-qu for rapid emerg parts of your
are both reliabl ality security ency respons
e and afforda systems, and e.
peace of min ble. A monito offers securit
d, while lowerin red security sys y monitoring
g your insuran tem will provide
ce premiums
and saving you you with
Upfront money.
Installation an
d Equipment:
$249.95
Pricing: $24.95
Three year
/month Home Theater
commitment 6458 Zane Avenue North • Brooklyn Park, MN 55429 • Office:763-390-0964 • Fax:763-390-1333 • Cell:763-670-9333 • info@safeandsoundmn.com • www.safeandsoundmn.com
required.
Theater Seating
Our mainstream
security packag
products. This e includes the
package incl brand new Dsc
contacts, 1 mot udes fully inst Alexor
alled: 3 door/wi
battery backup
ion detector, 1
, sign/sticker
wireless keyfob
package, and
remote, 1 key
a cpu/siren.
ndow
pad,
Automation/Integration
trust…
Dsc is a superio www.dsc.co Video Surveillance
rity you can
r quality system m
valued at $59 , which is com
9.99 in equipm parable to oth
Secu
Audio/Video Distribution
motion, glass, ent er top brands
smoke, low tem alone. With Dsc products,
ne. ! The packag
e we offer is
p, water, Co2 it’s easy to add
le price!
See the value, detectors. Ask specialty dev
get pro for details! ices such as
Security Systems
a n a f f o rd a b
tected, and rea
p the insurance
savings today!
at
Safe & Sound
a complete line s
Smart Home prod
offer
of Central Vacuum
Receive a ucts:
$100 Discount
• Home Theater
• Theater Seating Safe & Sound Home Systems needed an AND SO MUCH MORE!
• Automation/In
updated logo and overall look that would
when we insta tegration
ll a system for
your Customer • Video Surveillan
Referral. ce
• Security Syst
exemplify the high quality and functionality of
ems
• Central Vacuum
And So Much More
P.O. Bo x 756 • !
Ro ger s, MN 55
374 • 763 -67 0-9
99 3
the sound and security equipment that they
• ww w.s afe and
sou nd mn .co m
professionally install.
I started by designing a logo that was clean and
ce
d to announ
nd is please
Safe & Sou ing
kages includ
security pac
affordable
better equipment
, service, and pricing
than
ce
functional, with colors that workd well on both
to get the pea
our compet
itors. Call now
t comes from
knowin g that black and white. Next, I created a business card,
of mind tha ted and
your home
or business
is fully protec
monitoring
station. stationery package and full-color capabilities
by a central
monitored
You’ll also
receive the
added perk of gre
ms.
at
brochure to showcase the product, and simplify
nce premiu
savings on
your insura
e for more
details! its technical nature for customers. I also created a
See back sid
2.5 x 6.5 sq. ft. trade show banner, and a 2-sided
93
763-670-99 mn.com
nd
sell sheet focused on increasing sales of home
dsou
www.safean and commercial security systems. Finally the
design was carried through vehicle graphics and a
new website.
During this process, I did the concepting, design,
763-390-0964
copywriting and prepress production of all pieces.
www.safeandsoundmn.com
7. Want A High-Tech Ho
me?
Here’s a Simple Way
Safe & Sound make
to Get It. At Safe & Sound, We
Offer:
s it easy to turn your
Just imagine it— home into a smart
hous e. • Home Theater. C
• Relaxing with yo ustomized for your
ur family in your very viewing pleasure, the si
own home theater, w ze of your
luxurious theater se ith room, and your budget
ating and the highes , your home
and integrated soun t quality HDTV home theater can range from
d system. theater a big-screen
Our Customers Are Thri • Enjoying peace of m
plasma TV to a theater-
like rear
lled your house is safe a
ind knowing that at
home or away,
projection TV with amaz
ing
nd secure with high- surround sound.
video surveillance an tech
d 24-hour security m • Theater Seating. E
Mega Homes started c onitoring. nhanc
Boesen of Safe & Sound
ontracting with Ryan • Indulging in a life of
leisure with a fully a entertainment experienc e your
Home Systems in home which links ligh utomated e with
2004 in order to create ting, entertainment, comfortable, stylish the
a more customized ater seating
relationship between o security and telecom for proper support and
ur customer and munications all into line-of-site
our electronics supplier. one easy-to-use syst viewing. All you need to
Given the rapid em. the popcorn.
bring is
changes in electronics te
chnology, we felt it
was important to w
ork with a company wh Don’t Just Imagine
would provide professio
nalism, education
o It. Live It!
and follow through Safe & Sound offer
with our customer
s. s you sophisticated
Ryan Boesen has prove home technology…sim
respects. Our customer
n himself in all Since 2003, Safe & So plified.
s have continually und has been workin
expressed their satisfac home builders just like g with homeowners a
tion with Ryan and you, integrating sma nd The only thing you
have referred him on to and existing homes to rt home technology in need to bring is the
others. fulfill the dreams and to new popcorn.
Meg Dehn, Presid busy families. meet the needs of t
ent - Mega Home oday’s
Appreciate the Value
s, Inc. At Safe & Sound, we
make it easy to:
We want to thank Ryan • Find the perfect
for the excellent system to simplify yo
of In-Home Techno
service he provided for a ur life, entertain you,
nother one of our your home and famil and keep
y safe and secure.
logy
preferred clients. As alw • Automation/Integ
ays, he exceeded • Expertly install all c ration. Enjoy the
expectations, not only w all components in ne ease of one-touch tech
ith us but also for
lso forr
omponents in new an nology that
our client. His profess
our client. His professio without hassle or mes
or
or mess. d existing homes qu A technologically-adva allows you to conveni
quality products w
ional service and
nal service and s. ickly, nced home is a dream ently control
ill always have us comin • Instruct you on -come-true. lighting, entertainment,
back to Safe & Sound. T
e &
e & Sound. Thanks ag g the operation of yo Your systems will enh
systems will enhan security
hanks again! technology, not wast ur systems so you c ance your home, inc and telecommunic
ain! an enjoy the ce your home, increa
your
your home, increase
rease its value, mak ations with one
Majesty Companies e time trying to learn life easier, safer and se its value, make
e
e your centrally controlled sys
• Provide superior how to use it. better. And let’s face tem.
service by respondin “cool”…for you, you it, it’ll make
e your house really
g to your call for help your
your family and your
r family and your gue • Video Surveillanc
e. Relax and feel at
you need it, not just when guests.
sts.
I would highly recomme
nd Ryan from
during regular busine Safe & Sound has th ease with in-home vide
Safe and Sound to • Offer peace of ss hours. Sound has the “coole
e “coolest,” latest tec o surveillance
anyone that needs mind with a one-yea st,” latest technology that allows you to easil
home audio and video s r warranty on parts a the top manufacturers hnology and systems
and systems from o y view your
ervices. Prior to above and beyond th nd service in the industry. As t from only
nly front door, nursery, dri
having Ryan out to e manufacturer’s war in matching the perfe echno-experts, we ta veway, dog
my home, I had hired ranty. ct system and servi ke pride kennel, swimming
for Your Home
three of Ryan’s competi • Keep you upda ce to meet t your exact needs. pool and more
tors. Each time I ted on the latest, cut from your TV or compu
had someone new com technology by keepin ting-edge ter.
Only the Best
automation system
e out, my home g our fingers on the • Security Systems. G
got progressively wors pulse of the industry et peace of
Luckily Ryan came in an e! . mind with a security sy
d correctly identified stem that
the issues, provide monitors your home 24
d a clear estimate of the -hours a day
costs, options, and time and safeguards your fa
line; and what’s mily from
Safe & Sound
most important is that m burglary, fire, or home i
y final cost was ntrusion.
partner the same as my estima
is pleased to
te, plus • Central Vacuum. B
the job was complete a reathe easier
Sophisticated home with a central vacuum s
best head of
with only the
time! My only regret wa technology…simplifie ystem that
s that I d. That’s Safe & Soun attaches to a wall inlet
nufacturers
didn’t work with Safe & d. in any room.
Quieter than conventio
product ma
Sound
from the beginning. nal vacuums,
a central vacuum draw
s:
in the busines
Thanks Ryan! s out five
times more dirt and is
Mark Murray, Presid more effective
ent - at eliminating allergens
Prime Advertising .
& Design And So Much More
s
BEAM Vacuum Safe & Sound represen
! Contact your
Products tative today at
e Automation
Control 4 Hom
Den on Electronics
Systems
76 3. 39 0. 09 64
DSC Security for our complete line o
f smart home
tems products for your home
Elan Home Sys .
Servers
Escient Media
Fortress Theater Seating
Liberty Wire
Control
Lutron Lighting
Monitor Audio
le
Monster Cab
Niles Audio
On•Q Home
Panamax
tems
RTI Control Sys
tronics
Samsung Elec
s
Sanus System
ns
Sharp Televisio
woofers
Velodyne Sub
Xantech
and More
y…Simplified
Home Technolog
Sophisticated
ound mn.com
www.safeands
63-390-1333 •
0-0964 • Fax:7
9 • Office:763-39
• Broo klyn Park, MN 5542
6458 Zane Avenue North
Safe & Sound — capabilities brochure & vehicle graphics
8. Midwest Landscapes is a large,
high-end landscaping company in MIDWEST LANDSCAPES MIDWEST LANDSCAPES MIDWEST LANDSCAPES
the north metro, and they needed Est. 1970 Est. 1970
Est. 1970
marketing collateral that would reflect
the scope of their capabilities to the
large scale clients they serve.
I worked closely with Midwest’s Vice
President on this entire project. I first
ce ce nce
len did an update on their existing logo, e l l e n lle
c e
since they needed to keep it close E x to xc rd s o f q u a l i t y rd s o f q u a
E tand a tand a
of
it’s original form. Next, I developed of est s est s
high high
n n the the
business cards, a stationery package d t
o
d t
o
io
itte itte
io
and a full-color capabilities brochure m m
it
it
om om
ad
C C
ad
and folder to showcase the company.
Tr
Tr
I also created publication ads and
A
A
direct mail for their wholesale tree
business. Finally the design was
carried through vehicle graphics and
a new website.
During this process, I did the MIDWESTLANDSCAPES.COM
6221 Oakwood Avenue NE • Otsego, MN 55330 • 763-241-1320 • midwestlandscapes.com 6221 Oakwood Avenue NE • Otsego, MN 55330 • 763-241-1320 • midwestlandscapes.com 6221 Oakwood Avenue NE • Otsego, MN 55330 • 763-241-1320 • midwestlandscapes.com
concepting, design, photo direction,
copywriting and prepress production
of all pieces.
planning, design an planning, design an planning, design an
d scape scape d scape
eme
impl land d im
pl land eme
impl land
nta eme nta
tio nta tio
n tio n
n
MIDWEST LANDSCAPES
Est. 1970
on
t stan
da rd s o f q u a l i t y
nt ati
hi gh es eme
he land impl
MIDWEST LANDSCAPES to t scape
planning, design an
d
Est. 1970
ted
6221 Oakwood Avenue NE
m mit
Co
Otsego, MN 55369
Matthew Prasky
MIDWEST LANDSCAPES General Manager
Est. 1970
763-241-1320 P
763-241-1340 F
612-840-9999 M
Exceeding Expectations mprasky@midwestlandscapes.com
www.midwestlandscapes.com
MIDWESTLANDSCAPES.COM
6221 Oakwood Avenue NE • Otsego, MN 55330 • 763-241-1320 • midwestlandscapes.com 6221 Oakwood Avenue NE • Otsego, MN 55330 • 763-241-1320 • midwestlandscapes.com
midwestlandscapes.com
6221 Oakwood Avenue NE • Otsego, MN 55330 • 763-241-1320 • midwestlandscapes.com
