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Overview
Jobby is designed to be an effective connecting medium
between job seekers & potential employers in the
convenience of mobile phone .
As smart phones populate millions of users,
conveniently searching for the right job, applying and
getting a job interview at the palm is a major leap to the
employment industry.
Jobby is developed with easy drag and drop mechanism
, giving options to track and post for jobs both by job
seekers & employers and also search based on
location, age, gender, experience, qualification and job
title.
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Opportunities
Tier II & III Cities - Growth Engines of Future
1. Tier II cities like Ahmadabad, Kanpur, Chandigarh, Patna, Deharadun, Pondicherry, Pune
etc have a population of around one million.
2. They have some inherent advantages like possessing basic amenities, ample availability
of land and skilled labor.
3. Real estate firms and IT companies are observing a shift to these cities for cheaper real
estate and manpower. Banks, BPO's, cinemas, FM stations, electronic companies like
Lenovo, Nikon India, and Sony India; everyone is looking towards these smaller cities for
more profit.
4. Tier 2 cities are known for their 'outstanding performance' in skill-based manufacturing
industries such as automotive, consumer and capital goods, engineering, textiles,
pharmaceuticals
5. These cities pose cost advantages, lesser salary expectations and lesser price fluctuations
to many businesses
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Pain Points
1. New-age app-based marketers are playing by the oldest marketing rules, not reaching
the tier 2 cities effectively.
2. While Tier-1 cities are fraught with apps wars, Tier-2 cities are full of people largely
unaware of their existence or unable to utilize their offerings.
3. Unrealized Potential : Tier-2 is not alien to travel. But how often do you hear of people
from Hubli booking a flight to Rourkela (both cities have airports, yes) on a weekly
basis?
4. Success Stories : For someone in the aggregation business like Bookmyshow, the Tier-
2 has responded beautifully well.
There lies a huge untapped potential in Tier 2 cities that could lead to disruptive growth if
lifestyle opportunities are provided.
Source :http://economictimes.indiatimes.com/articleshow/51303863.cms?utm_source=contentofinterest&utm_medium=text&utm_campaign=cppst
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1. Presenting Jobby – the “ Job Search “ app as a convenience for people living in Tier 2, 3
cities
2. Unique features to capture and connect the local talent pool required for these
markets .
3. Connecting SME’s and offices of a local geography to the local population making the
opportunities available to them
4. App designed to be user friendly to be accessed by employers and job seekers in these
markets.
5. Reach out to these markets through brick and mortar structure by putting up franchise
offices to be sales and service points .
6. Aggressive marketing strategy to have for brick & mortar player - hit the ground, go
from one kirana store to another making sure opportunity is captured and brand is
displayed.
Solutions
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Business Model
&
Take Off Initiatives
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1. FKCCI ( FEDERATION OF KARNATAKA CHAMBER OF COMMERCE
AND INDUSTRIES)
2. IMA (INDIAN MEDICAL ASSOCIATION)
3. HOTEL OWNERS ASSOCIATION
4. CIVIL CONTRACTORS ASSOCIATION
5. Wear Houses, last mile delivery campaigns
Partnerships In Formation
18. Revenue Projection
2017 2018 2019 2020 2021
Income
Income from Proximity / Product Development 10100000 51450000 155400000 310800000 461600000
Total Revenue 10100000 51450000 155400000 310800000 461600000
Total Operating
Expenses
% age
Administrative Expenses 3% 303000 378750 473438 591797 739746
Rent 7% 707000 777700 855470 941017 1035119
IT Expenses 5% 505000 2572500 7770000 15540000 23080000
Payroll 25% 2525000 10290000 23310000 31080000 23080000
Management Salaries 5% 505000 3601500 15540000 37296000 69240000
Marketing 25% 2525000 2651250 2783813 2923003 3069153
Total Operating Expenses 60% 7070000 20271700 50732720 88371817 120244018
EBITDA EBITDA 3030000 31178300 104667280 222428183 341355982
Depreciation -256000 -276021 -297600 -321407 -346940
Earning Before
Interest and
Taxes (EBIT) 2774000 30902279 104369680 222106776 341009042
19. ASK
THE ASK
2 Crore
In 3 Trenches
Use of Funds – 18 Months
Funding Requirements Amounts in Rs
Operational Expenses
• Revolving Working Capital 1,00,00,000
• Payroll/Admin/ Marketing 50,00,000
Capex Rs.
Software / Security 50,00,000
Total Costs ( Opex + Capex ) 6,00,00,000
20. Return On Equity
Valuation Using Enterprise Value Method - 5Years
EBITDA at End of Year 5 341355982
Operating Performance
High Level (
Operating
Scenario) 1
EBITDA Multiple
Industry
(EBITDA) 4
Enterprise Value 1228881535
Net Debt 0
Total Equity Value 1228881535
Investor Ownership 0
Investor Equity Value 184332230
Proceed at Exit 184332230
Dividends (Repayment) 0
Net Investment -4000000
Net Return 180332230
ROE (Return on Equity) 45
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Thank You
For More Details Contact Us At :
Founder : Venkanna Gowda / 8495900009
Consultants : Tusker Berry / 9886725415 / stephen@tuskerberry.com