Cerpen ini menggambarkan perbezaan pendapat antara dua beradik, Israk dan Mikraj, yang tinggal bersama nenek mereka, Wah, di Kampung Sayong. Israk yang dibesarkan di luar negara tidak dapat menyesuaikan diri dengan gaya hidup kampung dan sering bertikam lidah dengan Mikraj. Perselisihan mereka menyakiti hati Wah. Akhirnya, Israk insaf setelah terjatuh ke dalam sungai dan diselamatkan oleh Wah.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2. Cerpan Israk mengisahkan Adam iaitu anak tunggal Wah membawa isterinya,Hawa
dan anak-anaknya ,Israk dan Mikraj bercuti di rumah nenek mereka di Kampung Sayong
,Perak.Keadaan rumah kampung yang serba kekurangan dari segi kemudahan asa
menyebabkan Israk berasa kurang senang.Dia menghadapi masalah untuk menyesuaikan diri
dengan kehidupan kampung. Sebaliknya adik perempuannya, Mikraj suka akan suasana di
kampung.Mereka berdua sering bertikam lidah kerana perbezaan pendapat . Israk tidak betah
tinggal di kampung kerana dia dibesarkan di luar negara. Dia tidak menggemari makanan dan
buah-buahan tempatan juga.
Tindakan Israk menimbulkan perasaan kurang senang Mikraj.Mikraj sakit hati akan
sikap Israk yang sering menghina dan menggores Wah.Hal ini demikian kerana Mikraj amat
menyayangi Wah dan faham akan perasaan neneknya itu.Mikraj kerap mempertikaikan
perbuatan Israk terhadap Wah.Mikraj mahu supaya Israk menyesuaikan diri dengan kehidupan
di kampung.Selain itu,Mikraj mahu supaya Israk mengenali Wah lebih dekat kerana Wah telah
menjaga Israk sejak hari pertama kelahirannya lagi.Perbezaan pendapat ini menyebabkan
berlakunya perang mulut antara Israk dengan Mikraj dan hampir-hampir terjadinya
pergaduhan.Wah tidak suka mereka bertengkar seperti anjing dengan kucing.Wah telah
menasihati Israk dan Mikraj .Wah mahu supaya mereka berbaik-baik walaupun hati Wah terluka.
Pada sesuatu hari,bekalan air paip di Kampung Sayong terputus.Mikraj menyuruh
abangnya mandi air sungai sahaja .Malangnya ,ketika Israk melalui rimbunan semak,dia terjatuh
ke dalam sungai.Wah menghulurkan sebatang kayu kepada Israk. Dia juga berusaha sedaya
upaya untuk menarik Israk naik ke tebing.Akhirnya,Israk mula insaf dan berubah. Perubahan
sikap Israk dapat dilihat apabila dia mula memakai baju Melayu ,dan makan nasi ,serta mencari
jering dan tempoyak untuk makan.
3. Cerpen ini mengutarakan tema tentang
jati diri remaja kota yang kian terhakis sehingga
mencetuskan pertentangan pendapat.Israk
yang dibesarkan diluar negara tidak dapat
menyesuaikan diri dengan suasana kampung.
Keadaan rumah kampung yang serba
kekurangan dari segi kemudahan asas
menyebabkan Israk tidak suka tinggal di rumah
neneknya,Wah.Dia tidak suka akan makanan
dan buah-buahan tempatan juga.
4. Kasih sayang nenek terhadap cucunya.
Generasi muda yang lebih senang dengan kehidaupan di
Bandar.
Sikap mementingkan diri dan ego seorang pemuda yang
mendapat pendidikan di luar negara.
Ketenangan seorang nenek dalam menyelesaikan perbezaan
pendapat cucu-cucunya.
Kepentingan melihat asal usul diri dan sejarah keluarga.
Penghargaan terhadap adat resam dan budaya masyarakat
yang tinggal di luar bandar.
5. Israk
Anak sulung kepada Adam dan Hawa.
Cucu sulung Wah.
Datuknya ialah Firdaus Frank ,iaitu anak buah Frank Swettenham.
Sewaktu kecil Israk dipelihara oleh Wah tetapi kemudian dilarikan oleh atuk
Perth dan dibesarkan diPerth ,Australia.
Menyambung pengajian dalam bidang korporat.
Tidak suka tinggal di rumah neneknya
Tidak suka akan makanan kampung (jering dan tempoyak)
Bersikap ego dan berlagak sombong
Sering bertikam lidah dengan adiknya,Mikraj.
Menghina ,mengeji,serta menyakiti hati Wah.(tidak memperdulikan perasaan
Wah ,menganggappenduduk kampung kolot).
Insaf dan sedar akan kesalahannya.
6. MIKRAJ
Anak kedua kepada Adam dan Hwa .
Cucu kedua Wah
Adik kepada Israk
Suka tinggal di kampung
Amat menyayangi Wah
Tidak suka akan layanan dan
tindakan Israk yang keterlaluan
terhadap Wah
Selalu bertikam lidah dengan Israk
Berbakat dalm bidang sastera
7. Wah
Merupakan ibu kepada Adam dan nenek kepada Israk dan Mikraj.
Sudah lanjut usia tetapi masih kuat dan bertenaga.
Alim dan taat akan agama – dia sentiasa berwuduk .
Telah berkahwin dengan Firdaus Frank ,iaitu anak buah Frank Swettenham.
Tabah menerima kenyataan (kematian suaminya ,Firdaus Frank yang meningggal
dunia ketikakandungan Wah berusia Sembilan bulan ,tiga hari)
Memelihara cucunya,Israk sejak berusia satu hari sehinggalah
cucunyaitu dilarikan oleh atuknyaPerth ke Perth ,Australia
Taat kepada perintah agama(lahir dalamkalangan orang alim)
Saying akan anak ,menantu ,dan cucu-cucunya(mengambil berat terhadap
kebajikan mereka)
Berpegang teguh pada janji(tidak mahu menjual rumahnya kepada Majlis Daerah
bagi pusatpelancongan kerana dia berjanji dengan ibunya untuk tidak menjual
rumah tersebut)
Bersemangat kental dan berani(menghulurkan sebatang kayu kepada Israk
semasa Israk terjatuh dalam sungai Wah berusaha sedaya upaya menarik Israk
ke tebing )
8.
9. Kampung Sayung iaitu tempat tinggal
Wah.
Sungai Perak iaitu sungai yang terletak di
tepi rumah Wah.
Rumah kayu milik Wah.
10. Pada musim durian
Pada waktu pagi - Israk jatuh di sungai
ketika hendak mandi akibat ketiadaan air
paip.
Kebanyakan peristiwa berlaku pada
waktu siang.
11. Masyarakat yang menghormati orang tua – Mikraj amat
menghormati Wah
Masyarakat muda yang sukar menyesuaikan diri dengan
suasana kampung.
Israk tidak selesa tinggal di kampung dan makan makanan
kampung. seperti petai dan Jering
Masyarakat yang bertanggungjawab
Mikraj tidak suka akan tindakan dan sikap abangnya yang
keterlaluan terhadap neneknya Wah.
Masyarakat yang penyayang-Wah amat menyayangi cucu-
cucunya.
12.
13. Permulaan
Adam, Siti Hawa, Israk dan Mikraj telah pulang ke rumah Wah di Kampung
Sayong. Israk
anak teruna Adam, kelihatan kurang selesa dengan suasana di kampung
kerana selama ini
dia dibesarkan oleh datuknya di Perth Australia.
Perkembangan
Mikraj, adik kepada Israk seorang remaja yang mudah menyesuaikan diri
dengan
kehidupan di kampong. Israk pula ego dengan statusnya sebagai orang
bandar dan bakal bergelar ahli korporat. Perselisihan pendapat antara dua
beradik ini semakin memuncak
apabila kelakuan dan tingkah laku Israk semakin keterlaluan terhadap Wah.
Israk tidak
patut menyakiti hati Wah kerana Wahlah yang menjaganya sejak berumur
sehari.
Pertikaman lidah antara dua beradik itu berlarutan dan telah menyebabkan
Wah masuk
campur serta menasihati kedua-dua cucunya agar jangan bertekak pasal
dirinya lagi.
14. . Klimaks
Keputusan air di kampung Sayong telah
memaksa Israk ke sungai untuk mandi,
setelah
dicabar oleh adiknya Mikraj. Israk telah
terjatuh ke dalam sungai dan telah
diselamatkan
oleh neneknya.
Peleraian
Israk keluar dari bilik dengan berpakaian
baju Melayu telah mengejutkan
keluarganya.
Israk mulai mencedok nasi dan gulai
malah mencari jering dan tempoyak yang
merupakan
makanan yang paling tidak disukainya.
15. Simile
-kendatipun Wah sudah melanjutkan usia,namun langkahnya
tetap pantas dan teratur sekali
laksana primadona.(hal.131)
-dia bagaikan gunung berapi pendam.(hal.133)
-Abang ni macam perempuan.(hal.134)
-Persis Siti Hajarkah?(hal.133)
Peribahasa
-bagaiakan cacing kepanasan(hal.134)
-sudah terhantuk baru tengadah(hal.134)
-rendah diri(hal.136)-
paha kanan tercubit paha kiri turut berasa sakit(hal.137)
bagaikan minyak dengan air(hal.138)
-bertikam lidah(hal.139)-carik-carik bulu ayam bercatum jua
akhirnya(hal.139)
-jangan jadi macam anjing dengan kucing(hal.139)
16. Personifikasi
Daun pokok pisang melambai-lambainya seolah-olah
mengejinya(hal.134)
-Dawai langsir terputus dan tali langsir menjilat lantai kayu merbau
itu .(hal136)
Sinkope
-Kalau kau jadi macam aku tentu pa dan ma bangga.(hal.138)-Aku
bukan nak jadi petani (hal.139)
-Israk,jamahlah buah-buahan ,tu dulu.Wah kutip semata-mata nak
bagi kamu rasa.(hal.133)
Penggunaaan kata bahasa asing
-bahasa Inggeris(yoghurt)(hal.138)
-bahasa Arab(Wallahualam)(hal.142)
Penggunaan dialek daerah Perak-Mikraj ,moh lerah! (hal.138)
Metafora
-Asap kemarahan dilepaskan sedikit demi sedikit.(hal. 134)--Bara
kata-kata Israk itu memanaskan lagi telingaMikraj.(hal.134)
-Bom radang Ghaza dilepaskan (hal.139)
17. Nilai menghormati ibu bapa.
Israk menolak baik pelawaan ayahnya untuk makan durian bersama-
sama keluarganya
Nilai jati diri yang tinggi
Mikraj suka tinggal di rumah Wah ,di Kampung Sayong.Mikraj juga suka
akan buah-buahan tempatan
Nilai kasih sayang
Wah amat menyayangi anak cucunya, sehingga sanggup menggunakan
tenaga tuanya untuk menyelamatkan cucunya yang jatuh ke dalam
sungai walaupun Israk selalu menyakiti hatinya.
Nilai keprihatinan
Mikraj amat prihatin akan perasaan neneknya yang sentiasa terguris
dengan perbuatan dan kata-kata abangnya yang seolah-olah mengejek
dan memperlekehkan kehidupan miskin neneknya.
Nilai ketabahan.
Wah amat tabah membesarkan anaknya tanpa kehadiran suami.
18. Kita hendaklah menghormati orang yang lebih tua
daripada kita terutama dari segi
percakapan dan perbuatan kita.
Kita mestilah mengetahui asal usul kita agar kehidupan
kita selari dengan kehendak
agama dan masyarakat.
Kita haruslah menjaga perlakuan dan kata-kata kita
terhadap sesiapa sahaja agar orang
di sekeliling kita tidak merasa tersinggung dan kurang
senang kepada kita.
Kita haruslah sentiasa bersyukur terhadap apa-apa
sahaja yang kita nikmati kerana ada
orang lain yang tidak bernasib baik seperti kita.
Kita mestilah berterima kasih terhadap apa-apa bantuan
yang telah diterima.