While working as a Communications Specialist and Web Content Manager for Allegiance Capital Corporation, Jessica Lonsdale was tasked with creating content to position the company as a thought leader in its industry. To this end, she ghostwrote over 20 articles for Inc.com targeted at small business owners, explaining the world of buying and selling companies in an interesting way. Two of the articles she wrote for Inc.com are included in her portfolio.

1. Jessica
Lonsdale
|
Creative
Copywriting
&
Communications
Portfolio:
Inc.com
Article
Series
While
Communications
Specialist
and
Web
Content
Manager
for
Allegiance
Capital
Corporation,
I
was
tasked
with
creating
content
that
would
position
Allegiance
as
a
thought
leader
in
their
industry.
To
that
end,
I
ghostwrote
a
series
of
over
20
articles
for
Inc.com
targeted
at
the
small
business
owner,
explaining
the
world
of
buying
and
selling
companies
in
an
interesting
way.
These
are
two
of
my
favorites.