Introduction to the Lean startup
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This presentation introduces the Lean Startup Method for building a business, which focuses on developing minimum viable products (MVPs) to test assumptions, rapidly iterating based on what is learned from measuring customer feedback, and either pivoting in a new direction or continuing to iterate on the product to drive growth. The goal is to build and measure efficiently to learn quickly what works and what doesn't.
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Introduction to the Lean startup
- 1. The Lean Startup Method Marcus Kuhn (marcuskuhn@gmail.com) 1
- 2. About me
- 6. Everything is an assumption
- 10. So, where to start?
- 11. The MVP…
- 13. Engine of Growth
- 14. Questions?
- 15. Thank you!