Textlocal is India's leading business SMS platform, offering easy-to-use features for sending promotional and transactional SMS to over 165,000 businesses. It provides services such as bulk SMS, API integration, and mobile marketing tools, all backed by best-in-class delivery and customer support. The platform is designed for SMEs and large enterprises, enabling effective communication through personalized messaging, real-time metrics, and customizable campaign management.

1. A Product of IMImobile
Textlocal: India’s #1 Business SMS Platform
Easy, powerful messaging with best-in-class delivery

2. Introduction
Platform Overview
Features and Benefits
Pricing
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5
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19
Use Cases
Why choose Textlocal?
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21
Feature Snapshot 22
Contents
www.textlocal.in

3. www.textlocal.in
About Textlocal
What’s Textlocal
A multi-award-winning software, Textlocal is India’s #1 Business SMS platform. With easy & powerful
features, best-in-class delivery and fanatic customer support, Textlocal helps you achieve maximum
returns for all your SMS based communications, both promotional and transactional.
What we offer
Textlocal is a one-stop shop for all mobile messaging requirements of SMEs and large enterprises from
various industries. Over 1,65,000 businesses use Textlocal to send & receive powerful, media-rich SMS
via web portal, APIs, email or mobile app.
1,65,000+ Delighted Customers
Direct Telecom Operator Connectivity with BSNL, Vodafone, Aircel & others
Our Awards
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4. www.textlocal.in
About IMImobile
Software & Services business with wholly owned IP
750 employees, listed on AIM – London Stock Exchange
Founded in 2000, 17 years of mobile-first experience
Solutions in over 60 countries, in 25 languages
Supporting over 500,000,000 end users
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5. www.textlocal.in
Textlocal Features – Easy & Powerful
Reach out to millions within seconds. Easily personalize bulk SMS campaigns,
compose regional language texts, schedule deliveries and more at the click of a
button. Get best-in-class delivery for both promotional & transactional SMS.
Send Bulk SMS with Unmatched Delivery
Go beyond 160 characters. For the first time ever, Textlocal allows you to attach
and send files, images, flyers, videos, brochures and shortened web links in your
texts at no extra cost! It’s as easy as attaching files in an email.
Media-Rich SMS with Attachments & Shortlinks
Receive SMS Online
Allow customers/prospects to instantly reach out to you. Get your own SMS
address and receive SMS online using our short codes, long codes and
keywords. Easily set SMS auto-replies or forward incoming texts to your
phone/software. Example: SMS TEXTLOCAL TO 92205 92205 / 56263
Stop shooting in the dark. With delivery reports for every number and detailed click
through reports for all attachments and shortened URLs, you can now measure
campaign effectiveness. Modify and test different campaigns to find the right
message and right campaign time for your target audience!
Real-Time Delivery Reports & Click Metrics
SMS has 8x higher response rates than email, so why not send your surveys via
SMS? Create and send mobile-optimized surveys, data collection forms, tickets and
discount vouchers directly to your customers’ phones with Textlocal!
Forms, Surveys, Vouchers and Tickets
Start sending SMS from any application in minutes. Our powerful SMS APIs
allow you to send & receive SMS, pull reports, manage contacts & more. Access
comprehensive documentation with sample codes in PHP, Java, .NET, C#...
Secure, Scalable & Powerful SMS APIs
…and many more features including opt-out manager, opt-in manager (bypass DND), excel-to-SMS, email-to-SMS, mobile apps etc.
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Enterprise-Ready Capabilities
Easily allow your franchisees and teams to run their own bulk SMS campaigns
with a tiered account structure. Just pay centrally, allocate credits to your sub-
accounts as needed and monitor consumption. Yes, it's that simple!
Tiered Account Structure
Having problems with multiple users accessing a single account? As a super
user, you can define granular roles and privileges for each of your sub users. You
can even monitor their usage with a detailed audit trail report.
Multi-User Roles & Privileges
Control Your SMS Content
Monitor and control the content in every SMS that is sent from your account.
You can limit access to SMS templates for your sub users. Alternatively, you can
restrict sub-users' texts from going out without your explicit approval.
Don't let a delayed OTP affect your business! We can now configure your
account with an advanced auto-retry option. Our gateway intelligently reroutes
the OTP with different operators if the delivery-receipt is delayed.
Ultra Low Latency OTP Route
We can help you with a range of services from data cleansing and campaign
management to custom API integrations and bespoke reports. Our mobile
marketing experts can even help you with the right database and marketing
insights to kick start your lead generation!
Bespoke Management
Get personalized support from our in-house mobile marketing and technical
gurus. We also offer enhanced SLAs to support corporate clients meet their
service level needs.
Enhanced Support SLAs
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Sending SMS – Easily Customize Campaigns
Use merge fields to quickly add custom fields of
your contacts while composing the SMS. Zero
software installs required.
Personalize Bulk SMS
Compose messages in 21 regional languages
including Hindi, Tamil, Telugu, Bengali, Marathi,
Punjabi using our transliteration tool.
Regional Language Texts
Send immediately or select a time and date for
sending campaigns. Or, stagger your sends in
defined batches.
Schedule and Stagger Campaigns
Ask for a promotional account, transactional
account or get both configured, free of cost, so that
you can send any business SMS hassle free!
Promotional SMS & Transactional SMS
Easily insert opt-out message at the end of any SMS
at the click of a button and let us seamlessly
manage your opt-outs.
Opt-out Mechanism
Our direct operator connectivity, intelligent gateway
routing & redundancy measures ensure best-in-
class delivery rates, speed and uptime
Unmatched Delivery
Allow your customers to easily opt-in and receive all
your offers and promotional messages. Bypass the
DND filters.
Opt-in (myDND) Manager
Send via web portal, trigger from your software via
Textlocal APIs, use excel-to-sms plugin, email-to-
sms gateway or mobile apps at no additional cost
Send SMS via Web, API, Email, App..
Instantly reach out to customers, prospects & staff with personalized bulk SMS texts, alerts, updates, OTPs…
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You can even insert your own web links or mobile
web pages, mobile tickets, vouchers, loyalty cards,
surveys and forms created on Textlocal platform
And, so much more
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Send SMS with Attachments and Shortened Web Links
For the first time ever, send files along with your SMS! Easily Insert brochures, menus,
photos, videos, spreadsheets, pdfs and more in SMS. Textlocal will host the file securely
and converts this to a unique URL in the body of your text message.
Attachments
Send your webpages as Textlocal short links to your contacts and track who opened the
links and from which handset! Our Short Link creator tool lets you enter any URL from
the web to generate a short link version.
Web URLs
Textlocal provides granular reports to track clicks on attachments and short links. You
can measure, test and optimize your SMS campaigns to send the right SMS to the
right audience at the right time.
Measure SMS campaign effectiveness
 Go beyond 160 characters. Insert files, images & web links in your SMS as Textlocal shortlinks (tx.gl)
 It is as easy as attaching files in an email
 Track link clicks & measure SMS campaign effectiveness
Hi, here is our new menu.
http://tx.gl/r/8h2
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Send SMS – Explainers & Examples
Promotional SMS is used to send offers, discounts or promotions to
new and existing customers. The messages may or may not be
solicited by the recipients.
Promotional SMS
Messages are only delivered to non-DND numbers and opt-in numbers
(via myDND)
Promotional SMS can be sent only between 9am and 9pm
Promotional bulk SMS will be delivered with a random 6-digit Sender ID
assigned by the telecom operator. Ex: DM-022145
Transactional SMS is used to send OTPs, informational messages, booking
and order alerts to your registered customers. They should not be
intended for marketing.
Transactional SMS
Messages are delivered to all recipients, irrespective of their Do-Not-
Disturb (DND) status
Transactional SMS are delivered 24x7 with no time restriction
Transactional SMS can be assigned a 6-alpha character Sender ID of your
choice. It should correspond with your business name. Ex: IM-TXTLCL
Hi Sid, See your child’s exam timetable
(for sixth grade) http://tx.gl/Nqui
Hi Deepika, Happy Birthday! Get 25% Off
on all our wines today! With this Voucher:
http://tx.gl/r/UTr
vs
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Receive SMS with Short Codes, Long Codes & Keywords
Choose a keyword of your choice on a shared short or long
code. A great place to start if you are beginning your mobile
marketing activity. Setup your inbox and receive SMS.
Keywords on Shared Short Codes & Shared Long Codes
Get a dedicated number for yourself and receive all the
messages sent to them. Setup as many keywords as required
and create multiple inboxes for multiple campaigns.
Dedicated Short Codes & Long Codes
Forward received SMS to your number or a contact group, or Email
address(es). Forward them to a URL so that your website or into a
CRM application can pick up the received messages via API.
Forward to a URL, Email or Mobile
Schedule auto-responses to enquiries by SMS
Automated Replies
To join Cupcakes restaurant
SMS CUPCAKES<SPACE>JOIN
to 56263X
Worried about insurance? Type
INFO to 56263XX and get a call
back from our policy expert.
Provide easy, cost-effective way for customers & prospects to reach out to you instantly. Generate
leads and interact with customers by allowing them to easily opt-in or request for information.‘‘
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Real-Time Delivery Reports & Click Metrics
Keep track of message delivery using authentic
delivery reports for each message in real-time.
Access real-time delivery reports
Sending bulk SMS campaigns has been like shooting in the dark for far too long. With Textlocal
advanced link tracking system, you can include a short link in your SMS and track granular
metrics like clicks, click through rate and mobile device characteristics like OS, screen resolution
& more.
Track click metrics
With simple, yet powerful Textlocal
features you can include attachments or
short links and track clicks to measure
campaign effectiveness.
Measure
Run A/B tests for your SMS campaigns
to determine the best time to send SMS,
best CTA in your SMS, quality of your
database and much more. Textlocal
makes it effortless with easy interface
and real-time reporting.
Test
Analyze the test results and optimize
your campaigns by having a better CTA
in your SMS, scheduling the campaign
at the right time, choosing the right
audience.
Optimize
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Secure, Scalable & Powerful SMS APIs
Send bulk SMS
Schedule messages
Retrieve inbound SMS
Personalize SMS
Manage contacts
Generate short links
Get delivery reports in real-time
Get account balance
Access templates
Password security
Get ticket details & redeem them
Get survey results
Easily integrate any application and start sending SMS in minutes using our free SMS gateway
APIs with comprehensive documentation & sample codes in PHP, Java, .NET, C#...
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Mobile Ticketing, Vouchers and Loyalty Cards
Create unique mobile vouchers, tickets and loyalty cards and send them
directly to your customers' mobile phones as a link in a text message.
Redeem them online via Messenger or the Textlocal mobile app.
Use our easy intuitive tool to create vouchers &
tickets under minutes
Design your own tickets/voucher codes
Define your own pattern and generate unlimited
unique codes for every number
Include unique tickets for every number
Simplify redemption process by scanning &
validating them using Textlocal mobile apps
Redeem using Textlocal mobile apps
Easily include a ticket while composing your message or
send them as an auto reply to your incoming messages
Insert tickets/vouchers in your SMS campaigns or let
your customers request for one
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Mobile Webpage Creator
Include a customer's custom field parameters (e.g., age or location) in the
mobile web page for that personalized touch and watch your conversions
improve!
Personalize your web pages
With 10x higher open rates than Email, get better engagement by sending the
same content via SMS. Also your SMS do not get filtered into spam folders like an
email campaign could.
Get 10X better response than email
Get detailed click activity reports for mobile web pages in your SMS campaigns,
allowing you to measure campaign effectiveness and gain valuable customer
insights.
Track clicks and device characteristics
Send a promotional text messages with a booking form included so your customers
can provide their details and select what time and dates suit best.
Design visually appealing & engaging web pages in minutes Easily create mobile friendly web pages with images,
videos & more to support your SMS campaigns
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Mobile Forms and Surveys
Provide an instant and effective way for customers to give their opinion on
your product/service – understand their behavior to improve your product
or service
Understand customer preferences and opinion
Follow up appointments, meetings and sales with a text message with a link to a
quick survey while the experience is still fresh in their mind.
Collect feedback
From gym memberships to a daunting 10k run, make it quick and easy for
people to complete registrations and applications via a mobile form.
Let customers apply and register to your service via mobile
Send a promotional text messages with a booking form included so your
customers can provide their details and select what time and dates suit best.
Send appointment forms
Easily create & send visually appealing data collection forms, surveys
with images, radio buttons, star rating bar, text boxes & more
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Email to SMS gateway
Include your sender name in subject line
Specify a sender name
Receive delivery status summary to your email directly
Get delivery status
Specify a date and time in your subject line for a later delivery
Schedule messages
Just add an existing Textlocal contact group as recipient in your email
Send to groups
Just send an email to mobilenumber@sms.textlocal.in from
your email address and get it delivered as an SMS
Restrict message length, authorize additional email IDs, mark start
and end of your SMS message in your email body
Have complete control
Send SMS campaigns securely by including a password in subject line
Password security
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Excel SMS Plugin
Install Textlocal Excel plugin and send bulk SMS directly from
your Excel sheet, without having to log on to Textlocal web portal.
Create unlimited personalized SMS using the
data present on your Excel sheet
Schedule messages to deliver at a later date and time
Choose Sender names
Calculate cost for each send
and much more..
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Textlocal Mobile App
Simple user interface
Send/schedule your messages
Send messages to your phone contacts directly
Import contacts from your phone
Access templates and drafts
Redeem coupons/tickets
Download now for free!
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Simple & Flexible Pricing
Pay as you go
No hidden costs
Lifetime validity for SMS credits
Credits can be used for both Promotional & Transactional SMS
Access to SMS platform & APIs is free forever
Get maximum returns with our incredibly powerful, easy-to-
use and award-winning SMS platform. Our direct carrier
relationships & robust technology backend ensure best-in-
class delivery for every SMS.
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Larger bundles: Prices from 12.0 paisa per message Contact us for a quote
Message Bundle Per Bundle Per Message
1,000 Credits
2,000 Credits
5,000 Credits
10,000 Credits
25,000 Credits
₹280
₹560
₹1,400
₹2,500
₹5,750
28.0 paisa
28.0 paisa
28.0 paisa
25.0 paisa
23.0 paisa
50,000 Credits
100,000 Credits
250,000 Credits
500,000 Credits
1,00,0000 Credits
₹10,000
₹17,500
₹41,250
₹77,500
₹1,45,000
20.0 paisa
17.5 paisa
16.5 paisa
15.5 paisa
14.5 paisa
10 Credits FREE FREE

20. www.textlocal.in
Use Cases
Intel never misses critical business emails with the help of
Textlocal Email-to-SMS Gateway. by getting all email alerts as SMS
alerts.
Using Textlocal vouchers and tickets, Minerva attracts more
customers during special occasions without a need of additional
software.
Rentomojo uses Textlocal Short links and attachments to measure,
test and optimize SMS campaigns to send the right SMS to the
right audience at the right time.
Call Health automates texting by integrating backend with our
powerful APIs. Textlocal’s robust infrastructure ensures best-in-
class delivery for all OTPs/SMS alerts.
Long codes and short codes provide an easy, low-cost way for
customers and prospects to reach out to you. Pratham takes full
advantage of Textlocal Long code to receive SMS online and
setting up auto-replies.
Tripver uses Textlocal to effortlessly create and send unique tickets
to its customers via SMS and validates them using Textlocal
mobile app.
Using Textlocal Surveys and forms, Bluedrive enhances its
customer service by collecting timely feedback via SMS
Shriram Group benefits from Textlocal enterprise features with
multiple user roles, predefined templates and bespoke reporting
and management services.
Contact us to know how your company can leverage Textlocal platform to drive business growth!
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21. www.textlocal.in
Why choose Textlocal?
Best-in-class
Delivery
Easy & Powerful
Texting
One-Stop Shop for
All SMS Needs
Quick, Free &
Flexible APIs
Features Built
for Today's
World
Authentic Real-
Time Reports
..and 1,65,000 other brands love Textlocal
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22. www.textlocal.in
One-Stop Shop for All Business SMS Needs
Comprehensive Bulk SMS Platform
Send personalized SMS with unmatched delivery (Promotional & Transactional)
Receive SMS using short codes, long codes and keywords
Access real-time delivery reports
Opt-in (myDND) and Opt-out manager
Easy & secure API integration
Excel to SMS plugin
Unique features
Send files, images & weblinks as Textlocal shortlinks
Get detailed click-through reports for all Textlocal shortlinks
Email to SMS gateway
iOS/Android apps to send SMS
Create and send data collection forms and html surveys
Create and send mobile tickets, vouchers, loyalty cards
Create and send mobile web pages
Enterprise friendly
Tiered account structure with centralized/decentralized purchases
Multi-user roles & audit tracking
Bespoke campaign setup, reporting and integration, enhanced SLAs
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23. Contact us
IMImobile Pvt. Ltd
Plot No. 77, Road No. 44
Jubilee Hills, Hyderabad - 500 033
sales@textlocal.in +91 40 3085-8603