Millennials in the US by 2020
"As this space grows larger, our 
understanding of nearly every aspect 
of life will change, from the minutia of 
our daily lives to more fundamental 
questions about identity, relationships 
and even our own security.” 
- Eric Schmidt, Google’s executive chairman
“Communications tools don't get 
socially interesting until they get 
technologically boring.” 
- Clay Shirky, Here Comes Everybody: The Power of 
Organizing Without Organizations
Ways big data will help us 
• Know our community better 
• Create better programs 
• Create stronger relationships 
• Spend money more efficiently 
• Better health and wellness
Access
Shared Access
Crowdfunding
Marketing 
• Advanced targeting 
• Storytelling 
• Amateur vs professional 
• Inbound marketing 
• You are what you publish 
• ROI driven marketing
Obstacles 
• Security 
• Future vs tradition 
• Adoption rates of different generations 
• Risk aversion 
• Investment

JCC Future

  • 2.
  • 5.
    "As this spacegrows larger, our understanding of nearly every aspect of life will change, from the minutia of our daily lives to more fundamental questions about identity, relationships and even our own security.” - Eric Schmidt, Google’s executive chairman
  • 8.
    “Communications tools don'tget socially interesting until they get technologically boring.” - Clay Shirky, Here Comes Everybody: The Power of Organizing Without Organizations
  • 11.
    Ways big datawill help us • Know our community better • Create better programs • Create stronger relationships • Spend money more efficiently • Better health and wellness
  • 12.
  • 13.
  • 14.
  • 15.
    Marketing • Advancedtargeting • Storytelling • Amateur vs professional • Inbound marketing • You are what you publish • ROI driven marketing
  • 16.
    Obstacles • Security • Future vs tradition • Adoption rates of different generations • Risk aversion • Investment

Editor's Notes

  • #12 1.8 Zetabytes created last year or the equivalent of 200 billion 2 hr HD movies. This boom is in large part due to the explosion of user generated content and information about people. Sorting through this data and making sense of it is referred to as Big Data.
  • #13 1.8 Zetabytes created last year or the equivalent of 200 billion 2 hr HD movies. This boom is in large part due to the explosion of user generated content and information about people. Sorting through this data and making sense of it is referred to as Big Data.
  • #14 1.8 Zetabytes created last year or the equivalent of 200 billion 2 hr HD movies. This boom is in large part due to the explosion of user generated content and information about people. Sorting through this data and making sense of it is referred to as Big Data.