One of a series of three print ads developed to raise awareness about bowel cancer and screening

1. It’ll take years off you.
Bowel cancer is Australia’s second biggest cancer killer. But because there are no symptoms in its early stages, by the time many people are diagnosed it’s often too late. The good news is, when detected early up to 90 per cent of cases can be successfully treated. Your best chance of early detection is a
simple screening test that you can do at home, which takes no longer than putting on your make-up. To find out how to get it, visit jodileefoundation.org.au,
because it doesn’t matter what you do to look younger; if you don’t get screened for bowel cancer, you may not have to worry about growing old at all.