Slides from #ISTVHK

1. Creating conversations on Twitter
@janetthomas47
March 2015
#ISTVHK

2. Overview
• Which Social media?
• Focus on Twitter
• Planning
• Professionalism
• Doing
• Make it happen!
• Twitter action plan

3. Which Social media?

4. Which Social media?

5. Why twitter?
• International
• Inter-professional
• Non-hierarchical
• Immediate
• Conversations

6. Why twitter?
You can:
• Listen to different
perspectives
• Access & discuss latest
research
• Ask for advice & opinions
• Follow conferences

7. Planning
• What?
• How?
• Who?
• Personal v professional
accounts
• Time available

8. Professional responsibilities
Know your responsibilities set
out by:
• Your regulator: HCPC
• Your professional body: CSP
• Your employer: NHS Fife
Think before posting!

9. Social media code
• Personal criticism
• Data privacy
• Personal privacy
• Mixing work with pleasure
• Friend requests from patients
• Personal advice
• Handling negative posts

10. Step one: Your profile

11. Your profile

12. Next: Who you follow

13. Connection and conversation

14. Then: Connection and conversation
#ISTVHK

15. Giving a voice to physiotherapists in 2014
30,735,293 Impressions
21,632 Tweets
3,271 Participants

16. Make it happen!
• Do you have a twitter plan?
• Coordinated?
• Plan and prepare
• Why your twitter presence?
• What are you tweeting for?

17. Make it happen - workshop