Japanese current market regarding Beer including size of the market, consumption by comparison with other countries, entertainmet featured marketing activities, etc.
This document provides a business report analyzing Asahi Breweries' potential entry into the Brazilian market. It outlines Asahi's background and operations, performs a SWOT analysis, identifies local competitors and critical issues. It recommends a joint venture entry mode to leverage an existing brewer's market knowledge and distribution. Key strategies include promoting Asahi's quality products and control methods to gain market share in Brazil's growing beer industry. Contingency plans address cultural, legal and financial risks to ensure smooth market penetration. The report concludes Asahi has strengths that could lead to future success in Brazil if risks are properly mitigated.
C.E. United, Inc. provides cross-media marketing and sales services leveraging local networks across Asia Pacific, North America, and Europe. The company aims to enhance its owned media network through initiatives like boosting its Facebook community and building strategic alliances. It seeks to generate revenue through various streams including advertising, e-commerce, digital content sales, and affiliates. C.E. United analyzes data to optimize its marketing strategies and drive sales acceleration.
basic business scenario for fashion brand by CEU 2015.Cozy Mizoguchi
This document outlines a business strategy proposal for a fashion brand to smoothly enter and grow in the Japanese market. It discusses conducting online content marketing and targeting advertising to establish a unique brand status and pursue practical marketing. The proposal recommends building an active fan community and useful owned media. It also suggests forming valuable collaborations, targeting specific customer clusters, and implementing an omni-channel sales strategy using both online and offline channels. The goal is to effectively reach the target market and drive traffic and sales.
Practical sns marketing for artists, bandsCozy Mizoguchi
This document outlines marketing strategies for Japanese rock bands RIZE and related solo projects. It discusses how enhancing the bands' Facebook pages has helped grow their fan bases. RIZE's frontman JESSE launched a solo project called "Stand Up!" in 2011 that enables fan participation and collaborations. Bassist KenKen also started a solo project pursuing fan activities. The document emphasizes the importance of Facebook and social media for promotion, and outlines how the bands have partnered with brands through Facebook for advertising, affiliate marketing, and e-commerce opportunities. It provides examples of the bands' media exposures, live performances, and multiple revenue streams beyond music.
Current internet market in japan by cozy mizoguchiCozy Mizoguchi
Generic trends about Japanese Internet market including Smart phone market with Google Android, SNS with Facebook, Twitter, YouTube, and Internet AD, etc.
1. The document provides an analysis of the Japanese internet market and outlines strategies for developing an internet business.
2. It examines trends in the Japanese internet market like projected growth in e-commerce and mobile commerce. Demographic data on internet users is also analyzed.
3. The document discusses approaches for positioning a new internet business, including clarifying the business domain, targeting specific customer clusters, and leveraging strengths. Matrices are provided for evaluating business models and execution strategies.
Overall of Conveinient Stores Market in japanCozy Mizoguchi
Japanese Conveinient Stores Industry, including major trends, phenomena, new business actions by major players, such as; Seven Eleven, Lawson, Family Mart, etc with e-Commerce, Aging business, etc.
This document provides a business report analyzing Asahi Breweries' potential entry into the Brazilian market. It outlines Asahi's background and operations, performs a SWOT analysis, identifies local competitors and critical issues. It recommends a joint venture entry mode to leverage an existing brewer's market knowledge and distribution. Key strategies include promoting Asahi's quality products and control methods to gain market share in Brazil's growing beer industry. Contingency plans address cultural, legal and financial risks to ensure smooth market penetration. The report concludes Asahi has strengths that could lead to future success in Brazil if risks are properly mitigated.
C.E. United, Inc. provides cross-media marketing and sales services leveraging local networks across Asia Pacific, North America, and Europe. The company aims to enhance its owned media network through initiatives like boosting its Facebook community and building strategic alliances. It seeks to generate revenue through various streams including advertising, e-commerce, digital content sales, and affiliates. C.E. United analyzes data to optimize its marketing strategies and drive sales acceleration.
basic business scenario for fashion brand by CEU 2015.Cozy Mizoguchi
This document outlines a business strategy proposal for a fashion brand to smoothly enter and grow in the Japanese market. It discusses conducting online content marketing and targeting advertising to establish a unique brand status and pursue practical marketing. The proposal recommends building an active fan community and useful owned media. It also suggests forming valuable collaborations, targeting specific customer clusters, and implementing an omni-channel sales strategy using both online and offline channels. The goal is to effectively reach the target market and drive traffic and sales.
Practical sns marketing for artists, bandsCozy Mizoguchi
This document outlines marketing strategies for Japanese rock bands RIZE and related solo projects. It discusses how enhancing the bands' Facebook pages has helped grow their fan bases. RIZE's frontman JESSE launched a solo project called "Stand Up!" in 2011 that enables fan participation and collaborations. Bassist KenKen also started a solo project pursuing fan activities. The document emphasizes the importance of Facebook and social media for promotion, and outlines how the bands have partnered with brands through Facebook for advertising, affiliate marketing, and e-commerce opportunities. It provides examples of the bands' media exposures, live performances, and multiple revenue streams beyond music.
Current internet market in japan by cozy mizoguchiCozy Mizoguchi
Generic trends about Japanese Internet market including Smart phone market with Google Android, SNS with Facebook, Twitter, YouTube, and Internet AD, etc.
1. The document provides an analysis of the Japanese internet market and outlines strategies for developing an internet business.
2. It examines trends in the Japanese internet market like projected growth in e-commerce and mobile commerce. Demographic data on internet users is also analyzed.
3. The document discusses approaches for positioning a new internet business, including clarifying the business domain, targeting specific customer clusters, and leveraging strengths. Matrices are provided for evaluating business models and execution strategies.
Overall of Conveinient Stores Market in japanCozy Mizoguchi
Japanese Conveinient Stores Industry, including major trends, phenomena, new business actions by major players, such as; Seven Eleven, Lawson, Family Mart, etc with e-Commerce, Aging business, etc.
Top 10 Free Accounting and Bookkeeping Apps for Small BusinessesYourLegal Accounting
Maintaining a proper record of your money is important for any business whether it is small or large. It helps you stay one step ahead in the financial race and be aware of your earnings and any tax obligations.
However, managing finances without an entire accounting staff can be challenging for small businesses.
Accounting apps can help with that! They resemble your private money manager.
They organize all of your transactions automatically as soon as you link them to your corporate bank account. Additionally, they are compatible with your phone, allowing you to monitor your finances from anywhere. Cool, right?
Thus, we’ll be looking at several fantastic accounting apps in this blog that will help you develop your business and save time.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf46adnanshahzad
How to Start Up a Company: A Step-by-Step Guide Starting a company is an exciting adventure that combines creativity, strategy, and hard work. It can seem overwhelming at first, but with the right guidance, anyone can transform a great idea into a successful business. Let's dive into how to start up a company, from the initial spark of an idea to securing funding and launching your startup.
Introduction
Have you ever dreamed of turning your innovative idea into a thriving business? Starting a company involves numerous steps and decisions, but don't worry—we're here to help. Whether you're exploring how to start a startup company or wondering how to start up a small business, this guide will walk you through the process, step by step.
Call8328958814 satta matka Kalyan result satta guessing➑➌➋➑➒➎➑➑➊➍
Satta Matka Kalyan Main Mumbai Fastest Results
Satta Matka ❋ Sattamatka ❋ New Mumbai Ratan Satta Matka ❋ Fast Matka ❋ Milan Market ❋ Kalyan Matka Results ❋ Satta Game ❋ Matka Game ❋ Satta Matka ❋ Kalyan Satta Matka ❋ Mumbai Main ❋ Online Matka Results ❋ Satta Matka Tips ❋ Milan Chart ❋ Satta Matka Boss❋ New Star Day ❋ Satta King ❋ Live Satta Matka Results ❋ Satta Matka Company ❋ Indian Matka ❋ Satta Matka 143❋ Kalyan Night Matka..
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
The Most Inspiring Entrepreneurs to Follow in 2024.pdfthesiliconleaders
In a world where the potential of youth innovation remains vastly untouched, there emerges a guiding light in the form of Norm Goldstein, the Founder and CEO of EduNetwork Partners. His dedication to this cause has earned him recognition as a Congressional Leadership Award recipient.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...BBPMedia1
Nathalie zal delen hoe DEI en ESG een fundamentele rol kunnen spelen in je merkstrategie en je de juiste aansluiting kan creëren met je doelgroep. Door middel van voorbeelden en simpele handvatten toont ze hoe dit in jouw organisatie toegepast kan worden.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Top 10 Free Accounting and Bookkeeping Apps for Small BusinessesYourLegal Accounting
Maintaining a proper record of your money is important for any business whether it is small or large. It helps you stay one step ahead in the financial race and be aware of your earnings and any tax obligations.
However, managing finances without an entire accounting staff can be challenging for small businesses.
Accounting apps can help with that! They resemble your private money manager.
They organize all of your transactions automatically as soon as you link them to your corporate bank account. Additionally, they are compatible with your phone, allowing you to monitor your finances from anywhere. Cool, right?
Thus, we’ll be looking at several fantastic accounting apps in this blog that will help you develop your business and save time.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf46adnanshahzad
How to Start Up a Company: A Step-by-Step Guide Starting a company is an exciting adventure that combines creativity, strategy, and hard work. It can seem overwhelming at first, but with the right guidance, anyone can transform a great idea into a successful business. Let's dive into how to start up a company, from the initial spark of an idea to securing funding and launching your startup.
Introduction
Have you ever dreamed of turning your innovative idea into a thriving business? Starting a company involves numerous steps and decisions, but don't worry—we're here to help. Whether you're exploring how to start a startup company or wondering how to start up a small business, this guide will walk you through the process, step by step.
Call8328958814 satta matka Kalyan result satta guessing➑➌➋➑➒➎➑➑➊➍
Satta Matka Kalyan Main Mumbai Fastest Results
Satta Matka ❋ Sattamatka ❋ New Mumbai Ratan Satta Matka ❋ Fast Matka ❋ Milan Market ❋ Kalyan Matka Results ❋ Satta Game ❋ Matka Game ❋ Satta Matka ❋ Kalyan Satta Matka ❋ Mumbai Main ❋ Online Matka Results ❋ Satta Matka Tips ❋ Milan Chart ❋ Satta Matka Boss❋ New Star Day ❋ Satta King ❋ Live Satta Matka Results ❋ Satta Matka Company ❋ Indian Matka ❋ Satta Matka 143❋ Kalyan Night Matka..
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
The Most Inspiring Entrepreneurs to Follow in 2024.pdfthesiliconleaders
In a world where the potential of youth innovation remains vastly untouched, there emerges a guiding light in the form of Norm Goldstein, the Founder and CEO of EduNetwork Partners. His dedication to this cause has earned him recognition as a Congressional Leadership Award recipient.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...BBPMedia1
Nathalie zal delen hoe DEI en ESG een fundamentele rol kunnen spelen in je merkstrategie en je de juiste aansluiting kan creëren met je doelgroep. Door middel van voorbeelden en simpele handvatten toont ze hoe dit in jouw organisatie toegepast kan worden.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Japanese beer market + some mktg featuring entertainments
1. < Outline of trend Analysis >
Japanese Beer Market
Japanese Brewers’
Entertainment MKTG
Sept, 2010
Cozy Mizoguchi
cozymizo@hotmail.co.jp / +81-80-1205-8448
2. Japanese Beer Market
Japanese Brewers’ Entertainment MKTG
1 Volume of Japanese Beers Market
Index 2 Beers Consumption by Japanese local
3 Beers Consumption by Country / Top5 Brewers
4 Top 5 Country by 1 adult consumption
5 Japanese Beer Market Shares by Brewers
6 Japanese Beers Market Shares by Products
7 Popular Beer Brand in Japan
8 The Main Reasons for Selecting Beers
9 Main Retailers to buy Alcohol by Drinking Frequency
10 Drinking Alcohol Frequency by Age
11 Media Strategy
12 -15 Entertainments featured Marketing <1> - <4>
16 – 17 Marketing Direction <1> - <2>Cozy Mizoguchi, all rights reserved 2010
3. 1 Volume of Japanese Beers Market
< # of sold beers in Japan / 2010 Jan – Jul >
- Japanese Brewers = 1,585,233KL 95.5% from last year
- Foreign Brewers = 3,774KL 71.3%
- Total Consumption = 1,589,007KL 95.5%
< Trend of market size in past 6 years >
Units: trillion yen
2.9 3.0 3.1 3.0
2.9
2.9
Japanese Beers
market to be stable,
but various new
kind of beers
2003 2004 2005 2006 2007 2008 released
*resources from Japanese Brewers Association Cozy Mizoguchi, all rights reserved 2010
4. 2 Beers Consumption by Japanese local
< Top10 prefecture for consuming beers by 1 adult annually >
#1 Tokyo = 87.4 bottles / 55.4L
#2 Kouchi = 73.3 / 46.4
#3 Oosaka 72.0 / 45.6
#4 Nagano 64.8 / 41.0 8
#5 Ishikawa 64.5 / 40.8
#6 Kyoto 64.3 / 40.7 59
7 4
#7 Fukui 61.9 / 39.2 6
10 3 1
#8 Akita 60.7 / 38.4
#9 Toyama 59.6 / 37.7 2
#10 Hiroshima 58.8 / 37.2
*resources from Japanese Brewers Association
Cozy Mizoguchi, all rights reserved 2010
5. 3 Beers Consumption by Country / Top5 Brewers
2008 Beers Consumption by countries
Country Kilo Litters shares % of Growth
Top 5 Brewers’ shares, worldwide
1 China: 4,081.7 22.9% 4.3% 2005
InVeb/ Belgium
2 USA: 2,503.5 14.1% 0.5% SAB Miller/ UK+S
Africa
3 Russia: 1,091.0 6.1% 1.5%
Anheuser-
4 Brazil: 1,004.5 5.6% -0.4% Busch/ USA
others
5 Germany: 911.3 5.1% -0.8%
Heineken/
6 Mexico: 644.0 3.6% 1.0% Netherlands
7 Japan: 611.1 3.4% -2.7% Carlsberg/
Denmark
8 UK: 512.8 2.9% -4.1%
9 Poland: 356.2 2.0% 1.7% *resources from Nikkei
Associates
10 Spain: 342.3 1.9% -6.0%
*resources from Japanese Brewers Association Cozy Mizoguchi, all rights reserved 2010
6. 4 Top 5 Country by 1 adult consumption
2008 Beers Annual Consumption by 1 adult
Country Litters Bottles@633ml times Japanese
1 Chez 149.9L 236.8 3.1times
2 Ireland 124.8 197.2 2.6
3 Germany 110.6 174.7 2.3
4 Austria 109.5 173.0 2.3
5 Poland 92.5 146.1 1.9
14 UK 83.5 131.9 1.8
16 USA 82.3 130.0 1.8
39 Japan 47.9 75.7
54 China 29.0 45.8 0.6
*resources from Japanese Brewers Association Cozy Mizoguchi, all rights reserved 2010
7. 5 Japanese Beer Market Shares by Brewers
Shares by Brewers
Japanese Beers
market to be
covered by 4 Majors
2008 J F M A M J J A S O N D
*resources from Nikkei Associates Cozy Mizoguchi, all rights reserved 2010
8. 6 Japanese Beers Market Shares by Products
Shares by Beer Shares by Low-Malt Beer
Shares by Premium Beer Shares by Quasi Beer
The most growing category with 14.8%
*resources from Nikkei Associates increasing from last Mizoguchi, all rights reserved 2010
Cozy year.
9. 7 Popular Beer Brand in Japan
< Top 5 Popular Beers> < Top 5 Popular Quasi>
1 Super Dry 1 Kinmugi
2 Ichiban Shibori 2 Nodogoshi-Nama
3 Ebisu 3 Clear Asahi
4 The Premium Malts 4 Mugi to Hop
5 Lager 5 Draft One
< Top 5 Popular low-Malt>
1 Tanrei
2 Honnama Draft
3 Tanrei Green Label
4 Tanrei Zero
5 Enjuku Cozy Mizoguchi, all rights reserved 2010
10. 8 The Main Reasons for Selecting Beers
Low-
Beer Malt Quasi Beer
Tastes
The street of
the throat is
feelings good
Price
Low
Calorie
Brewers
*resources from Kakaku.com
Cozy Mizoguchi, all rights reserved 2010
11. 9 Main Retailers to buy Alcohol by Drinking Frequency
GMS Discount Stores Liquors
CVS eCommerce Others
Everyday
4,5 times
per week
2,3 times
per week
1 time per
week
1 time per
2 weeks
1 time per
1 month
*resources from Kakaku.com Cozy Mizoguchi, all rights reserved 2010
12. 10 Drinking Alcohol Frequency by Age
Every 4,5 times 2,3 times
day per week per week
1 time per 1 time per 1 time per Less than 1 time
week 2 weeks 1 month per 1 month
20s
30s
40s
50s
60s
*resources from Kakaku.com Cozy Mizoguchi, all rights reserved 2010
13. 11 Media Strategy
Brewers to try to reach targeting users efficiently
by maximizing various kind of media
*resources
from NRI with
Possibility to Feedback via AD
1 Brewer’s reach those media Effectiveness
media
development # of people to reach
Entire relevant market
x # of Encouraged to buy
# of people to reach
= # of Encouraged to buy
Entire relevant market
T V 49% +2.5% +1.2%
Magazine 9% +2.2% +0.2%
Papers 62% +2.9% +1.8%
WEB 23% +2.8% +0.6%
Brewers to try to get attentions from users by
effectively leveraging various Entertainments Cozy Mizoguchi, all rights reserved 2010
14. 12 Entertainments featured Marketing <1>
From more than 30 years ago, they have been sponsoring
Japanese nation soccer team, organizing “Kirin Cup” = national
matches with so many kind of countries
Heineken = OEM from Kirin to
promote it by various kind of
Music related campaign,
Smirnoff to be expanded brand
awareness by Comedian featured
web centric campaign. Cozy Mizoguchi, all rights reserved 2010
15. 13 Entertainments featured Marketing <2>
Asahi is very eager to create image with MUSIC, by sponsoring
various kind of concerts, displaying billboard @ lots of Live venues,
etc. Used to pursue special campaign with MTV.
Web centric “Short films” campaign
sponsoring WBC = World Baseball Classic
Cozy Mizoguchi, all rights reserved 2010
16. 14 Entertainments featured Marketing <3>
Suntory is very famous as Entertainment supportive
company, having their own classic concert facility, etc.
Featuring 1 of top ranked rock
artist to promote their
Premium category beer.
Sponsoring Ladies Golf Tournament.
Organizing Senior
Baseball game
featuring various
famous ex- players
Having their own Rugby team.
Cozy Mizoguchi, all rights reserved 2010
17. 15 Entertainments featured Marketing <4>
Sapporo is strongly supporting Japanese
national level kind of event “Hakone Ekiden”
Doing special campaign including
various kind of celebrities from
Artists to Athletes by effectively
leveraging among TV + Web.
Launching 1 of Japanese
Professional soccer team
logo featured beer.
Cozy Mizoguchi, all rights reserved 2010
18. 16 Marketing Direction <1>
< Direction >
Access to Targeting Cluster by building
up effective Cross Promotional media
Ground media × Aerial media
GOAL = Sell more Beers! Cozy Mizoguchi, all rights reserved / 20100823
19. 17 Marketing Direction <2>
- Main Targeting Users by Accessing Tools to Internet
based on Age / Gender –
-MALE:50.3% -Ave Age:43.5
= Female: housewife /30s ELDER
above + Male: Office
Workers/50s above, having
his own house – Less Using P C Main
Married %:68.3% Group -MALE:63.6% -Ave
Group Age:41.3 = Male:
-MALE:47.5% - Office Workers/30s -MALE:81.7%
Other above, having his
Ave Age:41.0 = Devises -Ave Age:30.7 =
Female: own house –
Group Male: IT, Tech
housewife /30s Married %:51.8%
related, Services,
above + Male: Media, etc / 20 -
Office Workers / 30s,
FEMALE MALE
50s above, having
PC + Mobile -having his own
his own house
Married %:57.4% Group house
-MALE:58.4% -Ave -Married %:32.5%
-MALE:46.9%
-Ave Age:33.2 = Mobile Main Age:30.6 = Female: -Higher PC = Mac
students / Under Usage, Higher
Female: housewife, Group Smart -
Students /10-30s + YOUNGER 20s + Male: expenditure to Net
Students, Tech phone
Male: Students/ 20-30s related
related / Under 30s, Group
Married %:47.1%
Married %:33.3%
*resource from impress R&D, 2010 Cozy Mizoguchi, all rights reserved 2010