The document provides information about B-Lock, a security company with 4 group members that offers home and business security products and services. It details their mission to improve safety, products like access control, CCTV, security glass, fire alarms, and home/business automation. It also discusses their target customers, affordable package options, competitors, marketing strategies, business model, management team, financial projections, and examples of positive customer feedback.

1. Intro To Business
Group members :
Tan Wui Xiang
Pe Zhi Yong
Miaw Yen Chie
Yen Wei Zheng

2. B - Lock
Simple Safe Secure

3. Location
Kuala Lumpur
Office (HQ)
Factory

4. Problem / Opportunity

5. Problem / Opportunity
Do you still feel safe in your own
house or business place?
Will you be the next target of
those burglars???
What should you do next ?

6. Value Proposition
Our Mission : Bring Back Our Safety Life
3S (Simple Safe
Secure)
Our Vision : Lowering the rate of crime
Convenient to all walks of life

7. Products
● Access control
● CCTV
● Security glass
● Fire Alarm system
● Home/Business Automation

8. Access Control
● to restrict access of people or vehicle to a specific area of the
premises for certain times of the day with the use of card readers or
biometric devices.
● provides a wide range of access control systems, from a simple and
humble stand-alone system to a high security and PC based
networked system ideal for small to large corporation.
We provides four types of access system:
● Door Access System
● Vehicle Access System
● Lift Access System
● Biometric System

9. CCTV
Night Vision CCTV Camera Features:
● Auto Iris Powerful Vari-Focal Lens
● Weatherproof Outdoor rating of IP66
● SMART IR Infrared illumination technology
● Ultra Low Light Surveillance
● Zero Light Surveillance with IRs On
● Digital Noise Reduction (DNR)
● Dual Voltage DC12V & AC24V(save electric)
● High definition & resolution

10. Security Glass
B - Security Glass features :
● protects from vandalism and burglary
● break-ins by preventing or slowing down burglary attempts
● able to withstand repeated blows from heavy objects such as bricks, hammers or crowbars
● can be used in typical applications which display valuable goods, such as banks, building
societies, museums, as well as safety glazing in hospitals and prisons
● provides higher levels of UV protection

11. Fire Alarm System

12. Home/Business Automation
SMART Unlock(Apps)
● Modern and constantly evolving solution on home
security.
● iPhone-enabled apps, real-time device management
and cloud technology management.
● All devices are mobile, portable, and easy to use.

13. Service
● B-Lock Healthcare
● (Freecall Hotline) 1300-11-1688
● Repair service & warranty
● Delivery service
● Build in service

14. Our customer(People From All Walks of life)
Public- Home Safety
Businessman - Bank,Jewellery Store,Developer Company
Government - Traffic System
How to make them Affordable?

15. Preferred Package
Basic Home Package Premium Business Package
For an apartment, dorm, studio and smaller house For offices, business buildings and factories
Included :
● Door Access System
● Night Vision CCTV Camera
● Home Automation
Included :
● Night Vision CCTV Camera
● Security Glass
● Door Access System/Vehicle Access System/Lift
Access System/Biometric System
● Fire Alarm System
● Business Automation
All included Access system : Four selected two
FREE 3 Years Warranty + Delivery + Build-in Service FREE 3 Years Warranty + Delivery + Build-in Service
RM700+ RM1050+

16. COMPETITIVE ANALYSIS
PROS
CONS
International market Not affordable
prices
Trusted company No warranty in
products

17. Marketing Strategy
We are online
marketing and have
order delivering
Promotion
Value packages
Extended warranty
*Free gifts
We make it
affordable prices
to attract buyer
Advertising
Road Show
Demo exhibition
Poster
Do survey for
the buyer needs

18. Business Model

19. Business Structure
Types of Legal Ownership
● partnership (has 4 owners)
-Advantages:
➢ Easier to get capital due to more owners.As a
result, banks are also more willing to lend more
money to us.
➢ Legal paperwork is simple and low cost.

20. MANAGEMENT TEAM

21. INVESTMENT
= 30M (RM)
= 31.7M (RM)
Amount of capital
needed
Successfully
raised from
investors & owners
Each owner thrown in 3M (x4)(RM)
Amount from investors was 19.7M (RM)

22. FINANCIAL PROJECTION
12 MILLION
18 MILLION
TOTAL = 30 MILLION
INVESTMENT

23. Forecasted sales figures

24. SPOKESMAN

25. CUSTOMER FEEDBACK

26. References
1) CCTV : http://www.cctvcamerapros.com/Night-Vision-CCTV-Camera-p/bipro-s700vf50.htm
2) Security glass : https://www.pilkington.com/en-gb/uk/products/product-categories/safety-security
3) FAS :
http://us.boschsecurity.com/us_product/05_news_and_extras_2/01_productnews_2/06_productnews_fire_1/automatic_fire_detect
or_440_series/automatic_fire_detector_440_series
4) Control access : http://www.elid.com/index.php/2011-12-16-08-32-48
5) Apps : https://www.ismartalarm.com/Home#products
● Strategic management : awareness and change.
By: Thompson, John L.. London : Thomson Learning, 2005. xxx, 873 p. : col. ill. ; 25 cm. Language: English
● Advertising and promotion : an integrated marketing communications perspective.
By: Belch, George E. Boston, Mass. : Irwin / McGraw-Hill, 1999 xxii , 762 p. ; 28 cm. Language: English
● Integrated Marketing Communication
By:See Don E. Schultz, Standley I. Tannenbaum, and Rober F. Laterborn,(Chicago:NTC,1992)

27. The End.Thank You !