John Pereless said that the most commonly heard phase in IT companies is “why is my website not able to attract the targeted audience?”

1. To stay ahead in this technological era, it is important to
focus on the targeted audience. John Pereless said that the
most commonly heard phase in IT companies is “why is my
website not able to attract the targeted audience?” There can
be a number of reasons suggests John Pereless however
one of the most important issues is that you do not have a
professionally developed website and thus it is not able to
convert its visitors.
According to John Pereless, it would be difficult to target all
the problems however by taking into consideration some of
the most important points; you can easily increase your
sales.
John Pereless- Reasons Your Website is
Not Attracting Right Traffic

2. A large portion of your potential visitors are drawn to your
website through search engine enquiries. Therefore
according to John Pereless it is important that the content of
the website must be customized in order to focus on the
targeted audience. The website must be appealing to your
visitors.
Search engine optimization plays an important role as an
optimized website would appear in the top results of different
search engine results and thus more number of visitors will
visit your website. Therefore John Pereless advocates that
poor optimization is an essential factor because of which
your website is not getting the right traffic.
Poor Optimization

3. If you have started a new business, it is important to
advertise it in a proper manner.John Pereless suggests that
apart from search engine optimization, businesses can opt
for different advertising and marketing techniques. You can
adopt various marketing strategies to publicize your new
business. Therefore as recommended byJohn Pereless,
sufficient publicity can help you to attract relevant traffic
toward your website in order to increase your sales.
Insufficient Publicity

4. Sometimes it may be possible that you are offering services
and products that are not required by the customers. In such
a case, John Pereless said that even if you have done good
SEO of your page, you would not be able to gain internet
user’s interest. Therefore in order to attract user’s
attention, John Pereless suggests that only those services
must be offered in which your customers are interested.
Sales Proposition

5. John Pereless suggests that various other aspects such as
no content updation, no online presence, cheap website
design and use of irrelevant images can also drive your
customers away. Therefore John Pereless suggests that
while designing a website it is vital to take care of all the
important aspects. John Pereless also advocates using a
professional web designing company to increase your
conversions.