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Presentation SJi
Major Product
Profit
Business Model
Business Model:AdSense
Business Model : AdWords
History
● founded in 1998 by Sergey Brin and Larry Page,with
the algorithm Pagerank
● Started selling keywords related ad-space in 2000
History
● Become a verb in Oxford Dictionary in 2006
● Launched Chrome in 2008
● One of the largest company in the world now
Secret Sauce?
● The algorithm is smarter
● AdWords and AdSense
are game changers
Competition
Competition
Advantage
● Having most indexed files
● Bigger share of market means bigger share of user data
Prediction
Google shall continue its dominance
● People stick to what they are used to
● Huge data leads to better search engine

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