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“It is estimated that 8 million Americans have an eating
disorder – seven million women and
one million men,” and that “[o]ne in 200 American women
suffers from anorexia” (DMH). In
2013, anorexia is a highly known issue. It is no secret that
anorexia is on the rise in society.
Since statistics have increasingly soared through the last
decade, more people are becoming
concerned with the dangerous issue, including Dorothy Grice,
MD. She states that anorexia is a
disease that can be passed down through generations (Grice 39).
On the other hand, Sharlene
Nagy Hesse- Biber, a professor of Women’s Studies at Boston
College, argues: “Anorexia is a
self-inflicted eating disorder” (233). There are several different
approaches when considering
how to label anorexia ultimately showing that “anorexia
nervosa” should be categorized as a
type of an eating disorder, not as a disease.
Student 1
Good Student
Professor
English 1
February 22, 2017
Argument Essay
A Technological Approach
“Few individuals in the world are untouched by some form of
technology; they wear it
on their wrists, carry it in their pockets or purses, go to sleep
and wake up to it, and may even
depend on it to keep their heart beating at the right pace”
(Odom et al. 3805). There is nothing
that technology cannot do. So why not use this technology to
create more opportunities for
people with disabilities? The topic of disabilities has been
around for hundreds of years ranging
further back than the Middle Ages where people with
disabilities were pushed away from
society and thought to have demons inside of them and that the
only option was to kill them
(Mackelprang 5). Since then, studies have continued to develop
new ideas, the biggest
progression being in 1990 with the passing of the Americans
with Disabilities Act (an anti-
discrimination law based on disability). This opened windows
for people with disabilities to get
the help they need, doctors to develop new treatment plans, and
researchers to develop new
technology. The biggest obstacle regarding the use of
technology is the cost, however the overall
outcomes from it grossly outweighs the initial price for the
devices. Also, an important thought
to keep in mind is that not every child or adult is capable of
properly handling devices
(Darewych 100). It is clear that recent developments in
technology have drastically increased the
health and wellness of people with cognitive disabilities
through empowerment, stimulation, and
community access.
Student 2
There are several different ways to interpret certain subject
matters. For the purpose of
the current argument, the following terms will be defined:
cognitive- “the action or process of
knowing” (OED), disability- “a physical or mental condition
that limits a person’s
movements, senses, or activities” (OED), independence - “the
fact of not depending on
another…[or] individual liberty of thought or action” (OED),
empowerment- “To give (a
person) the means, ability, or strength to do something” (OED),
stimulation- “Excitation to
increased activity, quickening of some vital function or
process” (OED), and access-“to gain
admission to” (OED). Where social circumstances often skew
the meanings of words, the
definitions found in the Oxford English Dictionary work well
with the topic of technology.
Technology is a way for people with disabilities to feel
empowered and in control. Art
therapy is one way that people with cognitive disabilities can
exercise their brain and work on
their motor skills to give them a sense of feeling empowered.
Darewiych’s recent study was done
to show the use of tablets as art tools being used instead of
physical art supplies. While being
able to feel the stroke of a paint brush is beneficial for most
people as a form therapy, a disability
such as autism can make a child or adult more prone to triggers
such as messy paint or the odors
in the paint. This is where the tablet came in to play. The
participant had the ability to create their
own masterpieces with a swipe of a finger with no mess
involved.
The results of the study showed a strong sense of empowerment
and vision by allowing
personal choices and freedom to express their feelings and
thoughts however they pleased.
However, like all technology, there is room for error. The
possibility of losing a piece is likely
with the wrong push of a button. This happened during the study
where “two participants
inadvertently erased their drawings when their palms touched
the screen” (Darewych 101). This
minor mishap can lead to frustration, much like losing a paper
that had hours of work put
Student 3
into it or a work presentation that was to be given the next day.
On the other hand, the article written by Odom and his peers
address the framework
using technology when cognitively disability, specifically ASD
(autism spectrum disorder)
and how their findings are the best way for a person with a
cognitive disability to feel
empowered. They conclude that there are three key factors in
improving behavioral,
communicative, and vocational skills of people adolescents with
ASD: activity, human, and
technology (Odom et al. 3807). Activity: daily activities, work
and recreation, human:
families, the adolescent with ASD, and their doctor, and
technology: equipment, application,
and networking (3807). In other words, including positive
experiences from these frameworks
will have the biggest effect specifically on ASD adolescents and
adults while also having an
impact on other types of disabilities. Meeting daily goals is a
huge way to lead a healthy
lifestyle and technology plays a vital role in that. There are
speech generating programs and
stimulating games in the palm of their hands to help them
achieve those goals.
Stimulating the brain is also vital to promoting the health and
wellness of people with
disabilities. Technology in gaming has proved to be a reliable
source of therapy for cognitive
disabilities and is a way to promote active stimulation. Since
the days of Pong, video games
have played an important role in developing brains. They have
provided a fun way for children
and young adults to learn, absorb skills, and challenge
themselves and others. An issue with
cognitive disabilities tends to be with basic motor skills,
according to Durkin et al., and a
“video game play can enhance spatial skills, promote
communication, offer an instructional
and tutorial role, provide feedback and control over the
environment, self-confidence and self-
esteem, compensate for learning difficulties or sensory
impairments, and facilitate self-help
and social skills through collaborative working” (82). There is
continuing research on games
Student 4
that are being made to specifically target people with a
cognitive or developmental
disability and having these in the future can help even more
people at an even earlier age.
Even though using technology to help those with disabilities
seems obvious, one
concern to using video games a form of therapy for people with
and without disabilities is the
ability for some games to have a negative influence. A child
could play a violent video game
and then reflect the actions of the computerized characters in
situations that it is not
acceptable. In her research, Hamlen conducted surveys on
children ranging from grade school
through high school in regards to exposure to video games. Not
every child thinks the same
way, however many share common interests such as video
games. Findings suggested that
playing games is a big form of motivation. In her findings,
Hamlen stated: “[W]hen asked
directly about their reasons for playing the games they play
most often, children ages nine
through eleven primarily cite psychological, cognitive, and
visceral motivations for playing
video games” (110). The motivation to challenge themselves
with a tough level on their
favorite games is stimulating the brain by overcoming obstacles
and finding new and different
tasks to conquer. Using technology to its fullest extent can help
people with cognitive
disabilities find their way through life no matter the obstacle.
Barriers have always been around for people with disabilities,
one of the biggest being
community access. For years, people with disabilities were
institutionalized when it was
unnecessary. This practice occurred well in to the late 1900s
and when it ended, there was more
segregation in society. The idea of universal access is really
important to have in mind because it
takes in to account access for everyone in society, not one
group above another. An example of
universal access is curb cuts on street corners. Not everyone
thinks about the reason they were
implemented; but the idea was to provide an easier way for
people with a
Student 5
wheel chair or that are blind to navigate streets in their
community. While it improves the
lives for people with disabilities, it also improves the life of a
mother with a stroller or a
distracted person on their cell phone, thus creating equal access
for all. This same idea holds
true for public restroom access and public transportation
systems.
A common system that helps everyone in a community is its
transportation systems.
Stock et al. state that technology has allowed for people that
cannot obtain their driver’s
license to learn how to use public transpiration through “a
lifelike public bus riding scenario
in a simulated environment to teach bus transportation skills”
(263). Classes are taught to
teach people with intellectual and cognitive disabilities how to
navigate around their
community. Having this skill promotes independence and is also
comforting to family
members. Another helpful tool is GPS navigation. It gives step
by step instructions out loud
of how to get to a destination while also listing the words and
showing a picture on the screen
of a phone. It is simple enough that anyone can use it and it
allows people with disabilities to
have a safety net on directions. It can be very stressful not
knowing which direction to go,
however new technology has put minds at ease.
Being a part of a community means lifting each other up and
finding ways for everyone to
have equal and fair opportunities. A system that struggles in a
lot of communities is education for
people with intellectual disabilities. Technology has allowed for
more learning to be done outside
the classroom as extra practice for people with intellectual
disabilities. Dagys, Popat, and Aldersey
discuss the topic of eLearning to in community- based
rehabilitation (CBR) and how it has
become a big component of inclusion in communities (849). It
increases capabilities for people
with disabilities to lead a more independent life in their
community and enables them for more
opportunities such as jobs or higher education.
Student 6
In conclusion, technology has had a significant impact on the
development of people
with cognitive disabilities in more ways than will ever be
understood. It has become a daily
part of everybody’s life and has had a significant impact on
learning and integration in
communities. Without technology, people with disabilities may
still have been
institutionalized, and would certainly not have opportunities to
learn the basic motor skills that
are taught now. Even though the use of technology has greatly
increased the health and
wellness of people with cognitive disabilities through
empowerment, stimulation, and access,
there is still much more research that needs to be completed.
While connecting with technology
seems progress in this day and age, there will come a time when
the following statement will
seem antiquated because technology people wear may no longer
be visible: “Few individuals in
the world are untouched by some form of technology; they wear
it on their wrists, carry it in
their pockets or purses, go to sleep and wake up to it, and may
even depend on it to keep their
heart beating at the right pace” (Odom et al. 3805).
Student 7
Work Cited
"access, n." OED Online. Oxford University Press, March 2017.
Web. 16 May 2017.
"cognitive, adj." OED Online. Oxford University Press, March
2017. Web. 16 May 2017.
Dagys, Karly Michelle, Amaal Popat, and Heather Michelle
Aldersey. "The Applicability of
eLearning in Community-Based Rehabilitation." Societies 5.4
(2015): 831-54.
ProQuest. Web. 9 Mar.
2017.
Darewych, Olena Helen, Natalie Rae Carlton, and Kavin Wayne
Farrugie. “Digital
Technology Use In Art Therapy With Adults With
Developmental Disabilities.”
Journal On Developmental Disabilities 21.2 (2015): 95-102.
Academic Search
Complete. Web. 8 Feb. 2017.
"disability, n." OED Online. Oxford University Press, March
2017. Web. 16 May 2017.
Durkin, Kevin, et al. "Video Games for Children and
Adolescents with Special Educational
Needs." Zeitschrift Für Psychologie, vol. 221, no. 2, 2013, pp.
79-89.
EBSCOhost, doi:10.1027/2151- 2604/a000138.
"empowerment, n." OED Online. Oxford University Press,
March 2017. Web. 16 May
2017.
Gentry, Tony, et al. "Emerging New Practices in Technology to
Support
Independent Community Access for People with Intellectual and
Cognitive
Disabilities." Neurorehabilitation, vol. 28, no. 3, Mar. 2011, pp.
261-269.
EBSCOhost, doi:10.3233/NRE20110654.
Gillespie, Alex, Catherine Best, and Brian O'Neill. "Cognitive
Function and Assistive
Technology for Cognition: A Systematic Review." Journal of
the International
Student 8
Neuropsychological Society : JINS 18.1 (2012): 1-19. ProQuest.
Web. 28 Feb.
2017.
Hamlen, Karla R. "Understanding Children’s Choices and
Cognition in Video Game Play: A
Synthesis of Three Studies." Zeitschrift Für Psychologie, vol.
221, no. 2, 2013, pp.
107-114. EBSCOhost, doi:10.1027/2151-2604/a000136.
"independence, n." OED Online. Oxford University Press,
March 2017. Web. 16 May 2017.
Mackelprang, Romel W., and Richard O. Salsgiver. Disability:
A Diversity Model Approach
in Human Service Practice. 3rd ed. Chicago: Lyceum Inc., 2015.
Print.
"stimulation, n." OED Online. Oxford University Press, March
2017. Web. 16 May 2017.
Student 9
Odom, Samuel, et al. "Technology-Aided Interventions and
Instruction for Adolescents with
Autism Spectrum Disorder." Journal of Autism &
Developmental Disorders, vol. 45,
no. 12, Dec. 2015, pp. 3805-3819. EBSCOhost,
doi:10.1007/s10803-014-2320-6.
Rewrite the essay by following all those details:
Contains the assignment title
1
Contains your title
2
Introductions begins with a quote, stat, questions, or anecdote
3
Introduction contains background information
4
Introduction contains 2 cited "counter-argument" quotes or
paraphrases
5
Introduction contains a thesis "statement," not a question
6
The essay contains a definitions paragraph
7
The essay contains at least 3 paragraphs that support the thesis
(from your database research
8
Each body paragraph contains a topic sentence
9
Each body paragraph contains 2 in-text cites
10
Each body paragraph contains analysis (synthesis) between your
claim and the 2 cites
11
Each body paragraph contains a transition to the next paragraph
12
Conclusion contains a summary
13
Conclusion contains a call to action or a like element
14
Works Cited contains at least 6 scholarly sources
15
Works Cited is in alphabetical order
16
The paper is formatted MLA
17
Overall, correct grammar and punctuation is used (Uses 3rd
person and no contractions)
18
Objective: For this assignment, you will write a six plus (6+)
page argumentative essay about the issue related to the article.
After making a claim (thesis), you will support that claim with
scholarly sources following MLA style. Remember to
incorporate correct grammar and rhetorical moves (examples,
scholarly supports, restatement, cite, ethos, logos, pathos, and
analysis) through an introduction, body, and conclusion.
Process: Now that you have completed a Literature Review on
the issue that relates to your article along with a Rhetorical
Analysis of your article, begin your Argumentative Essay by
developing your working introduction and thesis, body, and
conclusion with information gathered from your Literature
Review along with additional research. The additional research
should have been compiled from at least three (3) scholarly
databases.
Introduction:
· Decide on an opening quote or statistic or anecdote or
question
· Organize background information
· Choose your oppositional quotes (counter-arguments)
· Develop a working thesis!
Body:
· Include definition(s) of terms (Use Oxford English
Dictionary-OED)
· (Suggestion) Develop background
· (Suggestion) Develop counter-argument
· Develop arguments from three (3) scholarly databases:
o http://research.ewu.edu/ located
“Databases by Name” (scroll down page)
For example, choose psychology, sociology, and economics
Now, choose (2) scholarly articles from each area
Within your essay, bring in two (2) scholarly articles per
paragraph (psychology,
sociology, and economics, for example) with two (2) in-text
quotes or paraphrases; cite
Add your analysis by “synthesizing” (compare and contrast)
your argument with theirs;
your argument should win by the end of the paragraph
Conclusion:
Finally, develop a closing paragraph that:
· Pulls together the main claims of your argument.
In addition, answer at least one (1) of the following:
· Answers the question “So what?”
· Universalizes (compare to other situations).
· Answers the question: What is new?
· Echoes the introduction.
· Challenges the reader.
· Looks to the future.
· The last line of your essay might include:
· A provocative question.
· A quote.
Works Cited:
· This should contain a minimum of six (6) sources
· Place in alphabetical order
· See OWL at Purdue on how to cite entries ---Please note
Inquiry chapter 9 for paragraph building helps.
By the end of your essay, your audience will understand your
well-supported side of the argument, even though they may not
agree with you.
Surname 1
Literature Review; Women and Advertisement
Researchers have come to an agreement that women have
always faced negative publicity
and disregard of feminism through the art of advertisements
(Ananda and Vani; Zimmerman and
John; Lanis and Katherine; Kilbourne; and Romero et al.).
Advertising is a huge industry and
affects every individual in different proportions and different
degrees of exposure. In the
advertisement world the marketers tend to use images which
they believe are enticing and will
sequentially draw more customers to their products. The
objectification of women has for many
instances exited in the commercial industry and has been the
key motivation for most feminist
movements. Within the contemporary society advertisers have
always found various ways to use
the female gender in advertisements to entice the buyers which
successively results in negative
challenges faced by women (Anand and Vani 117). The research
examination for this topic has
focused on objectification of women in advertisements,
challenges faced by women in
advertising, negative effects of advertising on women and
feminism and demeaning displays of
advertisements on women.
According to Anand and Vani there are negative advertisements
which portray women in
different forms, some portray the women as sex symbols and
others have a stereotyping gesture
which seem to suggest on the ideal and perfect woman in the
society (121). This is a more
damaging portrayal of women which can affect the women who
are not what the commercials
representations are engaged in. An example is an ad by Nice and
Lovely which give a depiction
that women of fair appearance are considered beautiful or
pretty.
The stereotyping portrayal of women in advertisement through
various literature has
shown that the depiction of the feminine gender as housewives
and mothers has had negative
impacts on the attitude (Lanis and Katherine 640). This is in
conformity to decrease in women
Surname 2
aspiration to achieve more for themselves (Anand and Vani
120), demoralization of social and
political feminist ideas (Kidwell) and demeaning of women
character in the fashionable society
(Zimmerman and John 73). Anand and Vani suggests that the
gender role stereotyping has been
successful portrayed and illustrated through the commercials in
the mass and social media with
different roles within social confines being the major attribute
of these commercials (640-641).
In objectifying women through advertisements, Kilbourne
argues that sex in
advertisements is more of pornographic and objectifies people
especially women this is because
it fetishizes products dooming women to disappointment
because products do not satisfy a
woman’s sexual desire (491). This is iterated Zimmerman et al.
proposing that women have been
given a negative sexual portrayal which may result in negative
sexual attitudes and as a result
affecting their sexuality more so their sexual activities. Anand
and Vani also shares this similar
stand by both Kilbourne and Zimmerman and John by
postulating that sexual objectification of
women has negative impacts on women and their sexual
pleasures (122).
Even though advertisement has such negative impacts on
women, Anand and Vani argue
that the growth and power of feminine figures has been
achieved through advertisement as such
acting as a voice for feminism. The literature review adopted
above has sufficiently shown that
various research journals and authors have discussed the
negative impact of advertisement on
women and their resulting attitude generation.
Works Cited
Anand, Meenakshi, and Vani Tyagi. "Advertising: Boon or
Curse for Women." International
Journal of Research in Economics and Social Sciences 7.3
(2017): 116-124.
Kidwell, Casey. "Women in Advertising: Demeaning Displays?
Or Aspirational Images?."
(2015).
Surname 3
Kilbourne, Jean. "Two ways a woman can get hurt”: Advertising
and violence." Rereading
America, Cultural contexts for critical thinking and writing
(1999): 444-464.
Lanis, Kyra, and Katherine Covell. "Images of women in
advertisements: Effects on attitudes
related to sexual aggression." Sex Roles 32.9 (1995): 639-649.
Romero-Sánchez, Mónica, et al. "More Than a Magazine:
Exploring the Links Between Lads’
Mags, Rape Myth Acceptance, and Rape Proclivity." Journal of
interpersonal
violence 32.4 (2017): 515-534
Zimmerman, Amanda, and John Dahlberg. "The sexual
objectification of women in advertising:
A contemporary cultural perspective." Journal of Advertising
Research 48.1 (2008): 71-
79.
Running head: RELATIONSHIP BETWEEN WOMEN IN
ADVERTISING AND EATING DISORDERS IN YOUNG
GIRLS
8
RELATIONSHIP BETWEEN WOMEN IN ADVERTISING AND
EATING DISORDERS IN YOUNG GIRLS
Relationship between women in advertising and eating disorders
in young girls
Name of student
Name of institution
Introduction
Research has found that 47% of the girls were influenced by
magazine pictures to want to lose weight, but only 29% were
actually overweight (Jayson, 2007). Further, the paper found
that stringent dieting aimed to achieve an ideal figure can play a
key role in triggering eating disorders. Women become
increasingly aware of their bodies as they get older, especially
with the constant awareness of media advertising. Studies have
shown that 90% of eating disorders are enlisted from young
girls who experience the pressure to fit in the society's ideal of
“beauty” (Barber, 2011). Also, it has significantly been
established that culture plays an important role in defining how
women carry out themselves, lifestyles adopted and contacts
that they make. It is in these alignments that women shape their
desire to usurp possibilities before they barely have had a
chance to sense them. Such an observation among women have
exposed women to pains of having to maintain small bodies
(Kilbourne, 1999). Media is a very powerful tool in influencing
dietary practices among young women. Media ridicules and
upholds certain dietary standards that may prompt women to
respond by either adopting new dietary practices. Ultimately,
women are continuously becoming more objective, sexy and the
growing need to appreciate them as meeting the beauty
thresholds considered to be social-culturally attractive. Barber
(2011) asserts that young girls facing stigmatization from their
male and female friends continue to fight the obstacles that
limit attainment of societal beauty. While in some cases they
adopt poor eating habits because they are stressed as a result of
too much pressure from their peers and the media, decent
dietary practice is a concern that both the young and adult
women consider a priority.
Influence of perception and diet
Eating disorders are a generational problem that is shaped by
perceptions and societal beliefs and values. The society will
define the most likely promotional alternatives that businesses
adopts in their media campaigns. Trade. Jayson (2007) contends
that while it remains a subject of contention when highlighting
the most likely and a healthy dietary practice that is socially
retributive, several psychological disorders, for instance, the
anorexia nervosa or bulimia may be the taken to characterize
serious disturbances of dietary behavior.
Barber, (2011) argues that eating disorders may come as a result
of unstable eating behaviors, which in some cases may be
regarded as either unhealthy reduction of food intake or extreme
overeating. These feeding patterns can be caused by feelings of
distress or concern about body shape or weight. However, such
practices are found to harm the normal body composition and
functions. Maybe a person with an eating disorder may have
started out just eating smaller or larger amounts of food than
usual, but at some point, the urge to eat less or more can spiral
out of control (American Psychiatric Association). Eating
disorders have had a significant influence in the current public
health where health complications have been on the rise among
individuals. In most occasions, women are influenced by the
rising need to curb the spiraling dietary disorder as well as
maintaining an appealing body shape. Men play a significant
role in shaping these notions in women because women always
want to stand out to men. Women are prompted to pick their
best pictures, one orchestrating body contours, perceived to be
charming for advertising campaigns so that their followers on
social media will notice them as attractive and appealing.
Diverse perceptions are developed by women on the issue of
advertising and how they should adorn to meet both the social
and marketing impacts that is anticipated for by such a
campaign. For instance, in 2014, Always came out with an ad
campaign dubbed “#LikeAGirl” where they took young ladies
under the age of 14, and adult women to see how they interpret
the phrase “like a girl”. There was a stark difference- the kids
viewed the phrase on a positive note, meaning that they could
do whatever they want if they do it “like a girl”, whereas adults
proved more subjective to the phrase, as they considered it
inappropriate and only fitting the interests of the young girls.
Anonymous (2016) contends that some advertising practices
have fostered development of attitudes and values that may
work to disadvantage women while others posit that women are
merely objects of desire. These social beliefs and values have
shaped how and what modern woman adopt as lifestyle practice,
and in most cases one that proves the relevance of such a
notion. In tight coherence with recent research, media has been
noted to play a significant role in the spread of certain eating
disorders. Kilbourne, (1999) found that most ladies between the
ages 9-17 years prefer to remain thin and prefer to look like
women on television, as a result there was a growing need to
check on the weight growth. Many young girls have found
modelling in the lifestyles of the television personalities worth
copying and critically important in their plight to meet
expectations of being social regenerative.
Media and dietary practices
Research has shown that there exists a link between media and
the attitudes and values that the young people have towards
their bodies (Jayson, 2007). It is what young girls see in
televisions and other advertisement boards about how and what
their seniors do that shape their lifestyle practices. Morality and
healthy living tips are learnt from the media. Associated with
this is the adornment of women in the media which further
highlights the relevance of the context. Media is a cradle of
information and misinformation on dietary practices. Ferguson,
Munoz, Garza, and Galindo (2014) argues that advertising
media in some cases have promoted unhealthy foods such as
foods that are rich in sugars cholesterols or salt. Manufacturers
of food products adopts innumerable properties of the foods that
young girls, who are less informed of healthy nutritional
practices may see as the millennial diet. With their numb
misunderstanding of the role of advertising, young girls have
been swayed into adopting certain dietary practices that have
negative impacts on their lives. Young girls have continuously
been obsessed with televisions that they spend better part of
their day watching. It is what the watch that filters and
consequently shifts their interpretation of the most viable
lifestyle to adopt. Copying from a range of advertisements
demonstrating certain foods have had a robust influence on their
lives. The most common foods which enlist most promotions in
the media may include sweetened cereals, fast foods, snacks,
and candy. All these foods are rich in sugars, which have been
noted to have face reaching implications on health (Ferguson, et
al 2014).
Jayson (2007) argues that advertisements have little or no
attachment to nutritional needs, but rather a psychological twist
to promote sales. Whatever that is viewed in the media will be
what the young girls ask for. Parents who prove to meet such
needs expose their children to health complications. Further,
Kilbourne (1999) argues that food advertising in many
developing countries continue to create many health
complications among children under 14 years.
Despite the negative implications of advertising on dietary
practices, it is also rational that a lot of dietary improvements
continue to be enlisted in the growing media space. Jayson
(2007) notes that ranging from promoting consumption of low
sugars and cholesterol to giving a rational position on how poor
health standards may be dangerous to health, media spreads the
basic health principles that should be adopted by any rationally
functioning mind. The growing need to meet good dietary
practice have met support from many manufacturers both in the
past and present. For instance, in 2006, 10 most influential food
and beverage companies highlighted that half of their
advertising campaigns will purposely promote healthier food
and good lifestyles. Also, the National Research Council (2009)
reports that some social advertising programs that promote a
healthy diet in adults and children as well as physical activity
tend to produce mixed results. However, Barber, (2011) argues
that it can rarely be held that advertising in the media mainly
implicates dietary practices, but rather provides both positive
and negative impacts that should be treated with utmost
urgency.
In June 2015, a newspaper in England pointed out that media
industry is responsible for the spread of eating disorders. Media
should be held responsible the escalating dietary complications
that are being witnessed today. Though the interest of the media
is to inform, persuade, entertain and initiate change, its
implications greatly exceeds the benefits we derive. Jayson
(2007) argues that rising proliferation of diverse foods into our
diets have seen people growing bigger, fatter, and in some cases
people maturing at very tender age. The difference between
body size and age in women is becoming an issue in the
mainstream social analysis. Some regard this as being heavy,
while others consider a proper diet. Anorexia is faster taking
precedence in some cases due to poor dietary practices adopted
from watching televisions. Compulsive eating, commonly
known as bulimia nervosa, a complication where food
deprivation may lead to loss of unwanted calories is faster
taking the lead in the dietary plights. Cross-social copying from
friends, colleagues at work, peers, or even parents have also
defined dietary habits of many young girls. American
Psychiatric Association reports that 0.48% in girls 15-19 years
old, and approximately 1%-5% of adolescents suffering from
bulimia nervosa. It further notes self-perception, boy weight
and image as the core drivers to dietary liberty (2014).
Conclusion
To this, the paper has presented an analysis of the influence of
media, especially advertising on dietary practices, how young
girls continue to be endeared into the shoes of women in the
media ranging from how they adorn to what they eat. As they
fight to meet this need they find themselves in a web of poor
health practices; which may seem different to some of them, the
influence of perception on determination of the most likely
dietary practice. Further, the paper has analyzed how
regenerative and informative media can be in promoting
adoption of a healthy diet. In practice, the paper has presented a
rational analysis on what prompt. As a result, there is rising
need to counter elements of advertising that prove unhealthy to
young girls so that eating disorders may be countered
effectively.
References
Kilbourne, J. (1999). Two ways a woman can get hurt:
Advertising and violence. Rereading America, Cultural contexts
for critical thinking and writing 444-464.
Jayson, S. (20Feb.2007). Media Cited for Showing Girls as Sex
Objects-usatoday.com. News, Travel, Weather, Entertainment,
Sports, Technology, U.S. & World-USATODAY.com.
Barber, J. (2011). Objectification of Women in Entertainment
Media Coverage Analysis.
Anonymous (2016) Eating Disorder. Details Findings in Eating
Disorders (Eating
Disorders and the media), Psychology & Psychiatry Journal,
243. University of Manchester retrieved from:
https://ezproxy.library.ewu.edu/login?url=https://search-
proquest-
com.ezproxy.library.ewu.edu/docview/1770964963?accountid=7
305
Ferguson, C.J., Munoz, M.E., Garza. A., & Galindo, M. (2014).
Concurrent and prospective analyses of peer, television and
social media influences on body dissatisfaction, eating disorder
symptoms and life satisfaction in adolescent girls. Journal of
Youth and Adolescence, 43(10, 1-14
Psychology & Psychiatry Journal,243,2016. Available:
https://ezproxy.library.ewu.edu/login?url=https://search-
proquestcom.ezproxy.library.ewu.edu/docview/177096496
3?accountid=7305
Running head: RELATION
SHIP
BETWEEN WOMEN IN ADVERTISING AND EATING
DISORDERS IN YOUNG GIRLS
Relation
ship
between women in advertising and eating disorders in young
girls
Name of student
Name of institution
Running head: RELATIONSHIP BETWEEN WOMEN IN
ADVERTISING AND EATING
DISORDERS IN YOUNG GIRLS
Relationship between women in advertising and eating disorders
in young girls
Name of student
Name of institution
It is estimated that 8 million Americans have an eating dis.docx

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  • 1. “It is estimated that 8 million Americans have an eating disorder – seven million women and one million men,” and that “[o]ne in 200 American women suffers from anorexia” (DMH). In 2013, anorexia is a highly known issue. It is no secret that anorexia is on the rise in society. Since statistics have increasingly soared through the last decade, more people are becoming concerned with the dangerous issue, including Dorothy Grice, MD. She states that anorexia is a disease that can be passed down through generations (Grice 39). On the other hand, Sharlene Nagy Hesse- Biber, a professor of Women’s Studies at Boston College, argues: “Anorexia is a self-inflicted eating disorder” (233). There are several different approaches when considering how to label anorexia ultimately showing that “anorexia nervosa” should be categorized as a type of an eating disorder, not as a disease.
  • 2. Student 1 Good Student Professor English 1 February 22, 2017 Argument Essay A Technological Approach “Few individuals in the world are untouched by some form of technology; they wear it on their wrists, carry it in their pockets or purses, go to sleep and wake up to it, and may even depend on it to keep their heart beating at the right pace” (Odom et al. 3805). There is nothing that technology cannot do. So why not use this technology to create more opportunities for people with disabilities? The topic of disabilities has been around for hundreds of years ranging further back than the Middle Ages where people with disabilities were pushed away from
  • 3. society and thought to have demons inside of them and that the only option was to kill them (Mackelprang 5). Since then, studies have continued to develop new ideas, the biggest progression being in 1990 with the passing of the Americans with Disabilities Act (an anti- discrimination law based on disability). This opened windows for people with disabilities to get the help they need, doctors to develop new treatment plans, and researchers to develop new technology. The biggest obstacle regarding the use of technology is the cost, however the overall outcomes from it grossly outweighs the initial price for the devices. Also, an important thought to keep in mind is that not every child or adult is capable of properly handling devices (Darewych 100). It is clear that recent developments in technology have drastically increased the health and wellness of people with cognitive disabilities through empowerment, stimulation, and community access. Student 2
  • 4. There are several different ways to interpret certain subject matters. For the purpose of the current argument, the following terms will be defined: cognitive- “the action or process of knowing” (OED), disability- “a physical or mental condition that limits a person’s movements, senses, or activities” (OED), independence - “the fact of not depending on another…[or] individual liberty of thought or action” (OED), empowerment- “To give (a person) the means, ability, or strength to do something” (OED), stimulation- “Excitation to increased activity, quickening of some vital function or process” (OED), and access-“to gain admission to” (OED). Where social circumstances often skew the meanings of words, the definitions found in the Oxford English Dictionary work well with the topic of technology. Technology is a way for people with disabilities to feel empowered and in control. Art therapy is one way that people with cognitive disabilities can
  • 5. exercise their brain and work on their motor skills to give them a sense of feeling empowered. Darewiych’s recent study was done to show the use of tablets as art tools being used instead of physical art supplies. While being able to feel the stroke of a paint brush is beneficial for most people as a form therapy, a disability such as autism can make a child or adult more prone to triggers such as messy paint or the odors in the paint. This is where the tablet came in to play. The participant had the ability to create their own masterpieces with a swipe of a finger with no mess involved. The results of the study showed a strong sense of empowerment and vision by allowing personal choices and freedom to express their feelings and thoughts however they pleased. However, like all technology, there is room for error. The possibility of losing a piece is likely with the wrong push of a button. This happened during the study where “two participants inadvertently erased their drawings when their palms touched the screen” (Darewych 101). This
  • 6. minor mishap can lead to frustration, much like losing a paper that had hours of work put Student 3 into it or a work presentation that was to be given the next day. On the other hand, the article written by Odom and his peers address the framework using technology when cognitively disability, specifically ASD (autism spectrum disorder) and how their findings are the best way for a person with a cognitive disability to feel empowered. They conclude that there are three key factors in improving behavioral, communicative, and vocational skills of people adolescents with ASD: activity, human, and technology (Odom et al. 3807). Activity: daily activities, work and recreation, human: families, the adolescent with ASD, and their doctor, and technology: equipment, application, and networking (3807). In other words, including positive experiences from these frameworks will have the biggest effect specifically on ASD adolescents and adults while also having an
  • 7. impact on other types of disabilities. Meeting daily goals is a huge way to lead a healthy lifestyle and technology plays a vital role in that. There are speech generating programs and stimulating games in the palm of their hands to help them achieve those goals. Stimulating the brain is also vital to promoting the health and wellness of people with disabilities. Technology in gaming has proved to be a reliable source of therapy for cognitive disabilities and is a way to promote active stimulation. Since the days of Pong, video games have played an important role in developing brains. They have provided a fun way for children and young adults to learn, absorb skills, and challenge themselves and others. An issue with cognitive disabilities tends to be with basic motor skills, according to Durkin et al., and a “video game play can enhance spatial skills, promote communication, offer an instructional
  • 8. and tutorial role, provide feedback and control over the environment, self-confidence and self- esteem, compensate for learning difficulties or sensory impairments, and facilitate self-help and social skills through collaborative working” (82). There is continuing research on games Student 4 that are being made to specifically target people with a cognitive or developmental disability and having these in the future can help even more people at an even earlier age. Even though using technology to help those with disabilities seems obvious, one concern to using video games a form of therapy for people with and without disabilities is the ability for some games to have a negative influence. A child could play a violent video game and then reflect the actions of the computerized characters in situations that it is not
  • 9. acceptable. In her research, Hamlen conducted surveys on children ranging from grade school through high school in regards to exposure to video games. Not every child thinks the same way, however many share common interests such as video games. Findings suggested that playing games is a big form of motivation. In her findings, Hamlen stated: “[W]hen asked directly about their reasons for playing the games they play most often, children ages nine through eleven primarily cite psychological, cognitive, and visceral motivations for playing video games” (110). The motivation to challenge themselves with a tough level on their favorite games is stimulating the brain by overcoming obstacles and finding new and different tasks to conquer. Using technology to its fullest extent can help people with cognitive disabilities find their way through life no matter the obstacle. Barriers have always been around for people with disabilities, one of the biggest being community access. For years, people with disabilities were institutionalized when it was
  • 10. unnecessary. This practice occurred well in to the late 1900s and when it ended, there was more segregation in society. The idea of universal access is really important to have in mind because it takes in to account access for everyone in society, not one group above another. An example of universal access is curb cuts on street corners. Not everyone thinks about the reason they were implemented; but the idea was to provide an easier way for people with a Student 5 wheel chair or that are blind to navigate streets in their community. While it improves the lives for people with disabilities, it also improves the life of a mother with a stroller or a distracted person on their cell phone, thus creating equal access for all. This same idea holds true for public restroom access and public transportation systems. A common system that helps everyone in a community is its transportation systems.
  • 11. Stock et al. state that technology has allowed for people that cannot obtain their driver’s license to learn how to use public transpiration through “a lifelike public bus riding scenario in a simulated environment to teach bus transportation skills” (263). Classes are taught to teach people with intellectual and cognitive disabilities how to navigate around their community. Having this skill promotes independence and is also comforting to family members. Another helpful tool is GPS navigation. It gives step by step instructions out loud of how to get to a destination while also listing the words and showing a picture on the screen of a phone. It is simple enough that anyone can use it and it allows people with disabilities to have a safety net on directions. It can be very stressful not knowing which direction to go, however new technology has put minds at ease. Being a part of a community means lifting each other up and finding ways for everyone to have equal and fair opportunities. A system that struggles in a lot of communities is education for
  • 12. people with intellectual disabilities. Technology has allowed for more learning to be done outside the classroom as extra practice for people with intellectual disabilities. Dagys, Popat, and Aldersey discuss the topic of eLearning to in community- based rehabilitation (CBR) and how it has become a big component of inclusion in communities (849). It increases capabilities for people with disabilities to lead a more independent life in their community and enables them for more opportunities such as jobs or higher education. Student 6 In conclusion, technology has had a significant impact on the development of people with cognitive disabilities in more ways than will ever be understood. It has become a daily part of everybody’s life and has had a significant impact on learning and integration in communities. Without technology, people with disabilities may still have been
  • 13. institutionalized, and would certainly not have opportunities to learn the basic motor skills that are taught now. Even though the use of technology has greatly increased the health and wellness of people with cognitive disabilities through empowerment, stimulation, and access, there is still much more research that needs to be completed. While connecting with technology seems progress in this day and age, there will come a time when the following statement will seem antiquated because technology people wear may no longer be visible: “Few individuals in the world are untouched by some form of technology; they wear it on their wrists, carry it in their pockets or purses, go to sleep and wake up to it, and may even depend on it to keep their heart beating at the right pace” (Odom et al. 3805). Student 7 Work Cited "access, n." OED Online. Oxford University Press, March 2017.
  • 14. Web. 16 May 2017. "cognitive, adj." OED Online. Oxford University Press, March 2017. Web. 16 May 2017. Dagys, Karly Michelle, Amaal Popat, and Heather Michelle Aldersey. "The Applicability of eLearning in Community-Based Rehabilitation." Societies 5.4 (2015): 831-54. ProQuest. Web. 9 Mar. 2017. Darewych, Olena Helen, Natalie Rae Carlton, and Kavin Wayne Farrugie. “Digital Technology Use In Art Therapy With Adults With Developmental Disabilities.” Journal On Developmental Disabilities 21.2 (2015): 95-102. Academic Search Complete. Web. 8 Feb. 2017. "disability, n." OED Online. Oxford University Press, March 2017. Web. 16 May 2017. Durkin, Kevin, et al. "Video Games for Children and Adolescents with Special Educational
  • 15. Needs." Zeitschrift Für Psychologie, vol. 221, no. 2, 2013, pp. 79-89. EBSCOhost, doi:10.1027/2151- 2604/a000138. "empowerment, n." OED Online. Oxford University Press, March 2017. Web. 16 May 2017. Gentry, Tony, et al. "Emerging New Practices in Technology to Support Independent Community Access for People with Intellectual and Cognitive Disabilities." Neurorehabilitation, vol. 28, no. 3, Mar. 2011, pp. 261-269. EBSCOhost, doi:10.3233/NRE20110654. Gillespie, Alex, Catherine Best, and Brian O'Neill. "Cognitive Function and Assistive Technology for Cognition: A Systematic Review." Journal of the International Student 8 Neuropsychological Society : JINS 18.1 (2012): 1-19. ProQuest. Web. 28 Feb.
  • 16. 2017. Hamlen, Karla R. "Understanding Children’s Choices and Cognition in Video Game Play: A Synthesis of Three Studies." Zeitschrift Für Psychologie, vol. 221, no. 2, 2013, pp. 107-114. EBSCOhost, doi:10.1027/2151-2604/a000136. "independence, n." OED Online. Oxford University Press, March 2017. Web. 16 May 2017. Mackelprang, Romel W., and Richard O. Salsgiver. Disability: A Diversity Model Approach in Human Service Practice. 3rd ed. Chicago: Lyceum Inc., 2015. Print. "stimulation, n." OED Online. Oxford University Press, March 2017. Web. 16 May 2017. Student 9 Odom, Samuel, et al. "Technology-Aided Interventions and Instruction for Adolescents with Autism Spectrum Disorder." Journal of Autism & Developmental Disorders, vol. 45, no. 12, Dec. 2015, pp. 3805-3819. EBSCOhost,
  • 17. doi:10.1007/s10803-014-2320-6. Rewrite the essay by following all those details: Contains the assignment title 1 Contains your title 2 Introductions begins with a quote, stat, questions, or anecdote 3 Introduction contains background information 4 Introduction contains 2 cited "counter-argument" quotes or paraphrases 5 Introduction contains a thesis "statement," not a question 6 The essay contains a definitions paragraph 7 The essay contains at least 3 paragraphs that support the thesis (from your database research 8
  • 18. Each body paragraph contains a topic sentence 9 Each body paragraph contains 2 in-text cites 10 Each body paragraph contains analysis (synthesis) between your claim and the 2 cites 11 Each body paragraph contains a transition to the next paragraph 12 Conclusion contains a summary 13 Conclusion contains a call to action or a like element 14 Works Cited contains at least 6 scholarly sources 15 Works Cited is in alphabetical order 16 The paper is formatted MLA 17 Overall, correct grammar and punctuation is used (Uses 3rd person and no contractions) 18
  • 19. Objective: For this assignment, you will write a six plus (6+) page argumentative essay about the issue related to the article. After making a claim (thesis), you will support that claim with scholarly sources following MLA style. Remember to incorporate correct grammar and rhetorical moves (examples, scholarly supports, restatement, cite, ethos, logos, pathos, and analysis) through an introduction, body, and conclusion. Process: Now that you have completed a Literature Review on the issue that relates to your article along with a Rhetorical Analysis of your article, begin your Argumentative Essay by developing your working introduction and thesis, body, and conclusion with information gathered from your Literature Review along with additional research. The additional research should have been compiled from at least three (3) scholarly databases. Introduction: · Decide on an opening quote or statistic or anecdote or question · Organize background information · Choose your oppositional quotes (counter-arguments) · Develop a working thesis! Body: · Include definition(s) of terms (Use Oxford English Dictionary-OED) · (Suggestion) Develop background · (Suggestion) Develop counter-argument · Develop arguments from three (3) scholarly databases: o http://research.ewu.edu/ located
  • 20. “Databases by Name” (scroll down page) For example, choose psychology, sociology, and economics Now, choose (2) scholarly articles from each area Within your essay, bring in two (2) scholarly articles per paragraph (psychology, sociology, and economics, for example) with two (2) in-text quotes or paraphrases; cite Add your analysis by “synthesizing” (compare and contrast) your argument with theirs; your argument should win by the end of the paragraph Conclusion:
  • 21. Finally, develop a closing paragraph that: · Pulls together the main claims of your argument. In addition, answer at least one (1) of the following: · Answers the question “So what?” · Universalizes (compare to other situations). · Answers the question: What is new? · Echoes the introduction. · Challenges the reader. · Looks to the future. · The last line of your essay might include: · A provocative question. · A quote. Works Cited: · This should contain a minimum of six (6) sources · Place in alphabetical order · See OWL at Purdue on how to cite entries ---Please note Inquiry chapter 9 for paragraph building helps. By the end of your essay, your audience will understand your well-supported side of the argument, even though they may not agree with you. Surname 1
  • 22. Literature Review; Women and Advertisement Researchers have come to an agreement that women have always faced negative publicity and disregard of feminism through the art of advertisements (Ananda and Vani; Zimmerman and John; Lanis and Katherine; Kilbourne; and Romero et al.). Advertising is a huge industry and affects every individual in different proportions and different degrees of exposure. In the advertisement world the marketers tend to use images which they believe are enticing and will sequentially draw more customers to their products. The objectification of women has for many instances exited in the commercial industry and has been the key motivation for most feminist movements. Within the contemporary society advertisers have always found various ways to use the female gender in advertisements to entice the buyers which successively results in negative challenges faced by women (Anand and Vani 117). The research examination for this topic has focused on objectification of women in advertisements, challenges faced by women in
  • 23. advertising, negative effects of advertising on women and feminism and demeaning displays of advertisements on women. According to Anand and Vani there are negative advertisements which portray women in different forms, some portray the women as sex symbols and others have a stereotyping gesture which seem to suggest on the ideal and perfect woman in the society (121). This is a more damaging portrayal of women which can affect the women who are not what the commercials representations are engaged in. An example is an ad by Nice and Lovely which give a depiction that women of fair appearance are considered beautiful or pretty. The stereotyping portrayal of women in advertisement through various literature has shown that the depiction of the feminine gender as housewives and mothers has had negative impacts on the attitude (Lanis and Katherine 640). This is in conformity to decrease in women Surname 2
  • 24. aspiration to achieve more for themselves (Anand and Vani 120), demoralization of social and political feminist ideas (Kidwell) and demeaning of women character in the fashionable society (Zimmerman and John 73). Anand and Vani suggests that the gender role stereotyping has been successful portrayed and illustrated through the commercials in the mass and social media with different roles within social confines being the major attribute of these commercials (640-641). In objectifying women through advertisements, Kilbourne argues that sex in advertisements is more of pornographic and objectifies people especially women this is because it fetishizes products dooming women to disappointment because products do not satisfy a woman’s sexual desire (491). This is iterated Zimmerman et al. proposing that women have been given a negative sexual portrayal which may result in negative sexual attitudes and as a result affecting their sexuality more so their sexual activities. Anand and Vani also shares this similar stand by both Kilbourne and Zimmerman and John by
  • 25. postulating that sexual objectification of women has negative impacts on women and their sexual pleasures (122). Even though advertisement has such negative impacts on women, Anand and Vani argue that the growth and power of feminine figures has been achieved through advertisement as such acting as a voice for feminism. The literature review adopted above has sufficiently shown that various research journals and authors have discussed the negative impact of advertisement on women and their resulting attitude generation. Works Cited Anand, Meenakshi, and Vani Tyagi. "Advertising: Boon or Curse for Women." International Journal of Research in Economics and Social Sciences 7.3 (2017): 116-124. Kidwell, Casey. "Women in Advertising: Demeaning Displays? Or Aspirational Images?." (2015). Surname 3
  • 26. Kilbourne, Jean. "Two ways a woman can get hurt”: Advertising and violence." Rereading America, Cultural contexts for critical thinking and writing (1999): 444-464. Lanis, Kyra, and Katherine Covell. "Images of women in advertisements: Effects on attitudes related to sexual aggression." Sex Roles 32.9 (1995): 639-649. Romero-Sánchez, Mónica, et al. "More Than a Magazine: Exploring the Links Between Lads’ Mags, Rape Myth Acceptance, and Rape Proclivity." Journal of interpersonal violence 32.4 (2017): 515-534 Zimmerman, Amanda, and John Dahlberg. "The sexual objectification of women in advertising: A contemporary cultural perspective." Journal of Advertising Research 48.1 (2008): 71- 79. Running head: RELATIONSHIP BETWEEN WOMEN IN ADVERTISING AND EATING DISORDERS IN YOUNG GIRLS
  • 27. 8 RELATIONSHIP BETWEEN WOMEN IN ADVERTISING AND EATING DISORDERS IN YOUNG GIRLS Relationship between women in advertising and eating disorders in young girls Name of student Name of institution Introduction Research has found that 47% of the girls were influenced by magazine pictures to want to lose weight, but only 29% were actually overweight (Jayson, 2007). Further, the paper found that stringent dieting aimed to achieve an ideal figure can play a key role in triggering eating disorders. Women become
  • 28. increasingly aware of their bodies as they get older, especially with the constant awareness of media advertising. Studies have shown that 90% of eating disorders are enlisted from young girls who experience the pressure to fit in the society's ideal of “beauty” (Barber, 2011). Also, it has significantly been established that culture plays an important role in defining how women carry out themselves, lifestyles adopted and contacts that they make. It is in these alignments that women shape their desire to usurp possibilities before they barely have had a chance to sense them. Such an observation among women have exposed women to pains of having to maintain small bodies (Kilbourne, 1999). Media is a very powerful tool in influencing dietary practices among young women. Media ridicules and upholds certain dietary standards that may prompt women to respond by either adopting new dietary practices. Ultimately, women are continuously becoming more objective, sexy and the growing need to appreciate them as meeting the beauty thresholds considered to be social-culturally attractive. Barber (2011) asserts that young girls facing stigmatization from their male and female friends continue to fight the obstacles that limit attainment of societal beauty. While in some cases they adopt poor eating habits because they are stressed as a result of too much pressure from their peers and the media, decent dietary practice is a concern that both the young and adult women consider a priority. Influence of perception and diet Eating disorders are a generational problem that is shaped by perceptions and societal beliefs and values. The society will define the most likely promotional alternatives that businesses adopts in their media campaigns. Trade. Jayson (2007) contends that while it remains a subject of contention when highlighting the most likely and a healthy dietary practice that is socially retributive, several psychological disorders, for instance, the anorexia nervosa or bulimia may be the taken to characterize
  • 29. serious disturbances of dietary behavior. Barber, (2011) argues that eating disorders may come as a result of unstable eating behaviors, which in some cases may be regarded as either unhealthy reduction of food intake or extreme overeating. These feeding patterns can be caused by feelings of distress or concern about body shape or weight. However, such practices are found to harm the normal body composition and functions. Maybe a person with an eating disorder may have started out just eating smaller or larger amounts of food than usual, but at some point, the urge to eat less or more can spiral out of control (American Psychiatric Association). Eating disorders have had a significant influence in the current public health where health complications have been on the rise among individuals. In most occasions, women are influenced by the rising need to curb the spiraling dietary disorder as well as maintaining an appealing body shape. Men play a significant role in shaping these notions in women because women always want to stand out to men. Women are prompted to pick their best pictures, one orchestrating body contours, perceived to be charming for advertising campaigns so that their followers on social media will notice them as attractive and appealing. Diverse perceptions are developed by women on the issue of advertising and how they should adorn to meet both the social and marketing impacts that is anticipated for by such a campaign. For instance, in 2014, Always came out with an ad campaign dubbed “#LikeAGirl” where they took young ladies under the age of 14, and adult women to see how they interpret the phrase “like a girl”. There was a stark difference- the kids viewed the phrase on a positive note, meaning that they could do whatever they want if they do it “like a girl”, whereas adults proved more subjective to the phrase, as they considered it inappropriate and only fitting the interests of the young girls. Anonymous (2016) contends that some advertising practices have fostered development of attitudes and values that may work to disadvantage women while others posit that women are merely objects of desire. These social beliefs and values have
  • 30. shaped how and what modern woman adopt as lifestyle practice, and in most cases one that proves the relevance of such a notion. In tight coherence with recent research, media has been noted to play a significant role in the spread of certain eating disorders. Kilbourne, (1999) found that most ladies between the ages 9-17 years prefer to remain thin and prefer to look like women on television, as a result there was a growing need to check on the weight growth. Many young girls have found modelling in the lifestyles of the television personalities worth copying and critically important in their plight to meet expectations of being social regenerative. Media and dietary practices Research has shown that there exists a link between media and the attitudes and values that the young people have towards their bodies (Jayson, 2007). It is what young girls see in televisions and other advertisement boards about how and what their seniors do that shape their lifestyle practices. Morality and healthy living tips are learnt from the media. Associated with this is the adornment of women in the media which further highlights the relevance of the context. Media is a cradle of information and misinformation on dietary practices. Ferguson, Munoz, Garza, and Galindo (2014) argues that advertising media in some cases have promoted unhealthy foods such as foods that are rich in sugars cholesterols or salt. Manufacturers of food products adopts innumerable properties of the foods that young girls, who are less informed of healthy nutritional practices may see as the millennial diet. With their numb misunderstanding of the role of advertising, young girls have been swayed into adopting certain dietary practices that have negative impacts on their lives. Young girls have continuously been obsessed with televisions that they spend better part of their day watching. It is what the watch that filters and consequently shifts their interpretation of the most viable lifestyle to adopt. Copying from a range of advertisements demonstrating certain foods have had a robust influence on their lives. The most common foods which enlist most promotions in
  • 31. the media may include sweetened cereals, fast foods, snacks, and candy. All these foods are rich in sugars, which have been noted to have face reaching implications on health (Ferguson, et al 2014). Jayson (2007) argues that advertisements have little or no attachment to nutritional needs, but rather a psychological twist to promote sales. Whatever that is viewed in the media will be what the young girls ask for. Parents who prove to meet such needs expose their children to health complications. Further, Kilbourne (1999) argues that food advertising in many developing countries continue to create many health complications among children under 14 years. Despite the negative implications of advertising on dietary practices, it is also rational that a lot of dietary improvements continue to be enlisted in the growing media space. Jayson (2007) notes that ranging from promoting consumption of low sugars and cholesterol to giving a rational position on how poor health standards may be dangerous to health, media spreads the basic health principles that should be adopted by any rationally functioning mind. The growing need to meet good dietary practice have met support from many manufacturers both in the past and present. For instance, in 2006, 10 most influential food and beverage companies highlighted that half of their advertising campaigns will purposely promote healthier food and good lifestyles. Also, the National Research Council (2009) reports that some social advertising programs that promote a healthy diet in adults and children as well as physical activity tend to produce mixed results. However, Barber, (2011) argues that it can rarely be held that advertising in the media mainly implicates dietary practices, but rather provides both positive and negative impacts that should be treated with utmost urgency. In June 2015, a newspaper in England pointed out that media industry is responsible for the spread of eating disorders. Media should be held responsible the escalating dietary complications that are being witnessed today. Though the interest of the media
  • 32. is to inform, persuade, entertain and initiate change, its implications greatly exceeds the benefits we derive. Jayson (2007) argues that rising proliferation of diverse foods into our diets have seen people growing bigger, fatter, and in some cases people maturing at very tender age. The difference between body size and age in women is becoming an issue in the mainstream social analysis. Some regard this as being heavy, while others consider a proper diet. Anorexia is faster taking precedence in some cases due to poor dietary practices adopted from watching televisions. Compulsive eating, commonly known as bulimia nervosa, a complication where food deprivation may lead to loss of unwanted calories is faster taking the lead in the dietary plights. Cross-social copying from friends, colleagues at work, peers, or even parents have also defined dietary habits of many young girls. American Psychiatric Association reports that 0.48% in girls 15-19 years old, and approximately 1%-5% of adolescents suffering from bulimia nervosa. It further notes self-perception, boy weight and image as the core drivers to dietary liberty (2014). Conclusion To this, the paper has presented an analysis of the influence of media, especially advertising on dietary practices, how young girls continue to be endeared into the shoes of women in the media ranging from how they adorn to what they eat. As they fight to meet this need they find themselves in a web of poor health practices; which may seem different to some of them, the influence of perception on determination of the most likely dietary practice. Further, the paper has analyzed how regenerative and informative media can be in promoting adoption of a healthy diet. In practice, the paper has presented a rational analysis on what prompt. As a result, there is rising need to counter elements of advertising that prove unhealthy to young girls so that eating disorders may be countered effectively.
  • 33. References Kilbourne, J. (1999). Two ways a woman can get hurt: Advertising and violence. Rereading America, Cultural contexts for critical thinking and writing 444-464. Jayson, S. (20Feb.2007). Media Cited for Showing Girls as Sex Objects-usatoday.com. News, Travel, Weather, Entertainment, Sports, Technology, U.S. & World-USATODAY.com. Barber, J. (2011). Objectification of Women in Entertainment Media Coverage Analysis. Anonymous (2016) Eating Disorder. Details Findings in Eating Disorders (Eating Disorders and the media), Psychology & Psychiatry Journal, 243. University of Manchester retrieved from: https://ezproxy.library.ewu.edu/login?url=https://search- proquest- com.ezproxy.library.ewu.edu/docview/1770964963?accountid=7 305 Ferguson, C.J., Munoz, M.E., Garza. A., & Galindo, M. (2014). Concurrent and prospective analyses of peer, television and social media influences on body dissatisfaction, eating disorder symptoms and life satisfaction in adolescent girls. Journal of Youth and Adolescence, 43(10, 1-14 Psychology & Psychiatry Journal,243,2016. Available: https://ezproxy.library.ewu.edu/login?url=https://search- proquestcom.ezproxy.library.ewu.edu/docview/177096496 3?accountid=7305
  • 34. Running head: RELATION SHIP BETWEEN WOMEN IN ADVERTISING AND EATING DISORDERS IN YOUNG GIRLS Relation ship between women in advertising and eating disorders in young girls Name of student Name of institution
  • 35. Running head: RELATIONSHIP BETWEEN WOMEN IN ADVERTISING AND EATING DISORDERS IN YOUNG GIRLS Relationship between women in advertising and eating disorders in young girls Name of student Name of institution