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"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
Basel, 2013
Social microjobs for your company
jacando for business
1
"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
2A4_Jacando_v5.potx
Contents Page
A.  What is jacando.com? 3
B.  jacando for business 10
2
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3
A. What is jacando.com?
"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
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jacando.com is a new business model, building on the new
“sharing economy” trend
4
Source: jacando
Value proposition jacando.com
•  Urban societies are characterised by ongoing trend of specialization (“sharing economy”)
–  Many people lack the skills and / or the time to conduct simple tasks in their private household
(cleaning, gardening, babysitting, organising activities etc.)
–  At the same time people with relevant skills are continuously searching for opportunities to
earn extra money
–  Connecting both customers is feasibly with an appropriate internet offering
–  The trend “sharing economy” is a growing opportunity – some market segments grew rapidly
in recent years (e.g. private apartments for rent with Airbnb or housetrip)
•  jacando.com is covering this trend for both, private and business customers
–  Private customers can get access to local people with appropriate skills
–  Business customers have three levers to profit from jacando.com
•  Find people for tasks (temp jobs, events, marketing activities etc.)
•  Offer their employees access to appropriate jobbers (work-life-balance)
•  Create and offer innovative services to customers (using jacando as “enabler”)
"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
5A4_Jacando_v5.potx
5
jacando's business model
jacando.com is an online market place connecting two
customer groups: sponsors and jobbers
Job sponsor JobberMarket place
•  Searches for people with
capabilities and capacity to
execute and outsource
"microjobs"
•  Wants easy and fast fulfilment
(esp. search for jobber and
payment processing)
•  Searches for opportunities to
earn money leveraging their
individual capabilities
•  Wants various and flexible
opportunities to work as
microjobber
•  Transparent market place,
connecting both customer
groups
•  Promoter of microjobs
•  Match maker for search &
find through templates and
standardized processes
…
Source: jacando
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“social microjobs” describes small tasks which are handled
on a marketplace with social media elements
6
Definition social microjobs
Source: jacando
Element “microjobs”
•  Small tasks: Handled jobs are characterised by small scale
and corresponding small amounts. Completing those tasks
does not require any specific education and is not covered
by permanent employments
•  Short notice: The demand for microjobs is often at short
notice, where the due date is only a couple of days resp.
hours in the future
•  Close to home (consumer): For private customers, all tasks
take typically place close to their home, i.e. within their
household, garden etc.
•  One-time assignment (business): Business customers have
relevant needs to conduct short-term tasks (Buildup event,
promotion activities etc.)
Element “social”
•  Marketplace: Microjobs are handled on a marketplace which
leads to fair and reasonable prices for every task
•  Interactivity: Consumer and bidder for task are
communicating on the virtual platform. Individual ratings for
every completed task ensure quality for all users
•  Local and viral: The marketplace acts local with a
corresponding broad community. Relevant microjobs are
spread to relevant bidders in this community by viral
instruments (facebook, email, push messages etc.)
•  Service: The marketplace is supported by service functions
which ensure that every content item is checked
"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
7A4_Jacando_v5.potx
jacando is led by two experienced former strategy
consultants
7
Source: jacando
jacando founder team
Curriculum Vitae
Role @ jacando
Matthias Falk
•  Born: 1985
•  Studies in business administration in
Jena, Bangalore/India and Leipzig
(HHL)
•  4+ years of strategy consulting
experience for OC&C Strategy
Consultants with a strong focus on
media, e-commerce and retail
topics
•  Strong and versatile experience in
website technologies
•  Founder
•  Strategy (shared)
•  Product development & Technology
integration
•  HR (shared)
Curriculum Vitae
Role @ jacando
Dennis
Teichmann
•  Born: 1980
•  Studies in economics Hanover
•  8+ years of strategy consulting
experience for Deloitte Consulting,
OC&C Strategy Consultants and
Roland Berger focusing on several
media, online and advertising
topics
•  Responsibility for European market
sector "Print & Online publishing" at
Roland Berger
•  Founder
•  Strategy (shared)
•  Finance & Legal
•  Sales & Marketing
•  HR (shared)
"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
8A4_Jacando_v5.potx
8
B. jacando for business customers
"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
9A4_Jacando_v5.potx
9
Opportunities for companies
•  Companies are in need for
temporary employees, mainly
for two reasons:
–  Short term demand to react
to peak situations and off-
times of permanent emplo-
yees (vacancy, illness etc.)
–  Non-core activities like
promotion, event organising
activities etc.
•  jacando.com can offer an easy
and efficient access to an
intensely growing jobber base
•  Companies must seek on-going
innovation in order to drive
business and differentiate from
competition
•  jacando’s service and technical
infrastructure is very open for
integration with other services
•  Possibility to offer new and
innovative value-added-service
to customers
•  Companies’ employees with an
ongoing demand to optimise
their work-life balance
•  Companies are offering several
programmes to reduce time-
consuming activities for their
employees (own playground
etc.)
•  jacando.com can be the next
level: Offer for employees to
outsource personal tasks (like
cleaning, gardening etc.)
Temporary employees1 Work-life balance2 Creating new services3
We see three potential opportunities for companies to
benefit directly from jacando.com
Optimised work-life
balance for own
employees
Access to tempo-
rary employees
at short notice
Innovative new
services for
your customers
Source: jacando
"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
10A4_Jacando_v5.potx
With jacando.com companies can get simply and flexible
access to temporary employees
10
Source: jacando
Opportunity 1: Access to temporary employees
Situation and target
•  Companies are in need
to identify reliable tempo-
rary temp employees
(short-term peak situations
and substitution of employees
during their off-time as well
as non-core activities like events,
promotion etc.)
•  Major companies have own job listings
although these listings are not so
responsive and efficient, especially for
short-term tasks
•  Target: Have continuously access to a
broad database of reliable jobbers to
substitute employees temporarily or to
equip teams for one-time activities
(events, promotion etc.)
Approach and value add
•  jacando.com can be an efficient and reliable access
point to a broad jobber base for temp employee
hiring
•  The marketplace of jacando.com can be used in
different ways:
–  1st level: Access to jacando.com (corporate
account management and job assignment)
–  2nd level: Outsourcing of temp job handling
(placing new microjobs, identifying appropriate
jobbers etc.) for all relevant tasks
•  jacando.com can be the efficient service provider to
identify and staff temporary employees
ACCESS TEMP EMPLOYEES1
"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
11A4_Jacando_v5.potx
Finding and hiring temp job personnel can be done in little
steps using jacando for business
11
Access temp employees – process overview
Registration
•  Free registration of
company account
•  Set-up of company core
information
–  Contact information
–  Company / office
locations
–  Profile pictures
–  Etc.
Define a job
•  Definition of job via
creation wizzard, incl.
–  Description of job
–  Time span / wor-king
days needed
–  Frequency (one-time
vs. recurring)
–  Remuneration
structure
–  Mandatory CV doc
Select jobbers
•  Easy-to-use application
management
•  Screening and
prioritizing of all
applicants
•  Viewing all relevant
application documents
Execution / payment
•  Selected jobber(s)
execute given tasks
and jobs
•  Set-up of formal
contracts
•  Payment of jobber via
HR department
ACCESS TEMP EMPLOYEES1
outside jacando.com
a b c
Source: jacando
"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
12A4_Jacando_v5.potx
Companies can offer their employees access to
jacando.com, in order to optimise their work-life balance
12
Source: jacando
Opportunity 2: Work-life balance of employees
Situation and target
•  Work-life balance is a an
important factor for gaining
new high potentials
•  Therefore, companies are
already offering different
programmes and activities
to optimise work-life balance
for their employees
•  Outsourcing of several private tasks can
be the next milestone to optimise work-life
balance
•  Target: Become a social employer, offering
several options to reduce personal and
private workload
Approach and value add
•  Outsourcing of private tasks can be part of already
existing programmes to optimise work-life balance
(e.g. cleaning sponsored by employer)
•  The offering and marketplace of jacando.com can
be integrated in different ways:
–  1st level: Access to jacando.com and its reliable
jobber base
–  2nd level: Preferred access to jacando.com, incl.
attractive conditions for your employees (e.g.
kickback for every completed job)
–  3rd level: Outsourcing of microjob handling
(placing new microjobs, identifying appropriate
jobbers etc.) for your employees
•  With each model jacando.com can optimise the work-
life balance of individual employees for no or at least
low costs for you as employer
WORK-LIFE BALANCE2
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13A4_Jacando_v5.potx
Work-life balance measures can be employed with jacando in
two ways
Work-Life Balance: Options
“Work-Life Sponsoring“
•  Your company sponsors the “outsourcing of daily
tasks“ for your employees to offer additional
benefits
•  Employees can receive those benefits in cases of
promotions, anniversaries, for new joiners etc.
•  jacando.com will manage all related process for
getting a task done for your employees
•  Examples for task could be appartment cleaning,
gardening, babysitting, etc.
“Work-Life Program”
•  Your employees can use jacando.com as high
quality service
•  Your company is registered with a program – in
case of high usage we offer a “kick back“ to your
company which could be used for charity activities
•  Your company can integrate and promote our
offer to your employees in your corporate
intranet (“Find help and help others by doing so“)
2a 2b
Your company sponsors stress relief for daily
tasks of your employees
Your company get active with new work-life
balance (and charity) program
WORK-LIFE BALANCE2
Source: jacando
"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
14A4_Jacando_v5.potx
jacando can be employed as “operational enabler” for
creating new services for your customers
14
Source: jacando
Opportunity 3: Create new services powered by jacando
Situation and target
•  Companies must seek
on-going innovation in order
to drive business and
differentiate from
competition
•  Technological advances and
the uprising of social networks have
opened new opportunities to interact with
customers and offer new kinds of
services
•  Target: Offer new and unique value-
added services for customers and become
even more “useful” in daily life
Approach and value add
•  jacando’s service and technical infrastructure is very
open for integration with other services
•  jacando’s key capability is the easy and flexible
finding of appopriate helpers for given situations
•  Possibility of using jacando as “operational enabler”
in order to build new value-added services for
customers. Examples include
–  Bring-home / courier services
–  Housekeeping services (for travelling people or in
case of sickness)
–  Gardening services
–  Petsitter services
–  Build-at-home (jobbers assembling / setting-up
your products at the customer’s home)
–  Etc.
CREATING NEW SERVICES3
"A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech
Jacando AG | Güterstrasse 213 | 4053 Basel | info@jacando.com
15

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jacando for business

  • 1. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech Basel, 2013 Social microjobs for your company jacando for business 1
  • 2. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 2A4_Jacando_v5.potx Contents Page A.  What is jacando.com? 3 B.  jacando for business 10 2
  • 3. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 3A4_Jacando_v5.potx 3 A. What is jacando.com?
  • 4. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 4A4_Jacando_v5.potx jacando.com is a new business model, building on the new “sharing economy” trend 4 Source: jacando Value proposition jacando.com •  Urban societies are characterised by ongoing trend of specialization (“sharing economy”) –  Many people lack the skills and / or the time to conduct simple tasks in their private household (cleaning, gardening, babysitting, organising activities etc.) –  At the same time people with relevant skills are continuously searching for opportunities to earn extra money –  Connecting both customers is feasibly with an appropriate internet offering –  The trend “sharing economy” is a growing opportunity – some market segments grew rapidly in recent years (e.g. private apartments for rent with Airbnb or housetrip) •  jacando.com is covering this trend for both, private and business customers –  Private customers can get access to local people with appropriate skills –  Business customers have three levers to profit from jacando.com •  Find people for tasks (temp jobs, events, marketing activities etc.) •  Offer their employees access to appropriate jobbers (work-life-balance) •  Create and offer innovative services to customers (using jacando as “enabler”)
  • 5. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 5A4_Jacando_v5.potx 5 jacando's business model jacando.com is an online market place connecting two customer groups: sponsors and jobbers Job sponsor JobberMarket place •  Searches for people with capabilities and capacity to execute and outsource "microjobs" •  Wants easy and fast fulfilment (esp. search for jobber and payment processing) •  Searches for opportunities to earn money leveraging their individual capabilities •  Wants various and flexible opportunities to work as microjobber •  Transparent market place, connecting both customer groups •  Promoter of microjobs •  Match maker for search & find through templates and standardized processes … Source: jacando
  • 6. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 6A4_Jacando_v5.potx “social microjobs” describes small tasks which are handled on a marketplace with social media elements 6 Definition social microjobs Source: jacando Element “microjobs” •  Small tasks: Handled jobs are characterised by small scale and corresponding small amounts. Completing those tasks does not require any specific education and is not covered by permanent employments •  Short notice: The demand for microjobs is often at short notice, where the due date is only a couple of days resp. hours in the future •  Close to home (consumer): For private customers, all tasks take typically place close to their home, i.e. within their household, garden etc. •  One-time assignment (business): Business customers have relevant needs to conduct short-term tasks (Buildup event, promotion activities etc.) Element “social” •  Marketplace: Microjobs are handled on a marketplace which leads to fair and reasonable prices for every task •  Interactivity: Consumer and bidder for task are communicating on the virtual platform. Individual ratings for every completed task ensure quality for all users •  Local and viral: The marketplace acts local with a corresponding broad community. Relevant microjobs are spread to relevant bidders in this community by viral instruments (facebook, email, push messages etc.) •  Service: The marketplace is supported by service functions which ensure that every content item is checked
  • 7. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 7A4_Jacando_v5.potx jacando is led by two experienced former strategy consultants 7 Source: jacando jacando founder team Curriculum Vitae Role @ jacando Matthias Falk •  Born: 1985 •  Studies in business administration in Jena, Bangalore/India and Leipzig (HHL) •  4+ years of strategy consulting experience for OC&C Strategy Consultants with a strong focus on media, e-commerce and retail topics •  Strong and versatile experience in website technologies •  Founder •  Strategy (shared) •  Product development & Technology integration •  HR (shared) Curriculum Vitae Role @ jacando Dennis Teichmann •  Born: 1980 •  Studies in economics Hanover •  8+ years of strategy consulting experience for Deloitte Consulting, OC&C Strategy Consultants and Roland Berger focusing on several media, online and advertising topics •  Responsibility for European market sector "Print & Online publishing" at Roland Berger •  Founder •  Strategy (shared) •  Finance & Legal •  Sales & Marketing •  HR (shared)
  • 8. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 8A4_Jacando_v5.potx 8 B. jacando for business customers
  • 9. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 9A4_Jacando_v5.potx 9 Opportunities for companies •  Companies are in need for temporary employees, mainly for two reasons: –  Short term demand to react to peak situations and off- times of permanent emplo- yees (vacancy, illness etc.) –  Non-core activities like promotion, event organising activities etc. •  jacando.com can offer an easy and efficient access to an intensely growing jobber base •  Companies must seek on-going innovation in order to drive business and differentiate from competition •  jacando’s service and technical infrastructure is very open for integration with other services •  Possibility to offer new and innovative value-added-service to customers •  Companies’ employees with an ongoing demand to optimise their work-life balance •  Companies are offering several programmes to reduce time- consuming activities for their employees (own playground etc.) •  jacando.com can be the next level: Offer for employees to outsource personal tasks (like cleaning, gardening etc.) Temporary employees1 Work-life balance2 Creating new services3 We see three potential opportunities for companies to benefit directly from jacando.com Optimised work-life balance for own employees Access to tempo- rary employees at short notice Innovative new services for your customers Source: jacando
  • 10. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 10A4_Jacando_v5.potx With jacando.com companies can get simply and flexible access to temporary employees 10 Source: jacando Opportunity 1: Access to temporary employees Situation and target •  Companies are in need to identify reliable tempo- rary temp employees (short-term peak situations and substitution of employees during their off-time as well as non-core activities like events, promotion etc.) •  Major companies have own job listings although these listings are not so responsive and efficient, especially for short-term tasks •  Target: Have continuously access to a broad database of reliable jobbers to substitute employees temporarily or to equip teams for one-time activities (events, promotion etc.) Approach and value add •  jacando.com can be an efficient and reliable access point to a broad jobber base for temp employee hiring •  The marketplace of jacando.com can be used in different ways: –  1st level: Access to jacando.com (corporate account management and job assignment) –  2nd level: Outsourcing of temp job handling (placing new microjobs, identifying appropriate jobbers etc.) for all relevant tasks •  jacando.com can be the efficient service provider to identify and staff temporary employees ACCESS TEMP EMPLOYEES1
  • 11. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 11A4_Jacando_v5.potx Finding and hiring temp job personnel can be done in little steps using jacando for business 11 Access temp employees – process overview Registration •  Free registration of company account •  Set-up of company core information –  Contact information –  Company / office locations –  Profile pictures –  Etc. Define a job •  Definition of job via creation wizzard, incl. –  Description of job –  Time span / wor-king days needed –  Frequency (one-time vs. recurring) –  Remuneration structure –  Mandatory CV doc Select jobbers •  Easy-to-use application management •  Screening and prioritizing of all applicants •  Viewing all relevant application documents Execution / payment •  Selected jobber(s) execute given tasks and jobs •  Set-up of formal contracts •  Payment of jobber via HR department ACCESS TEMP EMPLOYEES1 outside jacando.com a b c Source: jacando
  • 12. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 12A4_Jacando_v5.potx Companies can offer their employees access to jacando.com, in order to optimise their work-life balance 12 Source: jacando Opportunity 2: Work-life balance of employees Situation and target •  Work-life balance is a an important factor for gaining new high potentials •  Therefore, companies are already offering different programmes and activities to optimise work-life balance for their employees •  Outsourcing of several private tasks can be the next milestone to optimise work-life balance •  Target: Become a social employer, offering several options to reduce personal and private workload Approach and value add •  Outsourcing of private tasks can be part of already existing programmes to optimise work-life balance (e.g. cleaning sponsored by employer) •  The offering and marketplace of jacando.com can be integrated in different ways: –  1st level: Access to jacando.com and its reliable jobber base –  2nd level: Preferred access to jacando.com, incl. attractive conditions for your employees (e.g. kickback for every completed job) –  3rd level: Outsourcing of microjob handling (placing new microjobs, identifying appropriate jobbers etc.) for your employees •  With each model jacando.com can optimise the work- life balance of individual employees for no or at least low costs for you as employer WORK-LIFE BALANCE2
  • 13. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 13A4_Jacando_v5.potx Work-life balance measures can be employed with jacando in two ways Work-Life Balance: Options “Work-Life Sponsoring“ •  Your company sponsors the “outsourcing of daily tasks“ for your employees to offer additional benefits •  Employees can receive those benefits in cases of promotions, anniversaries, for new joiners etc. •  jacando.com will manage all related process for getting a task done for your employees •  Examples for task could be appartment cleaning, gardening, babysitting, etc. “Work-Life Program” •  Your employees can use jacando.com as high quality service •  Your company is registered with a program – in case of high usage we offer a “kick back“ to your company which could be used for charity activities •  Your company can integrate and promote our offer to your employees in your corporate intranet (“Find help and help others by doing so“) 2a 2b Your company sponsors stress relief for daily tasks of your employees Your company get active with new work-life balance (and charity) program WORK-LIFE BALANCE2 Source: jacando
  • 14. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech 14A4_Jacando_v5.potx jacando can be employed as “operational enabler” for creating new services for your customers 14 Source: jacando Opportunity 3: Create new services powered by jacando Situation and target •  Companies must seek on-going innovation in order to drive business and differentiate from competition •  Technological advances and the uprising of social networks have opened new opportunities to interact with customers and offer new kinds of services •  Target: Offer new and unique value- added services for customers and become even more “useful” in daily life Approach and value add •  jacando’s service and technical infrastructure is very open for integration with other services •  jacando’s key capability is the easy and flexible finding of appopriate helpers for given situations •  Possibility of using jacando as “operational enabler” in order to build new value-added services for customers. Examples include –  Bring-home / courier services –  Housekeeping services (for travelling people or in case of sickness) –  Gardening services –  Petsitter services –  Build-at-home (jobbers assembling / setting-up your products at the customer’s home) –  Etc. CREATING NEW SERVICES3
  • 15. "A4rb_Premium" – 2012-02_v02 – do not delete this text object! Speech Jacando AG | Güterstrasse 213 | 4053 Basel | info@jacando.com 15