SlideShare a Scribd company logo
VIDEO CONTENT CURATION IN
20-MINUTES FOR THE ASPIRING
CONTENT MARKETER
J O H N G R E G O R Y
@ G R E G I E J
3 QUESTIONS
W H O A R E Y O U ?
W H E R E A R E Y O U ?
W H Y I S T H I S I M P O R T A N T ?
ALWAYS
USE THE
SMARTPHONE
IN LANDSCAPE
ORIENTATION
LET’S
TRY
Original raw unedited iPhone recording. Click to watch
Import iPhone video from desktop into iMovie
Use a branded intro/ outro and title slide
8
Insert video clip into editor
9
Trim the start of the video clip
10
Trim the end of the video clip
11
Select the video clip and click the audio Auto button shown at the top in blue
12
Click Reduce background noise and reduce 10-30%
13
Trying adding a simple Fade to Black transition between video elements
14
Go to the export icon in the top right corner and select File
15
720 Resolution is ideal for desktop or mobile viewing
16
YouTube | Select file from your desktop to YouTube
17
YouTube | Select video from your desktop to YouTube
18
YouTube | Add title, description and tags. Then Publish
Here is the YouTube video URL. Copy
Paste the YouTube URL directly in WordPress or via Embed Video ARVE plugin
Final edited and rendered video with Dave McLeod. Click to watch now
23
THIS MONTH
R E C O R D A
1 - M I N U T E V I D E O T O
P L A C E O N Y O U R
A B O U T U S P A G E
https://www.opencityinc.com/what-your-about-us-page-say-about-your-brand
TO CONTACT ME
GOOGLE GREGIEJ
j o h n . g r e g o r y @ o p e n c i t y i n c . c o m

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John Gregory INBOUND18