Blagovna znamka K2

1. HIGH
TURNOVER
DEGREE

2. 1998 2008
PRODUCT
RANGE 4 PRODUCT
RANGE
244
PACKAGING PACKAGING
ATTRACTIVENESS ATTRACTIVENESS
TURNOVER TURNOVER
LEVEL LEVEL

3. FIVE-STAR CAR COSMETIC BRAND
AUTOMOBILE CAR AIR
CAR WASH PAINTING SHOP MECHANIC FRESHENERS,
CAR COSMETICS PRODUCTS PRODUCTS PRODUCTS HOUSE PRODUCTS
1 2 3 4 5

4. THE PRESENCE IN MOST BIG
COMMERCIAL NETWORKS
THE SALES NETWORK
MORE THAN 300 DISTRIBUTORS
VIA THE DISTRIBUTORS, WE SUPPLY:
AUTOMOBILE SHOPS, FILLING
STATIONS, PAINTING SHOPS AND
AUTOMOBILE MECHANIC SHOPS AS
WELL AS CAR WASHES – 30 000
BUSINESSES IN TOTAL
EXPORT
AUSTRIA,BELGIUM, BELARUS,
BOSNIA, BULGARIA, CZECH
REPUBLIC, ESTONIA,GERMANY,
GREECE, LITHUANIA, LOTVIA,
MOLDAVA, NIGERIA, RUSSIA,
ROMANIA, SERBIA, SLOVAKIA,
UKRAINE, HUNGARY, GREAT
BRITAIN, GEORGIA

5. THEREFORE, THE CONSUMERS CHOOSE K2
1 WE PROMOTE THE K2 BRAND IN MEDIA INTENSIVELY, MAKING USE OF VARIOUS
COMMUNICATION MEDIA
2008 2007 2006
SPRING SPRING SPRING
AUTUMN AUTUMN AUTUMN
2 WE IMPROVE OUR PACKAGING CONSTANTLY WITH REGARD TO THE FUNCTIONALITY
AND THE VISUAL ATTRACTIVENESS.
3 MANY-YEAR EXPERIENCE MAKES IT POSSIBLE FOR US TO CREATE CONSCIOUSLY
THE PROMOTION ACTIVITIES BEING A RESPONSE TO THE CONSUMERS’ NEEDS.

6. PROFESSIONAL SERVICE
EMPLOYERS
20 Regional 3 Export 6 Customer Service 5 Technical
1 6 Merchants 2 3 4 5
Managers Staff Managers
Managers
INFRASTRUCTURE
WE GUARANTEE THE REPEATABLE PRODUCT QUALITY DUE TO THE IMPLEMENTED
QUALITY MANAGEMENT SYSTEM ISO 9001:2000, THAT MONITORS SUCH AREAS
OF ACTIVITY AS PACKAGING DESIGN, RECIPE PREPARATION, PRODUCTION
PROCESS AND PRODUCT SALES. THE STORAGE SURFACE AREA OF 3500 PALLET
CAPACITY ENABLES ENSURING OF THE DELIVERY CONTINUITY. AS ONLY ONE
COMPANY IN THE DOMAIN, DURING THREE CONSECUTIVE YEARS WE WERE
GRANTED THE GOLD CONSUMER’S LAUREL PRIZE (ZLOTY LAUR KONSUMENTA)
AND, DUE TO THAT, WE WERE GRANTED THE AWARD OF THE PLATINUM
CONSUMER’S LAUREL (PLATYNOWY LAUR KONSUMENTA).